IU (singer)

This is a Korean name; the family name is Lee.
IU

IU in Hong Kong on 12 September 2015
Born Lee Ji-eun (이지은)
(1993-05-16) 16 May 1993[1]
South Korea
Occupation
Agent LOEN Entertainment
Website loen-tree.com

Musical career

Genres
Instruments
Years active 2008–present
Labels
Associated acts
Korean name
Hangul 이지은
Hanja 李知恩
Revised Romanization I Jieun
McCune–Reischauer Yi Chiŭn
Stage name
Hangul 아이유
Revised Romanization Aiyu
McCune–Reischauer Aiyu

Lee Ji-eun (Korean: 이지은; born 16 May 1993), better known by her stage name IU (Korean: 아이유), is a South Korean singer, songwriter and actress. While still in middle school, IU auditioned for various talent agencies with ambitions of becoming a singer. She signed with LOEN Entertainment in 2007 as a trainee and began her music career at the age of 15 with her debut album, Lost and Found. Her follow-up albums, Growing Up and IU...IM, brought her mainstream success, but it was through "Good Day" (Korean: 좋은 날), the lead single from her 2010 album Real, that she achieved national stardom.[2] "Good Day" spent five consecutive weeks at the top position of South Korea's Gaon Digital Chart and holds the record for spending the most number of weeks at No. 1 along with Psy's "Gangnam Style".[3]

With the success of her 2011 albums, Real+ and Last Fantasy, IU established herself as a formidable force on the music charts of her native country and further cemented her girl next door image as Korea's "little sister".[4][5] 2011 also saw her first foray into song-writing with "Hold My Hand", which was written for the television series The Greatest Love. IU's third full-length album release, Modern Times, in 2013 showcased a more mature style that was a departure from her established girlish image, with several tracks reaching the top 10 positions on music charts.[6][7] While her subsequent releases, including albums A Flower Bookmark and Chat-Shire, continued to deviate from the mainstream K-pop style, IU retained her dominance on music charts.[8][9][10] Chat-Shire marked the first time she is credited as the sole lyricist and producer of her own album.[11][12]

IU has released three studio albums and nine extended plays, scoring two number-one albums and 14 number-one singles on the Gaon Music Charts. As one of the best-selling solo artists in the K-pop industry, which is dominated by boy and girl bands,[13] she has been included on Forbes magazine's annual Korea Power Celebrity 40 list since 2012, reaching a peak ranking of number three in 2012.[14][15][16][17] Billboard recognized IU as the all-time leader of its Korea K-Pop Hot 100 chart with the most number-one songs and the artist who has held the number-one position for the most number of weeks.[18]

Aside from her music career, IU has also ventured into hosting radio and television shows, as well as acting. Following her supporting role in teen drama Dream High and minor appearances in several television series, IU starred in You're the Best, Lee Soon-shin, Pretty Man, and The Producers.

Early life

IU was born Lee Ji-eun on 16 May 1993 in South Korea. At an early age, IU became interested in pursuing a career in the entertainment industry and began attending acting classes.[19] Soon after her elementary school years, her family's financial situation deteriorated, and they eventually moved to Uijeongbu.[20] She and her younger brother lived apart from their parents in a studio room with her grandmother and cousins for over a year in conditions of great poverty.[21][22][23] IU had little contact with her parents over this period of time but felt reassured under her grandmother's care.[23]

During her middle school years, IU found her passion for singing and decided to become a singer after feeling delight in performing at her school's sports competition and for the audience's applause.[24] She started to attend auditions but failed all 20 and was also scammed by fake entertainment companies.[25] Before joining LOEN Entertainment in 2007, IU trained at Good Entertainment with G.NA, Uee, Yubin, Heo Ga-yoon, and Jun Hyoseong.[26][27] After signing with LOEN, IU moved to Bangbae, Seoul.[28] Despite thinking that she might eventually be put into a girl group after three to four years of training, she received ten months of training before her solo debut in 2008.[29] Due to her living conditions at the time, IU stated that she "loved being at the studio", where she could eat as much as she wanted and had a place to sleep.[23] Prior to her debut, LOEN coined her stage name "IU", deriving from the phrase "I and You" to symbolize the unifying force of music between people.[29]

Her burgeoning career led to her decreased attendance at school and declining grades, with the exception of Korean literature.[30] After graduating from Dongduk Girls' High School in 2011, IU decided not to pursue tertiary education in tandem with her singing career.[31]

Career

2008–09: Career beginnings

IU performs "Boo" on 29 October 2009.

After spending 10 months as a trainee, IU released "Lost Child" (Korean: 미아) as her first single. She performed the song live for the first time on the music program, M! Countdown, on 18 September 2008, making it her debut performance as a professional singer.[32] Regarding the performance, IU recalled the crowd had hurled insults at her and though she felt discouraged by it, she now considers it a beneficial experience.[33] "Lost Child" is the lead single from her debut album Lost and Found, which was released on 24 September 2008. Produced by Choi Gap-won and Lee Jong-hoon, the extended-play album and her vocal performances received generally positive reviews.[34][35] For the album, IU was awarded the "Rookie of the Month" by South Korea's Ministry of Culture, Sports and Tourism in November 2008.[36] However, the album did not do well commercially. During an interview in 2011, IU said, "My first album failed, but I'm grateful for that. If I had become successful as soon as I made my debut, I wouldn't appreciate my staff members and the popularity that I'm enjoying now."[30]

On 16 April 2009, IU launched her first studio album, Growing Up, with the lead promotional number, "Boo". She began her album promotion the next day, performing "Boo" on KBS2's Music Bank.[37] The song was noted for its stark contrast in musical style to "Lost Child", which was described as a "heavy" and "dark" ballad compared to the 80's "retro sound" of "Boo".[38][39] Deemed as a "strategic" transformation, the dance choreography, stage costume and hairstyle shown in live performances were used to emphasize her youthfulness and project a "cute" image.[38][40] Although it drew a favorable response from the public, IU, who was fifteen years old at the time, admitted that the image made her feel awkward.[40] The song was nominated as a number-one contender on the popular music program, Inkigayo. Along with several songs from Lost and Found, "You Know" (Korean: 있잖 아) was also featured in Growing Up; a new rock-style arrangement of the song was released as the follow-up single to "Boo".

Towards the end of 2009, IU released her second extended-play album, IU...IM. She began promoting its lead single, "Marshmallow" (Korean: 마쉬멜로우), on music programs across the three major television networks from 13 November 2009. The song was described as "saccharine" with a style that was "a hybrid of the 60's rock and roll and french pop".[2][41] Recalling the performances, IU stated on a 2013 episode of Happy Together that she disliked having to wear the girlish costumes and hairstyle fashioned for the song promotions.[42] The performances were well-received and were once again labelled "cute", reminiscent of reviews for "Boo".[43]

In addition to her album releases in 2009, IU participated in her first soundtracks via two MBC television dramas, Strike Love (Korean: 2009 외인구단) and Queen Seondeok (Korean: 선덕여왕). She also collaborated with artists such as Mighty Mouth and The Three Views on their albums. As her popularity began to rise, IU made more frequent appearances on variety shows, performing on Star Golden Bell, Kim Jung-eun's Chocolate and You Hee-yeol's Sketchbook. Her acoustic covers of other artists' songs such as Girls' Generation's "Gee", Super Junior's "Sorry, Sorry" and Big Bang's "Lies" (Korean: 거짓말) featured in these live performances gained tremendous interest online.[44] In late 2009, she became a TV presenter for the first time, hosting a weekly music chart show on Gom TV,[45] while appearing as a fixed guest on multiple radio programs such as Kiss the Radio, Volume Up, MBC Standard FM's Starry Night and MBC FM4U's Best Friend Radio.[46][47]

2010–11: Rising popularity and acting debut

On 3 June 2010, IU released "Nagging" (Korean: 잔소리), a duet which she recorded with 2AM's Lim Seul-ong. The single debuted at number 12 on the Gaon Digital Chart and shot up to the number one position the following week, where it remained for three weeks.[48] Written by Kim Eana and composed by Lee Min-soo, the pop ballad duet was used as one of the theme songs for the second season of the variety show, We Got Married.[49] The song was popular on music programs, where it won the Mutizen award on Inkigayo and was placed first on Music Bank.[50] Soon after, IU released "Because I'm a Woman" (Korean: 여자라서), one of the theme songs of MBC's historical period drama, Road No. 1 (Korean: 로드 넘버원). The song peaked at number six on the Gaon Digital Chart.[51] IU's collaboration with Sung Si-kyung on "It's You" (Korean: 그대네요) for his album, The First, debuted at number one on the Gaon Digital Chart.[52]
"Good Day"
A 21-second sample of "Good Day", the lead single from Real. IU was noted for the "wide range" of her voice, while the song's popularity was ascribed to its lyrics and high-pitched climax.[53][54]
Problems playing this file? See media help.

