Desi Live

Desi Live
Genre Music, Talk
Running time 3 hours (9 pm-12 am)
Country United States United States
Canada Canada
Home station New York WRKS 98.7FM HD-2
Washington WTOP 103.5FM HD-2
Chicago WKQX 101.1FM HD-2
Los Angeles KPWR 105.9FM HD-2
San Jose KIOI 101.3FM HD-2
Exec. producer(s) Johney Brar
Air dates since 2004
Opening theme Desi Live Anthem
Website www.bbcsoundcrew.com

Desi Live Radio Program was the first nationally syndicated urban South-Asian radio show in the United States. The show was produced and hosted by Johney Brar (DJ JoN-E of BBC Soundcrew) on the HumDesi Radio Network (a division of WorldBand Media) in the HD Radio format. The program aired Saturday's 9 pm - Midnight in New York/New Jersey - WRKS 98.7 FM HD-2, Los Angeles - KPWR 105.9 FM HD-2, Chicago - WKQX 101.1 FM HD-2, San Jose/Bay Area - KIOI 101.3 FM HD-2 and Washington - WTOP 103.5 FM HD-2.

CHRY 105.5FM

BBC Soundcrew's "Desi Live" Radio Program was Hosted By Johney Brar (DJ JoN-E) and Aired Every Monday 8-9 pm (EST) on CHRY 105.5FM Toronto. Shows would also be listened to on his website BBCsoundcrew.com/desilive.html

BBC Soundcrew's "Desi Live" Radio program hit the airwaves in December 2004 after the Green Light was given from the Board of Directors of CHRY Radio Station. After the approval, "Desi Live" was given a Prime Time Monday Night slot (8-9 pm EST) to help add some diversity to the Monday Night lineup on CHRY 105.5FM.

The "Desi Live" Radio Show was sandwiched between the popular Hip Hop Program "Backroad Radio" 6-8 pm and "Everyday I have the Blues" the long running Jazz/Blues show Hosted by Vince Vitacco (9-11 pm)

The show primarily played bhangra (Punjabi) Music along with urban Indian beats and music from local talent.

The show has taken great strides in its first year with its popularity soaring. Each show was also made available online at bbcsoundcrew.com so listeners can listen anytime as even the old shows were archived.

“BBC Soundcrew, one of Toronto’s top Indian and Bhangra DJs, has sought to create a presence and medium for South Asians to explore their culture, not only in Toronto, but for Canada’s diverse Indian population."[1]

"Desi Live" was managed and hosted by BBC Soundcrew"s Johney Brar (DJ JoN-E) and was considered the #1 Urban Bhangra Radio Program in North America. With visitors dropping by the studio every week and segments such as "The Old Skool Track of the Week, Top 5, Featured Album, Use it or Lose it (The audience decides if a new debut track should be kept in rotation on the show), and artist interviews.

Johney Brar announced in October 2008, that he will be leaving CHRY 105.5FM permanently at the end of the month, concluding his four years of programming on CHRY on October 27, 2008.

Desi Live - HD Radio

Johney Brar signed a deal to move his show in the United States for a national syndication deal with HD Radio provider WorldBand Media, Starting in late Nov 2008.

The shows title remained "Desi Live," however the show expanded from a 1-hour format to a 2-hour format. Desi Live also began airing live programming 5 nights a week, airing weeknights 8 pm - 10 pm on HumDesi Radio (HD Radio) hosted by Johney Brar (DJ JoN-E).

The Show Airs in the following Cities:

New York/New Jersey - WRKS 98.7 FM HD-2
Los Angeles - KPWR 105.9 FM HD-2
Chicago - WKQX 101.1 FM HD-2
Washington - WTOP 103.5 FM HD-2
San Jose - KIOI 101.3 FM HD-2

Listeners across the world can tune in to live streaming as well on the company's website www.worldbandmedia.com

This is the first attempt to Nationally Syndicated a Desi/Bhangra Show in North America, making Johney Brar the youngest nationally syndicated South-Asian DJ in North America.

As of October 2009, Desi Live has changed timeslots from 8-10 pm Weeknights to its new home 9 pm-12 am Friday and Saturday.

As of July 2010, Desi Live began airing one night a week, Saturday's 9 pm - Midnight.

The last show for Humdesi Radio aired on May 21, 2011.

Notable Guests

Vikas Kohli being interviewed on the Desi Live radio show.

Trish Stratus - Former WWE Superstar

Vikas Kohli - Audio Producer of Fatlabs recording studio in Mississuaga, Ontario, Canada

E.V. - Producer From A Slam

DJ Baba Kahn - North American Mainstream and Desi Disc Jockey

John Leguizamo - Colombian/American Actor


External links

References

  1. "A Voice for the South Asian Community", Campus Life, July 6, 2005
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