2(x)ist

2(X)IST

Type	Private
Industry	Fashion
Founded	1991
Headquarters	New York, USA
Products	Men's underwear, activewear, swimwear, clothing, and fashion accessory

2(X)IST (pronounced "to exist") is an American luxury fashion label that makes men's underwear, swimwear, socks, and watches. The company was founded in 1991 by Gregory Sovell^[1] and is headquartered in New York City.

History

2(X)IST was founded in 1991 by Gregory Sovell, who left in 2005. Today, the creative director for 2(X)IST is Jason Scarlatti.^[2] The 2(X)IST headquarters is located in midtown Manhattan in New York City.

Notes

↑ Wilson, Eric (2013-05-22). "Changes in the Marketing of Men’s Underwear". The New York Times. ISSN 0362-4331. Retrieved 2016-01-24.
↑ Elliot, Stuart. "2(x)ist Will 'Xist' Again in Print, New York Times, May 13, 2010.

External links

Official website

Men's undergarments

Upper body	Sleeveless shirt (A-shirt / singlet / tank top) T-shirt Undershirt Telnyashka

Lower body	Bikini Boxer briefs Midway briefs Boxer shorts Briefs (slip / Y-fronts) Fundoshi Jockstrap (athletic supporter) Compression shorts Tanga Thong Trunks Willy warmer

Full body	Long underwear (long johns)

Hosiery	Sock Stocking Tabi

Historical	Breechcloth Chausses Codpiece Doublet Garter Hose Loincloth Union suit

Brands	2^(x)ist Abercrombie & Fitch American Eagle American Apparel Andrew Christian aussieBum Bonds BVD California Muscle Calvin Klein C-IN² Diesel S.p.A. DKNY Dolce & Gabbana Emporio Armani Fruit of the Loom Hanes Hugo Boss Jockey International Joe Boxer Mundo Unico Pringle Saxx Apparel John Smedley's Stanfield's Under Armour XTG Extreme Game

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