IU's third extended play album, Real, was released on 9 December 2010. Produced by Jo Yeong-cheol and Choi Gap-won, Real debuted at number four on the Gaon Album Chart.[55] The lead single, "Good Day" (Korean: 좋은 날), reunited IU with lyricist Kim Eana and composer Lee Min-soo, whom she would work with again on the lead singles of her next two studio albums. The uptempo song, as explained by Kim Eana, is about "a shy girl who is nervous about expressing her feelings to the boy she likes."[56] After debuting at number one on the Gaon Digital Chart, "Good Day" proceeded to break the record for the longest-running number one song in the chart's history by remaining at the position for five consecutive weeks.[3] This record was later matched by Psy's "Gangnam Style" in 2012.[57] During the album's promotional period, IU also topped the charts on the music programs M! Countdown, Music Bank and Inkigayo.[58][59][60] Both Kim Eana and Lee Min-soon considered the main factors of the song's success to be the use of the word "oppa" (Korean: 오빠) in the chorus, as well as the three high-pitched notes that IU sings in semitone increments during the climax of the song.[61] In addition to receiving praise for her vocal abilities, IU's fan base also expanded to a more varied demographic as compared to other K-pop groups.[54][62]

To maintain public visibility, IU joined the cast of the variety show, Heroes, which aired from 18 July 2010 to 1 May 2011.[26] Speaking fondly of the show, IU recalled the camaraderie she built with the other regular cast members despite the hectic 2-day shooting schedules which only allowed them 2–3 hours of sleep.[63] Shortly after joining Heroes, IU was cast in teen drama Dream High (Korean: 드림하이). Filming ran from December 2010 to February 2011, during which time she remained committed to Heroes and her existing promotions for "Good Day".[64] In her first acting role, IU played Kim Pil-sook, a shy and overweight school girl who dreams of becoming a professional singer. Admitting that she was doubtful about her readiness to take on acting, IU remarked that she gained confidence in learning that the part would require singing and would later describe the experience as a tremendously enjoyable one.[29][62] For the series' soundtrack, she released the single, "Someday", which achieved the number one position on the Gaon Digital Chart on the week of 30 January – 5 February 2011.[65] By the end of 2011, the single had sold 2,209,924 digital copies and is one of IU's best-selling single for a soundtrack.[66]

A follow-up extended play to Real was released on 16 February 2011 with the title, Real+, containing three songs.[67] The lead single, "Only I Didn't Know" (Korean: 나만 몰랐던 이야기), was composed by singer-songwriter Yoon Sang with lyrics written by Kim Eana. Yoon Sang wrote the song for IU after spotting her momentary sad expression on a television broadcast.[68] The ballad's tone was a departure from her more recent releases, with IU describing it as "dark", "sad" yet "nostalgic", which is closer to her music preference.[19][62] The song did well commercially, debuting at number one on the Gaon Digital Chart.[69]

IU at Disney Channel and Disney Junior launching event in South Korea on 29 June 2011.

IU took on various side-projects after the end of Dream High. On 10 March 2011, IU performed as the opening act for British singer-songwriter Corinne Bailey Rae's first solo concert in Seoul with two songs, before joining Bailey Rae during her performance of "Put Your Records On".[70] Bailey Rae, whom IU described as her role model, said of IU, "It's incredible that her voice is so soulful even though she's young."[71] In the same month, IU was appointed as one of the new hosts of the music program, Inkigayo, a position which she held until July 2013. For K.Will's extended play album, My Heart Beating, she starred in two of his music videos alongside Lee Joon and No Min-woo.[72][73] In May 2011, IU recorded her first self-composed song, "Hold My Hand" (Korean: 내 손을 잡아), for the romantic-comedy television series, The Greatest Love (Korean: 최고의 사랑).[74] Since it was the first time she had written a song not for herself but at the behest of the drama's producers, IU found the experience difficult as she had to match the drama's cheerful tone.[75] The song peaked at number two on the Gaon Digital Chart and sold 2,031,787 digital copies in 2011.[66][76] Between May and July 2011, IU took part in the reality ice-skating competition series, Kim Yu-na's Kiss & Cry, as a celebrity contestant until she was eliminated in the eighth episode.[77][78] During this time, she also participated in Immortal Songs: Singing the Legend but eventually withdrew after recording one episode due to her overwhelming schedule.[79][80] On her wide-ranging activities in entertainment, IU remarked that while singing, acting and variety are all difficult, she finds variety to be the most tiring.[75]

IU's second studio album, Last Fantasy, was released on 29 November 2011 in two editions, a regular retail version and a special storybook edition, of which only 15,000 copies were produced.[81] The Korea JoongAng Daily described the album as one that would "suit all kinds of musical tastes and fans", while Billboard noted the "cinematic feel" of the album as set by the opening track, "Secret" (Korean: 비밀).[10][82] Produced by Jo Yeong-cheol, whom IU worked with on Real, the album contains collaborative works with singer-songwriters such as Yoon Sang, Lee Juck and Ra.D. The total number of download sales made from the album's tracks exceeded 10 million within the first two weeks.[83] Eight out of the album's thirteen songs debuted in the top ten on the Gaon Digital Chart, while the album debuted at number one on the Gaon Album Chart.[84][85] The main single, "You and I" (Korean: 너랑 나), became IU's most commercially successful single with almost 5.5 million digital copies sold by the end of 2012.[86] It topped the Gaon Chart as well as the newly established Billboard Korea K-Pop Hot 100 chart at the time of release.[85][87]

Shortly before the release of Last Fantasy, IU signed with EMI Music Japan (now part of Universal Music Japan) as a precursor to her entry into the Japanese market.[88] A selection of her previously-released songs was compiled into an extended play album called I□U that was released in Japan on 14 December 2011.[89]

2012: First solo concert tour and Spring of a Twenty Year Old

IU performing at Expo Pop Festival on 3 July 2012.

As promotions for Last Fantasy and its main single "You and I" continued into 2012 in South Korea, IU began preparations for her debut in Japan by playing two shows at the Bunkamura Orchard Hall in Shibuya, Tokyo to an audience of about 4,000 people on 24 January 2012.[32] She performed six songs including her debut single, "Lost Child", and the Japanese version of "Good Day" with the support of either a live orchestra or her own acoustic guitar accompaniment.[32][90] Subsequent to the concert, both "Good Day" and "You and I" were released as new singles in Japan with translated lyrics to moderate success. According to Japan's Oricon Singles Chart, the single album of Good Day sold 21,000 physical copies on the first week of release with the single debuting on the chart at number six.[91] On the Billboard Japan Hot 100, "Good Day" peaked at number 5.[92] "You and I" peaked at number four on the Oricon Singles Chart and number eleven on the Billboard Japan Hot 100.[93][94] In support of her Japanese single releases, IU toured five cities Tokyo, Sapporo, Nagoya, Osaka and Fukuoka in a mini-concert series called "IU Friendship Showcase - Spring 2012".[95]

IU embarked on her first solo concert tour, titled "Real Fantasy", in June 2012. She played shows in six different cities across South Korea, starting with two shows in Seoul.[96] The opening shows on June 2–3 were sold out within 30 minutes of the tickets going on sale on April 17.[97] It was reported that 43.8% of ticket purchasers were between the ages of 20 and 29, while 71% were male, which was considered uncommon for a K-pop concert.[97] The tour continued to Ulsan, Jeonju, Suwon, Busan and Daegu, before returning to Seoul with two encore concerts that ended on 23 September 2012.[98] Guest performers included Ra.D, Lim Seul-ong and Lee Seung-gi.[99]

