Pan-European identity

Not to be confused with Pan-European nationalism.
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Pan-European identity is the sense of personal identification with Europe. The most concrete example of pan-Europeanism is the European Union (EU). 'Europe' is widely used as a synonym for the EU, as 500 million Europeans (70%) are EU citizens; however, many nations that are not part of the EU may have large portions of their populations who identify themselves as European as well as their country nationality. Those countries are usually part of the older Council of Europe and have aspirations of EU membership. The prefix pan implies that the identity applies throughout Europe, and especially in an EU context, 'pan-European' is often contrasted with national.

The related concept Europeanism is the assertion that the people of Europe have a distinctive set of political, economic and social norms and values that are slowly diminishing and replacing existing national or state-based norms and values.[1]

Historically, European culture has not led to a geopolitical unit. As with the constructed nation, it might well be the case that a political or state entity will have to prefigure the creation of a broad, collective identity.[2] At present, European integration co-exists with national loyalties and national patriotism.[3]

A development of European identity is regarded by supporters of European integration as part of the pursuit of a politically, economically and militarily influential united Europe.[4] Such proponents argue it supports the foundations of common European values, such as of fundamental human rights and spread of welfare.,[4] and strengthens the supra-national democratic and social institutions of the European Union.[5] The concept of common European identity is viewed as rather a by-product than the main goal of the European integration process, and is actively promoted..[4] Eurosceptics tend to oppose such a concept, preferring national identities of the various nation states of the European continent.

History

A sense of European identity traditionally derives from the idea of a common European historical narrative. In turn, that is assumed to be the source of the most fundamental European values. Typically the 'common history' includes a combination of Ancient Greece and Ancient Rome, the feudalism of the Middle Ages, the Hanseatic League, the Renaissance, the Age of Enlightenment, 19th century liberalism, Christianity, secularism, colonialism and the World Wars.

Nowadays, European identity is promoted by, among others, the European Commission, and especially their Directorate-General for Education and Culture. They promote this identity and ideology through funding of educational exchange programmes, the renovation of key historical sites, the promulgation of a progressive linear history of Europe terminating in European integration, and through the promotion and encouragement of political integration.

Popular culture

The common cultural heritage is commonly seen in terms of high culture. Examples of a contemporary pan-European culture are limited to some forms of popular culture:

The Eurovision Song Contest is one of the oldest identifiably 'pan-European' elements in popular culture,[6] attracting a huge audience (hundreds of millions) and extensive media coverage each year, with the higher-scoring songs often making an impact in national singles charts. The contest is not run by the EU, but by the entirely separate European Broadcasting Union, and in fact it pre-dates the European Economic Community. It is also open to some non-European countries which are members of the EBU. Some eastern European politicians occasionally take the contest more seriously, seeing the participation of their country as a sign of 'belonging to Europe', and some even going so far to say to consider it a preliminary step to accession to the EU.[7]

The European Film Awards are presented annually since 1988 by the European Film Academy to recognize excellence in European cinematic achievements. The awards are given in over ten categories of which the most important is the Film of the year. They are restricted to European cinema and European producers, directors, and actors.[8]

Deliberate attempts to use popular culture to promote identification with the EU have been controversial. In 1997, the European Commission distributed a comic strip titled The Raspberry Ice Cream War, aimed at children in schools. The EU office in London declined to distribute this in the UK, due to an expected unsympathetic reception for such views.[9][10]

Captain Euro, a cartoon character superhero mascot of Europe, was developed in the 1990s by branding strategist Nicolas De Santis to support the launch of the Euro currency.[11][12][13] In 2014, London branding think tank, Gold Mercury International, launched the Brand EU Centre, with the purpose of solving Europe’s identity crisis and creating a strong brand of Europe.[14][15]

Sport

Europe wins 2004 Ryder Cup

Almost all sport in Europe is organised on either a national or sub-national basis. 'European teams' are rare, one example being the Ryder Cup, a Europe vs. United States golf tournament. There have been proposals to create a European Olympic Team, which would break with the existing organisation through National Olympic Committees.[16] Former European Commission President Romano Prodi suggested that EU teams should carry the EU flag, alongside the national flag, at the 2008 Summer Olympics – a proposal which angered eurosceptics.[17][18] According to Eurobarometer surveys, only 5% of respondents think that a European Olympic team would make them feel more of a 'European citizen'.[19]

