Hai Di Lao hot pot

Hai Di Lao Huo Guo, or Hai Di Lao Hot Pot (海底捞火锅), is a chain of hot pot restaurants founded in Sichuan Province, China in 1994. At an early phase, it was a small shop selling "hot and spicy soup"(麻辣烫)". Later it developed and expanded its menu range. Zhang Yong, who came from a small village in Sichuan is the CEO of the company.[1] Over the past 16 years, it has owned more than 80 direct marketing stores in Beijing, Tianjin, Shanghai, Nanjing and many other major cities.

The first US outlet will be opened in Los Angeles in September 2013.[2] However, on 11th of October, the company admitted that it blended"(勾兑)" the soup.[3]

Outlets around the world

References

  1. ↑ http://www.ccas.com.cn/Article/HTML/13989.html
  2. ↑ http://www.huffingtonpost.com/2013/05/22/hai-di-lao-hot-pot-noodle-dance_n_3320466.html
  3. ↑ http://internal.dbw.cn/system/2011/10/12/053444165.shtml

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