Due to her commitments towards preparing for her first solo tour, IU was unable to make broadcast promotions for her fifth Korean extended play album, Spring of a Twenty Year Old (Korean: 스무 살의 봄), which was released on 11 May 2012. The album, named to celebrate IU turning the Korean age of 20, contains three songs with the lead single being "Peach" (Korean: 복숭아).[100] Self-composed by IU, "Peach" peaked at number two on the Gaon Digital Chart and number three on the Billboard K-pop Hot 100.[101][102] The second single released from the album was "Every End of the Day" (Korean: 하루 끝), which topped the Gaon Digital Chart for two weeks and the Billboard K-pop Hot 100 for four weeks.[4][103] In place of the usual 4–5 minute music video that usually accompanies a single release, a 26-minute-long documentary-style music film was shot in Venice and Burano and released alongside the album, featuring both "Peach" and "Every End of the Day".[100]

IU returned to Japan on 17 September 2012 to perform one show, titled "IU Friendship Special Concert - Autumn 2012", at the Tokyo International Forum to a crowd of over 5000 people.[104] With Sunny Hill as a guest act, IU performed a mixture of her own songs and covers of Korean and Japanese songs such as "Juliette" by Shinee, "Friend" by Anzen Chitai and "Aishiteru" from the Natsume's Book of Friends anime series.[105] Live recordings of "Friend" and "Aishiteru" from the event were later released as promotional digital singles. Nearing the end of her "Real Fantasy" tour and promotions in Japan, IU resumed her hosting duties on Inkigayo after taking a three-month leave due to concert commitments.[106] She also became the host of MBC's short-lived television quiz show, Quiz Show Q, alongside Park Myeong-su and Sun Bom Soo.[107] On December 29, IU hosted the 2012 SBS Gayo Daejeon, an annual music program, alongside Bae Suzy and actor Jung Gyu-woon. She was selected by the program's producer for her MC skills that she demonstrated on Inkigayo.[108]

For her accomplishments over the past year, IU won two awards at the 2012 Seoul Music Awards; Last Fantasy was named Record of the Year, while she was among the ten musical acts who were awarded the Main Prize.[109] At the Korean Music Awards, "Good Day" was named Song of the Year and Best Pop Song, while she was named Female Musician of the Year (Netizen Vote).[110] Billboard magazine named IU as one of the hottest musicians under 21 years old in 2012 for her "unique charm and undeniable hits [that] have made her into a bona fide superstar".[4]

2013: First starring roles and Modern Times

IU started 2013 by taking on her first leading role in a television series, playing the title role in You're the Best, Lee Soon-shin (Korean: 최고다 이순신). The 50-episode weekend series ran from March 9 to August 25 on KBS2. Her character was described as a "loser" who is seemingly average in every way except for her daring and bright personality, which helps her to overcome hardships.[111] Despite the worries of casting someone who is better known as a singer in the role, director Yoon Sung-sik decided to cast IU after seeing her performance in Dream High and thought that she suited the image he had envisioned for the character.[112] Her co-stars Go Doo-shim and Lee Ji-hoon, as well as the production crew, praised her performance, especially during emotional scenes.[113][114][115] As the series progressed, IU's performance garnered positive critical reviews despite early reservations shown about her casting, with the viewership ratings reaching a peak of 30.8%.[116][117] She was nominated for the Excellence in Acting Award (Best Actress in a Serial Drama) at the 2013 KBS Drama Awards.

In the same period, IU released her second Japanese extended-play album, Can You Hear Me?, featuring her first original Japanese songs. Two tracks from the album were released as singles; "Beautiful Dancer" and "New World" peaked at number 66 and 76 respectively on the Billboard Japan Hot 100, ranking significantly lower than her Japanese-translated versions of "Good Day" and "You and I", which were top 10 releases.[118] IU composed and wrote one song for the album, "Voice-mail", which she described as the most "childish" song on the album.[119] Rolling Stone Japan gave the album a positive review, highlighting "Beautiful Dancer" and "Truth" as stand-out tracks.[120] In an interview with Oricon, IU recalled how shocked and touched she was to receive "Beautiful Dancer" and "Truth" from R&B producers Jimmy Jam and Terry Lewis.[121] The album also included an English-language bonus track, which was a cover of "The Age of the Cathedrals" from the musical, Notre-Dame de Paris. Less than 9,000 physical copies of the album were sold in Japan in 2013, which was lower than the sales of her previous Japanese EP.[122] Her next Japanese single, "Monday Afternoon", was released on 11 September 2013 and fared better on the charts, debuting at number 27 on Billboard's Japan Hot 100 chart and number 9 on Japan's Oricon Daily Chart.[123][124]

IU performing at Korea Cancer Center Hospital on 16 October 2013.

Almost two years after Last Fantasy, IU released her third studio album, Modern Times, on 8 October 2013. It was described to be "a big shift from the young singer's K-pop roots" that showcased a "more mature and sophisticated sound and image" than her previous work.[125] Promotional teaser campaigns and music videos emphasized her transition from a "a girl from next door" to a "chic, mature woman".[126][127] According to IU, the album took nine months to complete: "I thought I would be able to juggle working on the album and appearing in a TV drama, but it wasn't easy... it took a lot longer than I initially thought."[128] IU composed and wrote two out of the album's 13 tracks, which ranged from swing to jazz, bossa nova, Latin pop and folk genres.[128] The diversity of jazz styles and the mix of collaborative tracks were highlighted in reviews by Billboard, The Korea Herald and Seoul Beats.[6][129][130] Billboard described the album as one that features "throwback vibes with a modern twist a la Christina Aguilera's Back to Basics record", with IU proving to have "musical sensibilities well beyond a typical 20-year-old".[6] The Korea Herald wrote: "... vintage sounds and modern effects are put together artfully, forming a fresh but familiar compilation of songs. Modern Times has a distinct carefree feel that is reminiscent of jazz during the Roaring Twenties."[129] Also giving a positive review, Seoul Beats wrote: "With its jazzy, big band sound, IU provided a breath of fresh air to the K-pop scene... The album’s real strength is how seamlessly the tracks flow together."[130] Modern Times debuted at number one on the Gaon Album Chart, while seven of its tracks achieved top ten positions on the Gaon Digital Chart with the lead single, "The Red Shoes" (Korean: 분홍신), placing in the number one position.[131][132] Similarly, the album debuted number four on Billboard's World Albums Chart, with twelve tracks in the Korea K-Pop Hot 100 chart.[133][134]

On the second week of her promotional activities for Modern Times, IU received the synopsis for the romantic-comedy series Bel Ami (Korean: 예쁜남자) and decided to join the drama despite knowing that it would overlap with her existing activities for her album.[135] She played the "quirky" and "playful" role of Kim Bo-tong, a carefree girl in her twenties who has had an unrequited crush on the male protagonist since high school.[135] The series aired from 20 November 2013 to 9 January 2014 on KBS2 and suffered from consistently low ratings with the last episode receiving a viewership rating of 3.8%.[136] For her performance, IU was nominated in the Outstanding Korean Actress category at the 2014 Seoul International Drama Awards.[137]

In support of Modern Times, IU held her second solo concert series with three shows which took place in 23–24 November 2013 at Kyung Hee University's Peace Hall in Seoul and ended on 1 December 2013 at KBS Hall in Busan.[138] Promotions for Modern Times progressed into 2014 with IU performing in Hong Kong for the first time in a solo concert.[139]

A repackaged version of Modern Times, titled Modern Times - Epilogue, was released on 20 December 2013 with two additional tracks: "Friday" (Korean: 금요일에 만나요) and "Pastel Crayon" (Korean: 크레파스). Her self-composed track, "Friday", was originally intended to be included in Modern Times but was later released as the lead single of Modern Times - Epilogue.[140] Described as a "mid-tempo, acoustic swing-pop number", "Friday" held the number one position on the Billboard Korea K-Pop Hot 100 chart for two weeks after release.[87][141] The lead single was successful on the Gaon Digital Chart, peaking at number one, and became the 10th best-selling digital single of 2014.[142][143] Its popularity was also demonstrated by its simultaneous number one ranking on all three of Korea's major music programs without any live performances.[144]

2014: A Flower Bookmark and collaborations

IU at Melon Music Awards on 13 November 2014.

