Consumer's risk

Consumer's risk or Consumer risk is a potential risk found in all consumer-oriented products, that a product not meeting quality standards will pass undetected though the manufacturer's quality control system and enter the consumer marketplace.

References

Hui, Yiu H. (2006). Handbook of food science, technology, and engineering, Volume 2. CRC Press. p. 56-15. ISBN 0-8493-9848-7.

Consumer behaviour

Concepts	Consumption (economics) Consumer spending Autonomous consumption Induced consumption Consumer debt Consumer economy Consumer culture theory

Research types	Consumer behaviour Marketing research Consumer neuroscience Consumer choice Consumer product Consumer economics

Consumer attributes	Consumer confusion Consumer's risk Consumer confidence Consumer socialization Consumer ethnocentrism Cultural consumer Homo economicus Consumption function

Processes	Consumer cooperative Consumer-to-business Factory-to-consumer Consumer service Consumerization

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Consumer's risk

See also

References