National teams participate in international competitions, organised by international sport federations, which often have a European section. That results in a hierarchic system of sporting events: national, European, and global. In some cases, the competition has a more 'pan-European' character. Football – Europe's most popular sport – is organised globally by the FIFA, and in Europe by the UEFA. Alongside the traditional national/international organisation, direct competition between major teams at pan-European level has become more important. (High national ranking is necessary to enter the UEFA Champions League and the UEFA Europa League). Super-clubs such as Real Madrid CF, F.C. Barcelona, FC Bayern Munich, Liverpool F.C., Arsenal F.C., Manchester United F.C., A.C. Milan, Juventus F.C., Inter Milan, S.L. Benfica, F.C. Porto, AFC Ajax are known all over Europe, and are seen as each other's competitors, in UEFA's European tournaments. (Major clubs are now large businesses in themselves, and have expanded beyond the national sponsoring market).

Symbols

Main article: Symbols of Europe

The following symbols are used mainly by the European Union:

The .eu domain name extension was introduced in 2005 as a new symbol of European Union identity on the World Wide Web. The .eu domain's introduction campaign specifically uses the tagline "Your European Identity" . Registrants must be located within the European Union.

See also

References

  1. John McCormick, Europeanism (Oxford University Press, 2010)
  2. Ernest Gellner, Nations and Nationalism, 1983
  3. "The supranational prospect held out by the EU appears to be threatened.... by a deficiency of European identity, in striking contrast to the continuing vigour of national identities, ...." Anne-Marie Thiesse. Inventing national identity.
  4. 1 2 3 4 European identity: construct, fact and fiction Dirk Jacobs and Robert Maier Utrecht University
  5. "Crowdfunding and Civic Society in Europe: A Profitable Partnership?". Open Citizenship Journal. Retrieved April 29, 2013.
  6. "Eurovision is something of a cultural rite in Europe."
  7. "We are no longer knocking at Europe’s door," declared the Estonian Prime Minister after his country’s victory in 2001. "We are walking through it singing... The Turks saw their win in 2003 as a harbinger of entry into the EU, and after the Orange Revolution in Ukraine, tonight’s competition is a powerful symbol of Viktor Yushchenko’s pro-European inclinations." Oj, oj, oj! It's Europe in harmony. The Times, 21 May 2005. ""This contest is a serious step for Ukraine towards the EU," Deputy Prime Minister Mykola Tomenko said at the official opening of the competition." BBC, Ukrainian hosts' high hopes for Eurovision
  8. http://www.europeanfilmawards.eu/
  9. Archived 11 February 2006 at the Wayback Machine
  10. "Captain Euro". The Yes Men. Retrieved 28 March 2013.
  11. Designweek, 19 February 1998. Holy Bureaucrat! It's Captain Euro! Retrieved 11 June 2014. http://www.designweek.co.uk/news/holy-bureaucrat-its-captain-euro/1120069.article
  12. Wall Street Journal, 14 December 1998. Captain Euro will teach children about the Euro, but foes abound. Retrieved 11 June 2014. http://online.wsj.com/news/articles/SB913591261156420500
  13. Kidscreen, 1 March 1999. New Euro hero available for hire. Retrieved 11 June 2014. http://kidscreen.com/1999/03/01/24620-19990301/
  14. Designweek, Angus Montgomery, 29 May 2014. Is it time to rebrand the EU? Retrieved 11 June 2014. http://www.designweek.co.uk/analysis/is-it-time-to-rebrand-the-eu/3038521.article
  15. CNBC, Alice Tidey, 19 May 2014. The EU's main problem? Its brand! Retrieved 11 June 2014. http://www.cnbc.com/id/101667358
  16. "European Olympic Team". Archived from the original on 31 March 2006. Retrieved 7 February 2006.
  17. Cendrowicz, Leo (1 March 2007). "United in Europe" (PDF). European Voice: 12. Retrieved 28 March 2013.
  18. "Olympics: Prodi wants to see EU flag next to national flags". EurActiv. Retrieved 28 March 2013.
  19. Eurobarometer 251, p 45, .
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