IU released her sixth Korean extended-play album and first cover album, A Flower Bookmark (Korean: 꽃갈피), on 16 May 2014. The album contains seven renditions of tracks that hailed from the 1980s and 1990s with a mixture of genres that included ballad, dance, folk and rock.[145] The album came about at the request of fans and due to the positive feedback she had previously received for her cover songs.[146] Three tracks debuted in the top ten of the Gaon Digital Chart on the week of release, with the main single, "My Old Story" (Korean: 나의 옛날 이야기), ultimately peaking at number 2.[147][148] However, it was her collaboration with Kim Chang-wan on the remaking of his 1984 track, "The Meaning of You" (Korean: 너의 의미), that became the best-selling track from the album and also her best-selling single of 2014.[149] The album was well-received by The Korea Times for providing "a pleasant, calming respite from the mainstream music of today's times", and praised IU for her reinterpretations: "For every track, IU keeps a careful balance between preserving the song's original sentiments and altering the original with her own color and arrangements."[150] Billboard highlighted the track, "Pierrot Smiles at Us" (Korean: 삐에로는 우릴 보고 웃지), as the "most ambitious tune she tackled" and one that proved her diversity as a singer.[10] Furthermore, A Flower Bookmark was listed at number three on Billboard's Best K-Pop Albums of 2014 and was nominated for Album of the Year at the 2014 MelOn Music Awards.[151][152]

IU's wish to conduct a more intimate and smaller scale concert was fulfilled in her third solo Korean concert series, "Just One Step... That Much More".[153] The concert series took place over eight nights from 22 May 2014 to 1 June 2014 at Sogang University's Mary Hall, which had a capacity of 450 people.[154] Tickets to all eight shows were sold out within 10 minutes of release on 7 May 2014.[154] As well as playing the keyboard for the first time on stage, IU performed all the seven songs from A Flower Bookmark among various new arrangements of her earlier songs.[153] Guest acts included Kim Jong-hyun, Jung Yong-hwa, Hwang Kwanghee, Kim Bum-soo, Lim Seul-ong, Jo Jung-suk, Ha Dong-kyun and Akdong Musician.[155] Profits made from the concerts were donated to the victims of the Sewol Ferry Disaster.[156]

Two months after her solo concerts ended, IU made her debut performance in the United States at the KCON music festival held in Los Angeles on August 9–10.[157] IU was the only female act to perform on the first day of KCON and for the event, she performed "The Red Shoes", "You and I", "Friday" and "You Know".[157] In their review, Los Angeles Times opined that IU had a "sprightly stage presence, and as a solo female singer, she's breaking the molds for K-pop stardom."[158] The 2014 KCON event was attended by approximately 42,000 people.[159] IU expressed her anxiety performing at the event in her interview with Billboard: "I always get nervous when I'm performing at international shows... I think I need to study English for the next visit to the U.S. It's suffocating not being able to communicate with fans..."[160]

Throughout 2014, IU's collaborations with other artists spawned top-ten hits: "Not Spring, Love, or Cherry Blossoms" (Korean: 봄, 사랑, 벚꽃 말고), the debut single of High4, which featured IU as lyricist and vocalist, reached number one on both the Gaon Digital Chart and Billboard Korea K-Pop Hot 100;[161][18] "Anxious Heart" (Korean: 애타는 마음), recorded by Ulala Session and IU in 2012 but was released more than a year later out of respect for the death of Ulala Session's lead vocalist, peaked at number four on the Gaon Digital Chart;[162][163] "Sing for Me" (Korean: 노래 불러줘요), which was released as part of god's eighth studio album, peaked at number nine on the Gaon Digital Chart;[164][165] "Sogyeokdong" (Korean: 소격동), written by Seo Taiji for his Quiet Night album and sung by IU in the October 2 release version, debuted at number four on the Gaon Digital Chart;[166][167] and "When Would It Be" (Korean: 언제쯤이면), a duet with her labelmate Yoon Hyun-sang for his debut album, Pianoforte, which also peaked at number nine on the Gaon Digital Chart.[168][169] After "Not Spring, Love, or Cherry Blossoms" topped Billboard's Korea K-Pop Hot 100 chart, IU became its all-time chart leader with five number-one songs and the artist who has spent the most number of weeks at number one since the chart's creation in September 2011.[18]

2015–present: The Producers, Infinite Challenge, and Chat-Shire

IU during her Chat-Shire concert on 29 November 2015.

In 2015, two years after her last acting role, IU starred alongside Kim Soo-hyun, Cha Tae-hyun, and Gong Hyo-jin in The Producers (Korean: 프로듀사), which was named as one of the most anticipated TV series of the year in South Korea.[170] She played Cindy, a diva-like singer who decides to participate in a variety show to improve her public image. Analyzing her character's perceived icy demeanor, IU commented that she could relate to her character's "biting attitude" and how similar her character was to herself.[170] The series and IU's portrayal of Cindy were met with lukewarm reviews at the premiere but both the viewership and critical response improved over the course of the series, peaking at 17.7% viewership for the last episode.[171][172] She performed two songs in character, "Twenty Three" and "Heart" (Korean: 마음), both of which were later included as bonus tracks on her 2015 album, Chat-Shire. While she wrote the lyrics for both songs, she also composed the music for "Heart", which was released as a digital single on May 18. "Heart" topped the charts upon its release and went on to become the tenth best-selling digital single of 2015 in South Korea.[173][174] "Heart" was among a slew of K-pop songs used by South Korea's Defense Ministry in its propaganda broadcasts to North Korea during the two countries' tense standoff in August 2015, with the aim of advertising the "South Korean youth culture".[175][176] Through The Producers, IU's popularity in China soared—reportedly receiving offers for several projects from Chinese companies.[177]

After the completion of The Producers, IU participated in the biennial music festival event hosted by the variety show, Infinite Challenge, in which each participating singer-songwriter is partnered with one of the six hosts to create a song for the festival. The preparation process and festival event were aired over the course of seven episodes. She was partnered with Park Myeong-su, with whom she recorded and performed the song, "Leon" (as inspired by the film Léon: The Professional). The live performance event on 13 August 2015 attracted an estimated crowd of 40,000 at Alpensia Ski Jumping Stadium as shown in the final episode, which achieved a 21.1% viewer's rating on its 22 August 2015 airdate.[178] Subsequent to the final episode's broadcast, "Leon" was released along with the other songs from the festival as a digital track and on the official festival album. "Leon" reached number one on all of South Korea's music charts upon release.[179] As of September 16, the six songs from the festival generated KRW 2 billion (US$1.7 million) in revenue for the show's broadcasting network, which is to be donated after commission and copyright fees are covered.[179]

IU's seventh Korean extended play album, Chat-Shire, was released digitally on 23 October 2015 prior to its physical release on 27 October 2015. IU asserted greater creative control on the album, writing the lyrics for all seven tracks (as well as the physical album's two bonus tracks) and composing the music for five tracks either individually or collaboratively. She was also credited as the album's producer.[180] The lead single, "Twenty-Three" (Korean: 스물셋), topped the national music charts upon release with several of the album's tracks also ranking in the top ten.[9] The album reached a peak position of number four on Billboard's World Albums chart.[181] Billboard described the album as a "must-hear" release, containing "some of [IU's] most personal music yet", and named "The Shower" (Korean: 푸르던) as its stand-out track.[10][11] Seoul Beats also highlighted the "personal quality" showcased in many of the album's tracks and praised IU's "growing maturity as an artist" and her willingness to experiment musically.[182][183] Despite positive critical reviews and success in the music charts, the album became controversial due to the lyrics of "Zezé" and the audio samples used in the bonus track "Twenty Three" (not to be confused with the similarly-titled lead single).[184] On November 4, the Korean publisher of the novel My Sweet Orange Tree, from which IU drew inspiration for the song "Zezé", stirred debate in the entertainment industry on freedom of interpretation when it leveled criticisms at IU for her interpretation of the five-year-old protagonist as a "sexual object".[185][186] Two days later, IU issued a public statement: "I did not mean to turn Zeze into a sexual object... but I realize that my lyrics have offended many, and for this I apologize."[185] On November 10, the publisher released an apology for its failure to acknowledge "diversity of interpretation."[185][186] For the bonus track "Twenty Three", voice samples from Britney Spears' "Gimme More" were allegedly used without permission.[187] Billboard ranked Chat-Shire the sixth best K-pop album of 2015, explaining that "IU knows how to take the sounds of yesterday and update them to stunning results."[188]

