Discovery Kids (Canada)

Discovery Kids

Discovery Kids logo
Launched September 3, 2001
Closed November 1, 2009
Owned by Corus Entertainment (80% & managing partner)
Discovery Communications (20%)
Country Canada
Broadcast area National
Headquarters Toronto, Ontario
Replaced by Nickelodeon

Discovery Kids is a Canadian English language category 2 digital cable specialty channel owned by Corus Entertainment and Discovery Communications.

Discovery Kids aired informative and entertaining programming for children with an emphasis on real-life adventures, nature, technology, science and wildlife from all over the world.

History

In December 2000, Corus Entertainment, on behalf of an organization to be incorporated, was granted approval by the Canadian Radio-television and Telecommunications Commission (CRTC) to launch Discovery Kids, described as "a national English-language Category 2 specialty television service that offers children of all ages a fun, entertaining way to satisfy their natural curiosity with stimulating, imaginative programming that asks the questions of how? and why? and awakens the power of the mind."[1]

The channel was launched on September 3, 2001.[2] Discovery Communications purchased a minority stake in the service either prior to or shortly after the channel's launch.

In September 2009, Corus confirmed it would shut down Discovery Kids.[3] The channel was replaced on most service providers on November 2 with Nickelodeon Canada, which however, operates under a licence originally intended for a "YTV OneWorld" network. Because it operates under a separate licence, cable and satellite companies that carried Discovery Kids would not automatically receive the new channel unless they negotiated for carriage.[4]

The final program on Discovery Kids Canada at 5:30 AM that day was Aquateam. During that show, the channel aired promotions of shows airing that week (which ironically never aired due to the changeover to Nickelodeon.) Following that, they aired a non-narrated message promoting the launch of Nickelodeon in the place of Discovery Kids. After a brief short about statues made out of marble glass, the change to Nickelodeon unceremoniously took place at 6AM.

Programming

Former

References

  1. ↑ Decision CRTC 2000-525 CRTC 2000-12-14
  2. ↑ DISCOVERY KIDS LAUNCHES WITH A UNIQUE BLEND OF “EDU-TAINMENT” Corus Entertainment press release 2001-08-08
  3. ↑ Corus optimistic for fiscal 2010; The Hollywood Reporter; 2009-09-28
  4. ↑ Corus shuttering Discovery Kids, will re-brand Sex TV and Drive-In Classics channels; Cartt.ca; 2009-09-30

See also

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