Bouclair

Bouclair Inc.
Private
Industry Retail
Headquarters 152 Ave. Alston, Pointe-Claire, Quebec H9R 6B4 Canada
Area served
 Canada, Europe, Asia, Oceania
Key people
 Peter Goldberg
(President and CEO)[1]
Products Window Coverings, Bedding, Furniture, Home Accents, Wall Decor and Lighting
Number of employees
 1,200 (2015)
Website www.bouclair.com

Bouclair Inc.[2] is a Canadian privately owned company and a lifestyle brand that offers home fashion and decor products including furniture, window coverings, bedding, lighting, home accents, wall décor and seasonal products through its own retail stores[3] across Canada and online. The company is headquartered in Montreal, Quebec and operates 105 Bouclair HOME stores in Quebec, Ontario, Western Canada, British Columbia and Atlantic Canada. As of 2015, Bouclair has over 1,200[4] employees.

The company offers a full omni-channel shopping experience – customers have the choice of shopping in stores, online or through its call centre.[5]

History

Originally founded as a fabric and sewing business in 1970, Bouclair has evolved into a lifestyle brand that offers affordable coordinated fashionable decor for every room in the home.[6] The company currently operates under the leadership of its President, Peter Goldberg, who acquired the company in 2003 after leading a Management Buy-out.

Expansion

In the late 1990s,[7] the company opened numerous stores in Ontario[8] and became a popular name amongst homeowners during this time. Since 2010, it has also expanded its presence in the rest of Canada, opening points of sale in Nova Scotia,[9] New Brunswick,[10] Newfoundland,[11] Manitoba, Alberta,[12] Saskatchewan[13] and British Columbia.[14] In the spring of 2006,[15] Bouclair launched a new store concept called Bouclair Home (Bouclair Maison in French) diversifying its product offering to include fashionable home decor and furniture.

In 2012, Bouclair opened a wholesale division,[13] marking the beginning of its international expansion, selling coordinated home collections in Europe, Asia and Oceania[16]

Following the launch of its e-commerce site in March 2014, Bouclair Home also introduced its first complete line of furniture, with Atelier Bouclair[17] – a higher-end collection of 21 design themes featuring quality materials – sold online, orders in-store,[18] through its call centre and by catalogue.

Products

Bouclair Home offers a choice of window coverings, bedding, lighting, wall decor, home accents, rugs, kids’ furnishings and baby decor.[19] The products are created by its team of in-house designers and presented as coordinated collections in its retail outlets.

Recognition

It was recognized in 2012 as one of the top companies to watch.[4] Bouclair ranks 223 amongst Top 500 Largest Companies in Quebec,[20] Canada.

References

  1. ↑ "Peter Goldberg|Bouclair|ZoomInfo.com". Zoominfo.com. Retrieved 2015-06-29.
  2. ↑ "Canada's Best Furniture & Home Decor Store - Bouclair.com". Bouclair HOME.
  3. ↑ "Store Locator". Bouclair.com. Retrieved 2015-06-26.
  4. 1 2 "Des entreprises à surveiller en 2012". Affaires.lapresse.ca. Retrieved 2015-06-26.
  5. ↑ "Bouclair Home to Focus on Omnichannel Fulfillment". Multichannelmerchant.com. Retrieved 2015-06-26.
  6. ↑ "De local à mondial: Bouclair, de fil en aiguille vers la déco". Affaires.lapresse.ca. Retrieved 2015-06-26.
  7. ↑ McGovern, Sheila. "Business-talk Radio." The Gazette [Montreal] 7 Mar. 1998: C3. Print
  8. ↑ Gray, Alan D. "Bouclair's Family Ties." The Gazette [Montreal] 15 Nov. 1993: C3. Print.
  9. ↑ "Bouclair opens". Thecoast.ca. Retrieved 2015-06-26.
  10. ↑ "SNAP Moncton - Bouclair Home Opened in Moncton". Greatermoncton.snapd.com. Retrieved 2015-06-26.
  11. ↑ "SNAP St. John's - Bouclair Home Grand Opening". Snapstjohns.com. Retrieved 2015-06-26.
  12. ↑ "Grand Opening of Bouclair Home in Edmonton: The Destination for HOME FASHION. SMART VALUE". Marketwired.com. Retrieved 2015-06-26.
  13. 1 2 "Bouclair and Bed, Bath and Beyond to open stores in Regina". Metronews.ca. Retrieved 2015-06-26.
  14. ↑ Kevin Mills. "Marshalls, London Drugs and Bouclair Home to open in May at Highstreet". Abbynews.com. Retrieved 2015-06-26.
  15. ↑ "Bouclair délaisse les tissus pour la déco et le meuble". Canoe.ca. Retrieved 2015-06-26.
  16. ↑ "9 new stores including Marshalls and Bouclair to open at Grasslands in Regina". Ckom.com. Retrieved 2015-06-26.
  17. ↑ "Atelier Bouclair - Furniture for every room". Bouclair.comw. Retrieved 2015-06-26.
  18. ↑ "atelier". Virtualpaper.com. Retrieved 2015-06-26.
  19. ↑ "Shop by Product - Modern Furniture and Accents". Bouclair.com. Retrieved 2015-06-26.
  20. ↑ "LesAffaires.com Profil de l'entreprise: Bouclair". Lesaffaires.com. Retrieved 2015-06-26.

External links

[1]

  1. ↑ "Home Decor Store|Bouclair". Bouclair.com. Retrieved 2015-06-26.
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