Prior to the release of Chat-Shire, LOEN announced that IU would not be partaking in broadcast promotions for the album and would instead be holding a national tour from November to December 2015.[189] The Chat-Shire national tour began in Seoul on November 21 and continued to Busan, Daegu and Gwangju, before returning to Seoul, where it ended on December 31.[190][191] Guest acts who performed on the tour were Dynamic Duo, 10 cm, Hyukoh, Epik High and GFriend.[192] In the midst of her concert tour for Chat-Shire in South Korea, IU also increased promotional activities in Hong Kong, China and Taiwan, hosting fan-meetings and concerts in various cities as well as releasing a compilation album, titled Smash Hits, to the Taiwanese market on 11 December 2015.[193] Containing 16 previously-released songs, Smash Hits was published by Warner Music Taiwan and topped the K-pop album chart of Taiwan's leading online music store, KKBOX, on its first week of release.[194] Tickets to her 10 January 2016 concert in Taiwan sold out within two minutes of going on sale.[195] Towards the end of 2015, IU hosted SBS's annual end-of-year music program, Gayo Daejeon, with Shin Dong-yup. The program's producers said of their host selection, "IU has been deeply acknowledged for her musical talents, moving beyond the image of 'Korea's cute younger sister'."[196] For her accomplishments in 2015, Ize listed IU as one of the "Persons of the Year", while GQ Korea named her as the "Woman of the Year".[197][198]

In January 2016, IU was cast in the lead role of Hae-soo in Moon Lovers, a Korean remake of the Chinese television series, Scarlet Heart.[199] The series is tentatively scheduled to be broadcast in September 2016 on SBS.[200]

Endorsements

IU is one of the highest-earning K-pop acts in South Korea, with endorsements attributing to a proportion of her income. Over the course of her career, she has endorsed various products that ranged from electronics to clothing and cosmetics.[201] After consecutive hit single releases and increased television appearances in 2010, her growing popularity led to her first endorsement deals with Crown Confectionery's MyChew candy, Crown Bakery and clothing brand, y'sb.[201][202] Also among her first endorsements were video games. Although considered unusual for a female singer, IU has been involved with video game endorsements since 2010.[203] She served as a VJ on MBC Game's Star for You and an announcer during player introductions for Global StarCraft II League in 2010.[203] She also helped to promote the Global StarCraft II League in 2011 by performing at the finals.[204] She was chosen for her "simple and innocent image" to endorse the massively multiplayer online role-playing game, Alicia: The Story of My Horse and I, in November 2010.[203] In addition to the game's advertisements, IU also participated in its soundtrack.[205] In 2012–13, IU was a spokesmodel and in-game model for NCsoft's Aion: Upheaval video game.[206][207] She was also part of Nexon's promotions for Dungeon Fighter Online in 2014.[208]

Soon after the release of Real in December 2010, IU became the face of Samsung Anycall and Samsung Galaxy S II for Samsung Electronics,[209][210] and the endorsement model for clothing brands Unionbay Sportswear and Le Coq Sportif.[211][212] She also appeared in commercials for South Korea's largest wireless carrier SK Telecom,[213] Namyang Diary's Yogurt Bulgaris brand,[214] petroleum and refinery company S-Oil,[215] and retail chain Homeplus.[216] She has been the face of fast-food restaurant chain Mexicana Chicken since 2011.[217] In 2012, she became the endorsement model for clothing brands G by GUESS with Yoo Seung-ho and Elite with Infinite.[218][219] She was appointed as the face of SK Planet online store, 11st,[220] and appeared in commercials for The Saem cosmetic brand as well as Nongshim's Shin Ramyun and Hoo Roo Rook products.[221][222][223] Along with Yim Si-wan and Hwang Kwanghee, IU starred in a three-part drama commercial for Samsung Wave 3, titled "20, Start of a Wave".[224] Additionally, IU was chosen to be the ambassador for Expo 2012 held in Yeosu.[225]

Following the release of A Flower Bookmark in May 2014, IU was featured in commercials for the Chinese cosmetic brand, Qdsuh.[226] Subsequently, she participated in Sony Korea's promotional campaign for its MDR series headphones with You Hee-yeol and continued to be Sony Korea's representative and model for its audio products in 2015.[227][228] In November 2014, soju production company HiteJinro announced that IU had become the spokesmodel for its Chamisul brand: "We are targeting people in their 20s and 30s with an artist who is popular among all generations, even senior citizens."[229] Her contract renewal was announced in December 2015.[230] In 2014–15, IU became an endorsement model for Sbenu footwear along with Song Jae-rim.[231] IU once again became an endorsement model for Unionbay Sportswear in 2015 with Lee Hyun-woo and was appointed as the new face of cosmetic brand ISOI.[232][233] Both Unionbay and ISOI sponsored The Producers, a 2015 television series in which IU had a leading role, through product placement.[234][235]

Fandom

On 18 June 2011, IU held her first official fan meeting and mini-concert at AX-Korea, marking the 1004th day since she debuted.[236] As of 2015, IU has one of the biggest official fan clubs for a female musical act in Korea.[237] Her fan club's name is "Uaena", where each syllable has a different meaning: "U" is "You" from English, "ae" is Sino-Korean for "love", and "na" is Korean for "me".[238]

Personal life

Since February 2012, IU has been an ambassador for South Korea's National Police Agency in their anti-bullying campaigns in schools; she was made an honorary member of the police force in 2013 before being promoted to a honorary senior police officer in 2014 for a two-year term.[239]

In October 2015, South Korean tabloid newspaper, Dispatch, revealed that IU and South Korean singer-songwriter Chang Kiha have been dating.[240] The two met in late 2013 when IU participated as a guest on a radio show Chang was hosting and started their relationship shortly after.[241][242] On their 11 year age gap, Chang remarked, "When I talk to her, we're on the same wavelength more often than we feel an age gap. Rather than focus on trying to overcome the age gap, it serves as a means to learn from each other."[243]

Discography

Main article: IU discography
Studio albums

Concerts

Year Title Country Number of shows Ref.
2012 IU Japan Premium Special Live Japan 2 [90]
IU Friendship Showcase - Spring 2012 Japan 5 [95]
Real Fantasy South Korea 13 [98]
IU Friendship Special Concert - Autumn 2012 Japan 1 [104]
2013 Modern Times South Korea 3 [138]
2014 Modern Times Showcase In Hong Kong Hong Kong 1 [139]
Just One Step... That Much More South Korea 8 [244]
2015 Chat-Shire South Korea 7 [190]
2015–2016 I&U Hong Kong 1 [245]
China 2 [246][247]
Taiwan 1 [248]

Filmography

Film

Year Title Role Notes
2012 A Turtle's Tale 2: Sammy's Escape from Paradise Ella (voice) Korean dub

Television drama

Year Title Role Notes
2011 Dream High Kim Pil-suk Main cast:
Welcome to the Show Herself Episode 1
2012 Dream High 2 Kim Pil-suk Episode 1 (cameo)
Salamander Guru and The Shadows Pickpocket Jieun Episode 6 (cameo)
2013 You're the Best, Lee Soon-shin Lee Soon-shin Lead role:
  • Won – KBS Drama Award for Best New Actress (also for Bel Ami)
  • Nominated – KBS Drama Awards' Excellence Award for Actress in a Serial Drama
Bel Ami Kim Bo-tong Lead role:
  • Won – KBS Drama Award for Best New Actress (also for You're the Best, Lee Soon-shin)
  • Nominated – Seoul International Drama Award for Outstanding Korean Actress
2015 The Producers Cindy Lead role:
  • Nominated – KBS Drama Awards' Excellence Award for Actress in a Miniseries
  • Nominated – Korea Drama Award for Excellence Award, Actress
2016 Moon Lovers Hae-soo Lead role

