KLVL

KLVL
City of license Pasadena, Texas
Broadcast area Greater Houston
Frequency 1480 kHz
First air date May 5, 1950
Format Stunting
Power 5,000 watts (Daytime)
500 watts (nighttime)
Class B
Facility ID 56148
Transmitter coordinates 29°41′2″N 95°11′9″W / 29.68389°N 95.18583°W / 29.68389; -95.18583
Callsign meaning K La Voz Latina (The Latin Voice, original Spanish branding)
Owner SIGA Broadcasting
Sister stations KAML, KFJZ, KGBC, KHFX, KTMR
Webcast Listen Live
Website klvl1480.com

KLVL is an AM radio station serving the Greater Houston, Texas area. It operates on AM frequency 1480 kHz and is under ownership of SIGA Broadcasting. The station is currently running a looped message from previous programmer Rehan Siddiqui, directing listeners to move to the new home for KLVL's former programming at 106.1 K291CE.

It was originally nicknamed "La Voz Latina" or "The Latin Voice" as the original Spanish language facility in Houston.[1]

KLVL's Texas sister stations with SIGA Broadcasting include KTMR (1130 AM, Converse), KGBC (1540 AM, Galveston), KAML (990 AM, Kenedy-Karnes City), KHFX (1140 AM, Cleburne), and KFJZ (870 AM, Fort Worth)

History

KLVL was founded in 1946 by the family of Felix Hessbrook Morales[1] (1909-1988), an entrepreneur, radio personality, and civic leader. He previously hosted his own radio show at a San Antonio station and was poised to own a radio station, but the FCC soon ruled that radio stations could not sublet time to outside purchasers. Prior to that, Morales applied for an application in 1942, however, due to the war, it was delayed until 1946 and the permit was not granted until four years later. Within Houston and the Texas Gulf Coast, it was the first Spanish language radio station that provided educational programs, music, and news. KLVL sponsored fundraising and job seeking programs.[1]

KLVL then officially went on the air on May 5, 1950, to celebrate both Cinco de Mayo and his wife, Angeline Vera Morales' birthday. During the first few years of broadcasting, it was a daytimer station, but the permit was eventually extended to authorize a 24/7 broadcasting operation. In 1954, after flooding devastated the Rio Grande Valley, the station started a campaign to obtain clothing and necessity goods for the flood victims.[1]

Felix Morales passed on in 1988, leaving KLVL to his wife Angeline in whole. For the next decade, KLVL would carry on as "The Latin Voice" in honor of Morales' legacy in Houston's Hispanic radio community. KLVL was family owned and operated by the Morales family until 1997 when they sold the station to Gabriel Arango's Siga Broadcasting of Houston, after the death of Angeline Morales.

By November 2011, the station had switched to a South Asian format.[2] As of December 2015, Hum Tum City programming has left KLVL and the station is stunting with a looped message.

References

  1. 1 2 3 4 Martin, Betty L. "Neighborhood's Alive tour hits city's multicultural hot spots." Houston Chronicle. Thursday July 17, 2003. ThisWeek p. 1. Retrieved on October 6, 2012.
  2. "Welcome to KLVL 1480!". Siga Broadcasting. November 4, 2011. Retrieved April 21, 2014.

External links

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