DZUL-FM

104.3 MY FM
City of license San Fernando
Broadcast area La Union
Branding 104.3 MY FM
Slogan Tandaan Mo Na Yan!
Frequency 104.3 MHz
First air date

1990 (as Spirit FM)

2012 (as MY FM)
Format pop, Christian Music, OPM
Power 5,000 watts
Callsign meaning DZUL
Owner Century Broadcasting Network and Sea and Sky Broadcasting Company
Website http://www.myfmlu.com/

104.3 MY FM is an FM radio station of Sea and Sky Broadcasting Company, an affiliate of Century Broadcasting Network. Its studios are located at San Fernando, La Union. It operates from 4am to 12 midnight daily covering the entire province of La Union including parts of Pangasinan, Benguet and Ilocos Sur.

Name Change

104.3 DZUL FM was re-launched as 104.3 MY FM last February 2012. With a tightened playlist and rehashed image, MY FM promises to put-up a healthy competition among rival networks in the area with a “mass-oriented” programming approach to capture a bigger market and wider area of coverage where other local radio stations cannot reach.[1][2]

On-air staff

References

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