Television variety

Year Title Role Notes
2008 Yoon Do-hyun's Love Letter Performer 1 episode (24 October 2008)
2009 Star Golden Bell Contestant 2 episodes (240, 249)
Kim Jung-eun's Chocolate Performer 1 episode (81)
You Hee-yeol's Sketchbook Performer 1 episode (3 July 2009)
2010 Heroes Main cast
Star Golden Bell Contestant 2 episodes (262, 302)
Kim Jung-eun's Chocolate Performer 3 episodes (91, 105, 126)
You Hee-yeol's Sketchbook Performer 1 episode (1 January 2010)
Hello Counselor Guest 1 episode (3)
2011 Kim Yu-na's Kiss & Cry Contestant 8 episodes (1–8)
Come to Play Guest 2 episodes (14 March 2011, 11 April 2011)
Immortal Songs: Singing the Legend Performer 1 episode (4 June 2011)
Gag Concert Performer 1 episode (4 December 2011)
You Hee-yeol's Sketchbook Performer 1 episode (26 December 2011)
Hello Counselor Guest 1 episode (55)
Strong Heart Guest 2 episodes (109, 110)
Happy Together Guest 2 episodes (191, 228)
Running Man Competitor 1 episode (43)
Infinite Challenge Guest 1 episode (230)
2011–2013 The Music Trend (Inkigayo) Host Co-host:
2012 Quiz Show Q Host Co-host with Park Myeong-su and Sun Bom Soo
2012 SBS Gayo Daejeon Host Co-host with Bae Suzy and Jung Gyu-woon
Star Audition Guest 1 episode (6 January 2012)
Come to Play Guest 1 episode (16 January 2012)
The Crown Princess Project - Restoring The Royal Family Cast Special (23 January 2012)
You Hee-yeol's Sketchbook Performer 1 episode (25 May 2012)
Gag Concert Performer 1 episode (16 September 2012)
Jung Jae-hyung & Lee Hyori's You and I Performer 1 episode (1)
Go Show Guest 1 episode (29)
God of Victory (Sunday Night) Guest 1 episode (14)
Strong Heart Guest 2 episodes (131, 132)
Happy Together Guest 1 episode (265)
Running Man Competitor 3 episodes (77, 96, 97)
2013 You Hee-yeol's Sketchbook Performer 1 episode (11 October 2013)
Picnic Live Soundscape - IU's Secret Vacation Host Special (11 November 2013)
Hidden Singer Performer (original singer) 1 episode (season 2 episode 7)
Hello Counselor Guest 1 episode (145)
Happy Together Guest 2 episodes (297, 323)
Running Man Competitor 1 episode (168)
2014 You Hee-yeol's Sketchbook Performer 1 episode (13 September 2014)
Music Travel Yesterday Performer 2 episodes (2 March 2014, 9 March 2014)
Healing Camp Performer 2 episodes (144, 145)
Tray Relay Song Host Special (8 September 2014) - co-host with Shin Dong-yup
2015 Infinite Challenge Songwriter, performer 7 episodes (435-440, 442)
2015 SBS Gayo Daejeon Host, performer Co-host with Shin Dong-yup

Music video appearances

Year Song Artist
2011 "My Heart Beating" K.Will
"Can't Open Up My Lips"

