Disney Channel (Germany)
Disney Channel | |
---|---|
Launched | October 16, 1999 |
Owned by |
The Walt Disney Company (Germany) GmbH (The Walt Disney Company) |
Country | Germany |
Language | German |
Broadcast area |
Germany Austria Switzerland Liechtenstein |
Headquarters | Munich, Germany |
Replaced | Das Vierte (Free-TV only) |
Sister channel(s) |
Disney XD Disney Junior Disney Cinemagic |
Website | DisneyChannel.de |
Availability | |
Satellite | |
Sky Deutschland | Channel 555 (HD) |
Disney Channel is a German language television channel owned by The Walt Disney Company (Germany) GmbH, a subsidiary of Disney Channels Worldwide, which itself is a unit of Disney-ABC Television Group that manages all of The Walt Disney Company's Disney and ABC-branded television properties. The channel is based in Munich.
Aimed at all ages, its programming consists of original first-run television series, theatrically-released and original made-for-cable movies and select other third-party programming. The original programming is mainly brought by the American flagship Disney Channel.
The channel – which formerly operated as a premium service – was originally launched on October 16, 1999[1] and a subscription television channel of Sky Deutschland. As of January 17, 2014, the German Disney Channel has become a basic cable and satellite television channel.
The network competes with Super RTL (50% owned by Disney-ABC Television Group), KiKa and Nickelodeon Germany similarly-formatted networks whose primary sources of programming is children focused.[2]
History
Disney Channel Germany opened their offices near Munich by March 1, 1999. It was launched on October 16, 1999 by Walt Disney Television International.[1]
Disney purchased Das Vierte TV station by December 2012. In April 2013, Disney announced that Das Vierte would become a Disney Channel in January 2014 as a 24-hour family entertainment network.[3]
Initial daytime programming included standard Disney channel fare Jessie, Austin & Ally, Phineas and Ferb and Gravity Falls while prime time saw Pixar films and older drawing shows like ABC Family shows plus Hallmark Channel's Cedar Cove.
Disney formed an in-house ad sales company, Disney Media +, for the channel given that two competitors control most ad sales companies.[4][5]
The channel will also be offered on two online platforms: live-stream and a catch-up service.[4] The channel launched over the air on January 17, 2014.[5]
It debuted at 6 AM with Mickey Mouse's first cartoon, the classic animated short film Steamboat Willie.[6]
Disney reported that its launch weekend pushed them past Nick into third place amongst kid broadcast channels.[2]
Programming
Daytime
Primetime
AvailabilityVia the airwaves, the station had an availability to 93% of German TV households plus on two online platforms: live-stream and a catch-up service.[4] See alsoReferences
External links
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