Zubaida Tariq

Zubaida Tariq (Urdu: زبیدہ طارق‎), often called Zubaida Aapa (born 4 April 1945), is a chef and cooking expert from Pakistan.^[1][2] She is currently doing programs on Masala TV, Pakistan. She is a sister of prominent cultural personalities in Pakistan, like Anwar Maqsood (Urdu writer and play writer, host, television presenter) and Fatima Surayya Bajia (Urdu novelist and play writer), Zehra Nigah (Urdu poet), Mrs. Sughra Kazmi the biggest name in Bridal Couture and the aunt of Bilal Maqsood, member of the Pakistani band Strings. it is important to mention that she does not have a fb page, website or any social network related personal account. all such accounts are either fake or being run by different people with personal objectives. Dalda and Ferozsons have published her Cook books. All others are unauthorized and unapproved.

Personal life

Zubaida Tariq was born on 4 April 1945 in Hyderabad Deccan, India, and now lives in Karachi, Pakistan. Her family migrated to Pakistan in 1947 only.They settled in Karachi, PIB Colony, where she lived with her five older sisters and 4 brothers. In 1951 she lost her grandfather, thereafter she lost her father in 1953. After the death of father, three of her sisters took all the responsibilities of running the house. Zubaida got married to her first cousin, Tariq Maqsood. She met him in 1954. He came to stay over at his aunt's (dad's sister's) house. Tariq's mother used to like Zubaida a lot. She expressed her feelings about making Zubaida her daughter-in-law. Then in 1966, they got married. When the marriage was decided, Zubaida lived on Jamshed Road. She got married at the age of 21.They have a daughter name Shaha Tariq and one son Hussain Tariq.

Family

Originally from Hyderabad, India, and settled in Karachi, Zubaida was born into a prominent Urdu-speaking family known for producing literateurs, intellectuals and artists. Her maternal grand-uncle was Bahadur Yar Jung, a famous Muslim nationalist of the Indian subcontinent. She has ten other siblings, the most notable of whom include Fatima Surayya Bajia – an Urdu novelist and playwright; Zehra Nigah, an Urdu poet; and her brother Anwar Maqsood, who is a popular poet, humorist, writer and entertainer^[3] Zubaida's nephew Bilal Maqsood (Anwar's son) is a vocalist and guitarist for the pop rock band Strings.

Cooking career

She started her career in late forties for an online advisory started by Unilever Pakistan then known as Lever Brothers. She was given the assignment as a cooking expert. She had not learnt cooking professionally and in fact did not know any at the time of her marriage. Her first attempt to cook Karhi - curry made with chickpea flour and dumplings ended in a disaster as she did not know that she needed to add yogurt to thicken the base. Tariq was a vegetarian and loved the simple subcontinental cuisine. He also loved to invite people over and more often than not they started having unannounced guests over for meals. Experiments lead to success and soon she found herself initially cooking whatever she liked and later on, on request. Her meals became popular and Tariq's colleagues requested larger portions of Tariq's lunch at the Office to share with.

Zubeda has always felt the lack of professional qualification as her biggest weakness. She finds it hard to take pride in the fact that she is natural and that her simple approach to even complicated recipes and her heart warming tips is what has endeared her to millions.

She insists on using Urdu and her home style comfort when cooking for shows and refuses to waste time on decorating her meals. she feels that well cooked and well put together meal should have the substantial home look rather than a restaurant one.

to date she has done thousands of TV shows and live ones and receives at least forty to fifty calls a day for recipes and her internationally famous Totkas (home remedies). she answers each as she feels that any one good paves the way for a better future and we never know which one good it would be.

Television shows

Zubaida worked on ARY Digital for 1½ years, and then she did 120 programs with Sajid Hussain, 120 morning programs with Nadia, and about 450 shows with Kiran. Then Zubaida came on FM 107 with a show called Aik Mukammal Ghar which was first hosted by Azra Manzoor. In the meantime, she did 200 shows of another program called Kitchen Magic, and then she did another show on Geo TV by the title of Aaj Ke Bhao. She is now working with Masala TV in people most watched cooking show Handi. She has covered more than 1000 episodes for the show.

From diary of Zubaida

• Favorite foods: Daal, Keema with Rice, and Chutni Papadi.
• Favorite Flowers: Motia and Raat Ki Rani.
• Most Memorable Moment: her first radio show.
• Trips: She is not a very happy traveler unless its India or Bangladesh.She has been to UK, Sri LAnka, India,Bangladesh, Thailand, Egypt, and U.A.E.
• Weaknesses: bangles, Strings and Saris she has stocks of each and never gets the fill.
• Favorite Color: Off-White, Emerald green and Dull gold.

Medical health

Zubaida Tariq was diagnosed with Parkinson's disease, which had an effect on many parts of her life. She published a day-to-day 'living with Parkinson's' memoir in 2011.

References

External links

• Zubaidabeauty
• Zubaida Tariq – Official website
• Desi Store