Awards and nominations

References

  1. ↑ Russell, Mark (29 April 2014). K-Pop Now!: The Korean Music Revolution. Tuttle Publishing. p. 122. ISBN 978-1-4629-1411-1.
  2. 1 2 "Side B: The Hidden Depths of IU". Seoul Beats. 15 December 2012. Retrieved 7 November 2015.
  3. 1 2 Gaon Digital Chart references for "Good Day":
  4. 1 2 3 Benjamin, Jeff (17 September 2012). "IU: 21 Under 21 (2012)". Billboard. Retrieved 8 November 2015.
  5. ↑ "IU Beats Out Huh Gak for #1 on Music Charts". Soompi. 10 December 2011. Retrieved 8 November 2015.
  6. 1 2 3 Oak, Jessica (9 October 2013). "IU Exudes Maturity on New LP 'Modern Times'". Billboard. Retrieved 2 January 2016.
  7. ↑ "IU to Release Repackage of "Modern Times"". Seoul Beats. 17 December 2013. Retrieved 8 November 2015.
  8. ↑ Sohn, Ji-young (16 May 2014). "IU sweeps charts with covers album". The Korea Herald (Seoul). Retrieved 10 November 2015.
  9. 1 2 "IU tops eight domestic charts with new song "Twenty-Three"". The Korea Times (South Korea). 23 October 2015. Retrieved 8 November 2015.
  10. 1 2 3 4 Benjamin, Jeff (3 November 2015). "IU's Best Deep Album Cuts: 'The Shower,' '23' & More". Billboard. Retrieved 10 November 2015.
  11. 1 2 Benjamin, Jeff (26 October 2015). "IU Details the Toils of Being 'Twenty-Three' in Most Personal Single Yet". Billboard. Retrieved 8 November 2015.
  12. ↑ "IU tunes in with self-composed album". The Korea Times (Seoul). 12 October 2015. Retrieved 7 November 2015.
  13. ↑ Faughnder, Ryan (24 August 2015). "Korean pop fans get intimate with the music at KCON". Los Angeles Times (Los Angeles). Retrieved 6 February 2016.
  14. ↑ "Forbes Korea's Top 'Power Celebrity 40' ranking". Yahoo. 28 February 2012. Retrieved 17 January 2016.
  15. ↑ "Forbes Korea's Top 10 Celebs". Forbes. 3 April 2013. Retrieved 17 January 2016.
  16. ↑ Benjamin, Jeff (3 April 2013). "Girls' Generation & BIGBANG Top, PSY Tumbles Down Forbes Korea's Celebrity List". Billboard. Retrieved 17 January 2016.
  17. ↑ Choi, Eun-kyung (23 February 2015). "2015 KOREA POWER CELEBRITY 40 - 엑소, 한국 최고의 파워 셀러브리티" [2015 KOREA POWER CELEBRITY 40 - Exo is Korea's top power celebrity]. Forbes Korea (in Korean) (JoongAng Media Network). Retrieved 17 January 2016.
  18. 1 2 3 Benjamin, Jeff (5 May 2014). "IU Earns Fifth K-Pop Hot 100 No. 1, Becomes All-Time Chart Leader". Billboard. Retrieved 11 January 2016.
  19. 1 2 "(Daum 독점) IU 스타인터뷰 전격 공개 (30)" [(Daum Special) IU Star Interview (30)]. Daum (in Korean). 15 March 2011. Archived from the original on 18 March 2011. Retrieved 29 November 2015.
  20. ↑ Kim, Seung-woo; Kim, Su-geun; Lee, Ki-kwang; Tak, Jae-hoon (5 May 2011). "Episode 93". Win Win. KBS2.
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  22. ↑ "아이유 '어머니 빚보증 잘못서... 바퀴벌레 우글거리는 단칸방 생활'" [IU 'Mother made a bad business decision... we lived in a single room with roaches']. Newsen (in Korean). JoongAng Media Network. 14 December 2011. Retrieved 5 January 2016.
  23. 1 2 3 Sunwoo, Carla (13 December 2011). "K-pop star opens up about childhood". Korea JoongAng Daily (Seoul). Retrieved 12 November 2015.
  24. ↑ Shin, Eun-kyung (29 February 2012). "[Cover Story] 31호 아이유" [[Cover Story] No. 31: IU]. The Big Issue Korea (in Korean) (South Korea). Retrieved 7 November 2015.
  25. ↑ "IU Was a Victim of Fraud Just Like Her Character Lee Soon Shin". Soompi. 3 May 2013. Retrieved 21 June 2015.
  26. 1 2 Lee, Eun-joo (10 January 2011). "아이유 "국민 여동생은 과분한 사랑... 똑똑한 가수 될게요"". Seoul Shinmun (in Korean) (Seoul). Retrieved 29 November 2015.
  27. ↑ "Which Female Idol Has Changed the Most?". Soompi. 24 January 2012. Retrieved 12 November 2015.
  28. ↑ "16세 소녀가수 아이유 "god 김태우 오빠, 기다려!"" [16-year-old girl singer IU "g.o.d. Kim Tae Woo oppa, wait!"]. Korea JoongAng Daily (in Korean) (Seoul). 5 May 2009. Retrieved 15 November 2015.
  29. 1 2 3 "Teenage Singer IU Is Open to Surprises". The Chosun Ilbo (Seoul). 22 January 2011. Retrieved 7 November 2015.
  30. 1 2 Lee, Kyung-ran (6 January 2011). "Singer IU wins fans by going her own way". Korea JoongAng Daily (Seoul). Retrieved 12 November 2015.
  31. ↑ Sunwoo, Carla (11 February 2012). "IU graduates from high school". Korea JoongAng Daily (Seoul). Retrieved 12 November 2015.
  32. 1 2 3 Do, Je-hae (25 January 2012). "IU performs solo in Japan". The Korea Times (Seoul). Retrieved 17 January 2016.
  33. ↑ "아이유 욕설 신고식 '이 돼지같은 게' 야유 비난 속 노래" [IU's abusive debut - booed during song: "You Pig!"]. The Korea Herald (Seoul). 28 December 2011. Retrieved 17 January 2016.
  34. ↑ "Album Review: IU mini-album – Lost and Found". Soompi. 1 January 2009. Retrieved 15 November 2015.
  35. ↑ "Artist of the week - IU". Soompi. 30 August 2009. Retrieved 15 November 2015.
  36. ↑ "아이유(IU), 'Lost and Found' 로 우수 신인음반 선정!" [IU: Excellent newcomer with selected album 'Lost and Found'!]. The Chosun Ilbo (in Korean) (Seoul). 31 October 2008. Retrieved 11 November 2015.
  37. ↑ "'Boo' 아이유, 소시-카라 잇는 큐티 아이돌 스타탄생 예감". Newsen (in Korean) (JoongAng Media Network). 20 April 2009. Retrieved 15 November 2015.
  38. 1 2 Lee, Seung-han (11 October 2013). "21살 아이유 원숙미는 곤란해". The Hankyoreh (in Korean) (Seoul). Retrieved 15 November 2015.
  39. ↑ "아이유 깜찍발랄 'Boo' 컴백 신고식 '슬픈 이미지 벗어던졌다'" [IU's cute and youthful 'Boo' comeback debut]. Newsen (in Korean) (JoongAng Media Network). 18 April 2009. Retrieved 15 November 2015.
  40. 1 2 Lee, Young-hwa (7 May 2009). "[HD동영상] 아이유(IU), '국민가수요? 무대서 댄스 적응하기도 힘들어'". The Chosun Ilbo (in Korean) (Seoul). Retrieved 15 November 2015.
  41. ↑ "New albums and singles preview – 2009 November week 1". Soompi. 8 November 2011. Retrieved 17 November 2015.
  42. ↑ Yoo, Jae-suk; Park, Myeong-su; Shin, Bong-sun; Park, Mi-sun (18 October 2013). "Overnight Celebrity Special". Happy Together. KBS2.
  43. ↑ "아이유 '마쉬멜로우' 컴백, 깜찍 퍼포먼스 업그레이드". Newsen (in Korean) (JoongAng Media Network). 15 November 2009. Retrieved 15 November 2015.
  44. ↑ "[동영상] 소녀디바 아이유, 빅뱅의 '거짓말' 어쿠스틱버전 불러 화제!". The Chosum Ilbo (in Korean) (Seoul). 13 July 2009. Retrieved 15 November 2015.
  45. ↑ Hwang, Ui-kyung (28 August 2009). "아이유, 곰TV 뮤직차트 쇼 VJ 변신" [IU transforms into Gom TV Music Chart VJ]. Munhwa Broadcasting Corporation (in Korean). Retrieved 6 January 2016.
  46. ↑ "아이유 '마쉬멜로우' 컴백, 깜찍 퍼포먼스 업그레이드". Newsen (in Korean) (Daum). 15 August 2009. Retrieved 6 January 2016.
  47. ↑ "가수 아이유,태연이어 MBC FM '친한 친구' DJ로" [Singer IU to be a casual MBC FM "Chin Chin Radio" DJ]. Daily Finance (in Korean). 20 April 2010. Retrieved 6 January 2016.
  48. ↑ Gaon Digital Chart references for "Nagging":
  49. ↑ "싱글: 잔소리" [Single: Nagging]. Melon. Retrieved 23 November 2015.
  50. ↑ "Weekly K-Pop Music Chart 2010 – July Week 1". Soompi. Retrieved 5 July 2010.
  51. ↑ "South Korean Gaon Digital Chart 2010 Week 31". Gaon Chart. Korea Music Content Industry Association. Retrieved 23 November 2015.
  52. ↑ "South Korean Gaon Digital Chart 2010 Week 41". Gaon Chart. Korea Music Content Industry Association. Retrieved 23 November 2015.
  53. ↑ "3月21日に'Good Day'で日本デビュー! IUへの質問大募集!" [Japan's debut of 'Good Day' on March 21st! Questions wanted for IU!] (in Japanese). Tower Records. 5 March 2012. Retrieved 4 December 2015.
  54. 1 2 "'아이유 앓이. 대세' 란 말 신기하고 무섭죠". Yonhap News Agency (in Korean) (Seoul). 19 December 2010. Retrieved 25 November 2015.
  55. ↑ "South Korean Gaon Album Chart 2010 Week 52". Gaon Chart. Korea Music Content Industry Association. Retrieved 24 November 2015.
  56. ↑ Park, Jung-ho (8 April 2015). "Lyricist gives insight into world of K-pop". Korea JoongAng Daily (Seoul). Retrieved 25 November 2015.
  57. ↑ Kang, Soo-jin (26 August 2012). "가온주간차트: 싸이, 5주연속 1위 독주 태세". Kyunghyang Shinmun (in Korean). Retrieved 18 January 2016.
  58. ↑ "Episode 221". M! Countdown. 23 December 2010. Mnet.
  59. ↑ "Episode 585". Music Bank. 24 December 2010. KBS2.
  60. ↑ "Episode 602". Inkigayo. 26 December 2010. Seoul Broadcasting System.
  61. ↑ Eun, Joo-chung (11 August 2011). "아이유 히트송 만든 그 남자 작곡, 그 여자 작사". The Chosun Ilbo (in Korean) (Seoul). Retrieved 25 November 2015.
  62. 1 2 3 Kim, Ji-young (22 March 2011). "'삼촌'팬 몰고 다니는 국민 여동생 아이유" ['Uncle' fans attending in droves for the Nation's Little Sister, IU]. The Dong-a Ilbo (in Korean) (Seoul). Retrieved 25 November 2015.
  63. ↑ "아이유, 영웅호걸에 무한애정 보여줘" [IU shows endless love for Heroes]. SBS Weekly Focus (in Korean). Seoul Broadcasting System. 15 January 2011. Retrieved 29 November 2015.
  64. ↑ Kim, Seong-han (15 January 2011). "(스타 인터뷰) 아이유 '연기? 새롭고 신기해요... 재미있어요'" [(Star interview) IU: 'Acting? It's new, amazing and fun...']. Sports Korea (in Korean) (Naver). Retrieved 28 November 2015.
  65. ↑ "South Korean Gaon Digital Chart 2011 Week 7". Gaon Chart. Korea Music Content Industry Association. Retrieved 28 November 2015.
  66. 1 2 "South Korean Gaon Download Chart 2011". Gaon Chart. Korea Music Content Industry Association. Retrieved 28 November 2015.
  67. ↑ "아이유, '나만 몰랐던 이야기' 벌써부터 히트예감" [IU is already feeling the heat from 'Only I Didn't Know']. The Chosun Ilbo (in Korean) (Seoul). 16 February 2011. Retrieved 30 November 2015.
  68. ↑ "윤상, 아이유 '나만 몰랐던 이야기' 준 것 후회 "고등학생에 너무 슬픈곡"" [IU's 'Only I Didn't Know': Yoon Sang regrets, "The song is too sad for a high schooler."]. Newsen (in Korean). 27 May 2011. Retrieved 30 November 2015.
  69. ↑ "South Korean Gaon Digital Chart 2011 Week 9". Gaon Chart. Korea Music Content Industry Association. Retrieved 2015-11-30.
  70. ↑ Kim, Yoon-mi (11 March 2011). "Singer Corinne Bailey Rae's soulful voice wows Koreans". The Korea Herald. Retrieved 29 November 2015.
  71. ↑ Min, Ines (7 February 2011). "IU to perform at Bailey Rae's concert in Korea". The Korea Times. Retrieved 29 November 2015.
  72. ↑ "케이윌(K.will) '가슴이 뛴다(My heart beating)' MV with 아이유(IU), 이준(Mblaq Joon)". Starship Entertainment Music Videos. Starship Entertainment. Retrieved 29 November 2015.
  73. ↑ "케이윌(K.will)'입이 떨어지지 않아서(Can't open up my lips) M.V 아이유, 이준, 민우". Starship Entertainment Music Videos. Starship Entertainment. Retrieved 29 November 2015.
  74. ↑ "아이유, '최고의 사랑' OST 참여" [IU participates in 'The Greatest Love' OST]. Yonhap News Agency (in Korean). 24 May 2011. Retrieved 25 November 2015.
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  210. ↑ "아이유-윤상의 'How to live SMART' (삼성전자)" [IU 'How to Live Smart' (Samsung)]. Samsung (in Korean). 27 May 2011. Retrieved 30 January 2016.
  211. ↑ "서인국 아이유, 자전거 데이트현장 포착 '실제 연인같아'" [Seo In Guk and IU's bicycle dating scene captured 'like real lovers']. Newsen (in Korean) (JoongAng Media Network). 18 January 2011. Retrieved 17 January 2016.
  212. ↑ Jung-hyuk, Lee (1 September 2011). "아이유, 이런 모습 처음이야!" [This is the first-time look for IU!]. The Chosun Ilbo (in Korean). Retrieved 30 January 2016.
  213. ↑ Kwon, Myung-gwan (21 July 2011). "SK텔레콤, 4G LTE 모델로 원빈, 아이유 선정" [IU selected as SK Telecom's 4G LTE model with Won Bin]. The Dong-a Ilbo (in Korean). Retrieved 30 January 2016.
  214. ↑ "남양유업 '떠먹는 불가리스' 모델에 아이유" [IU models for Namyang 'Yogurt Bulgaris']. Yonhap News Agency (in Korean). 21 July 2011. Retrieved 30 January 2016.
  215. ↑ "<마케팅 & 애드>에쓰-오일 '1리터' 시리즈, 작지만 큰 행복 따뜻한 공감 전달". The Korea Herald (in Korean). 26 May 2011. Retrieved 30 January 2016.
  216. ↑ "[포토엔]아이유 '이승한 회장님 물총 하나만~'". Newsen (in Korean) (JoongAng Media Network). 6 June 2011. Retrieved 30 January 2016.
  217. ↑ Kim, Si-eun (29 April 2011). "'닭치는 소녀' 아이유 치킨CF 보조출연 알고보니 '삼촌팬들'" ['Chicken girl star' IU's chicken CF includes appearances from 'uncle fans']. Korea Economic Daily (in Korean). Retrieved 17 January 2016.
  218. ↑ Jung-hyuk, Lee (25 January 2012). "동갑내기 아이유-유승호, 다정한 화보 눈길" [Same-age IU and Yoo Seung-ho in affectionate eye-catching photos]. The Chosun Ilbo (in Korean). Retrieved 30 January 2016.
  219. ↑ Kim, Si-eun (3 January 2012). "엘리트, 아이유-인피니트의 '엘리&다빈치 댄스' 따라 추기 이벤트" [IU and Infinite in 'My Elite & Da Vinci Dance' event for Elite]. Korea Economic Daily (in Korean). Retrieved 30 January 2016.
  220. ↑ Kim, Hee-yeon (16 July 2012). "11번가, 국민 여동생 아이유 모델 발탁" [National sister IU selected as model for 11st]. ZDNet (in Korean). Retrieved 30 January 2016.
  221. ↑ "더샘 '어반에코 하라케케', 출시 45일 만에 5만개 판매" [The Saem 'Urban Eco Harakeke Toner': 50,000 sold in 45 days after release]. Daily Sports (in Korean) (JoongAng Media Network). 19 October 2012. Retrieved 30 January 2016.
  222. ↑ Kang, Se-hun (7 March 2012). "농심, 후루룩칼국수 모델로 '아이유' 발탁" [IU appointed as Nongshim's Hoo Roo Rook noodle's model]. Business Wire (in Korean) (Newsis). Retrieved 30 January 2016.
  223. ↑ Im, Hyun-woo (20 August 2012). "신라면 블랙, 컵라면으로 부활" [Resurrection of Shin Ramen's Black Cup Noodles]. Korea Economic Daily (in Korean). Retrieved 30 January 2016.
  224. ↑ "아이유-제국의 아이들, 스마트폰 테마 드라마 출연" [IU and ZE:A starring in starring smartphone-themed drama]. The Chosun Ilbo (in Korean). 22 March 2012. Retrieved 30 January 2016.
  225. ↑ "아이유, '바다를 생각합니다'" [IU - 'Stories told by the sea']. Expo 2012 (in Korean). 10 January 2012. Retrieved 30 January 2016.
  226. ↑ Wu, Yi-xuan (13 June 2014). "IU搖身一變甜美單車少女 粉紅洋裝凸顯小蠻腰" [IU transformed into sweet bicycle girl in a pink dress]. CJ E&M enewsWorld (in Chinese). Retrieved 5 February 2016.
  227. ↑ Kim, Da-jeong (30 September 2014). "소니, 헤드폰 새 모델에 유희열-아이유 발탁" [IU and You Hee-yeol appointed as new models for Sony headphones]. ZDNet (in Korean). Retrieved 5 February 2016.
  228. ↑ Kang, Hyung-suk (27 May 2015). "'아이유도 들어보고 깜짝!' 소니, 고음질 블루투스 오디오-헤드폰 공개" ['IU reports a surprise!' - Bluetooth audio for Sony Hi-Fi headphones released]. The DongA Ilbo (in Korean). Retrieved 5 February 2016.
  229. ↑ "Chamisul selects K-pop's IU as new spokesperson". Yonhap News Agency (The Korea Times US). 21 November 2014. Retrieved 5 February 2016.
  230. ↑ "하이트진로, 아이유와 재계약...업계 최고 대우" [HiteJinro renews contract with IU]. Korea Economic Daily (in Korean). 17 December 2015. Retrieved 5 February 2016.
  231. ↑ "대세스타 아이유-송재림, 커플화보 '사랑스러워'" [Pop star IU and Song Jae-rim's 'lovable' couple photoshoot]. The Chosun Ilbo (in Korean). 2 December 2014. Retrieved 5 February 2016.
  232. ↑ Yoon, Sarah (26 February 2015). "IU, Lee Hyun-woo launch Unionbay's spring fashion campaign". The Korea Herald. Retrieved 5 February 2016.
  233. ↑ Lee, Bo-ram (2 February 2015). "아이소이, 가수 아이유 전속모델로 발탁" [ISOI selected singer IU as its exclusive model]. Kyunghyang Shinmun (in Korean). Retrieved 5 February 2016.
  234. ↑ Yoon, Sarah (15 May 2015). "Fashion brand to sponsor 'The Producers'". The Korea Herald. Retrieved 5 February 2016.
  235. ↑ "아이소이, '프로듀사' 아이유 화장품으로 인기 급상승!" ['The Producers' IU's cosmetics brand, ISOI, is becoming popular]. BNT News (in Korean) (Korea Economic Daily). 9 June 2015. Retrieved 5 February 2016.
  236. ↑ "아이유, '데뷔 1004일' 맞아 첫 팬미팅". Yonhap News Agency (in Korean) (Seoul). 2011-06-10. Retrieved 2015-11-28.
  237. ↑ "Official fan cafe numbers for girl groups as of November 2015". Koreaboo. 2015-11-02. Retrieved 2015-11-07.
  238. ↑ "IU practices for her 2nd solo concert later this month". Allkpop. 2013-11-15. Retrieved 2014-03-29.
  239. ↑ "117 로고 - 슬로건 공모전 시상 및 명예경찰 아이유 특별승진 임용" [117 logo, slogan contest prizes and honorary police IU special promotion delegation]. Korean National Police Agency (in Korean). 6 November 2014. Retrieved 6 January 2016.
  240. ↑ "IU reveals romance with rocker Chang Kiha". The Korea Times (Seoul). 8 October 2015. Retrieved 6 January 2016.
  241. ↑ "Revealed: The day two singers fell in love". The Korea Times (Seoul). 8 October 2015. Retrieved 6 January 2016.
  242. ↑ Lim, Jeong-yeo (8 October 2015). "IU's message to her fans". The Korea Herald (Seoul). Retrieved 6 January 2016.
  243. ↑ Jeon, Su-mi (21 November 2015). "Jang Kiha Opens Up About IU in Interview". CJ E&M enewsWorld. Retrieved 6 January 2016.
  244. ↑ Lee, Min-ji (23 May 2014). "IU Makes Fans Tear Up in Her First Small Theatre Concert". Newsen. CJ E&M eNewsWorld. Retrieved 7 January 2016.
  245. ↑ Park, So-jung (11 September 2015). "IU to hold fan meeting in Hong Kong". Yonhap (Seoul). Retrieved 7 January 2016.
  246. ↑ "2015 I & U IN SHANGHAI". Damai. Retrieved 7 January 2016.
  247. ↑ "아이유, 중국에서 통했을까 살펴보니...". Maeil Business Newspaper. 21 December 2015. Retrieved 7 January 2016.
  248. ↑ Hwang, Hye-jin (15 December 2015). "IU Tops K-Pop Chart in Taiwan". Newsen. CJ E&M eNewsWorld. Retrieved 7 January 2016.

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