Zoggs
.png) | |
| Private | |
| Founded | Sydney, Australia (1992) |
| Headquarters | London, England |
Area served | Worldwide |
| Products | Swimwear |
| Website | zoggs.com |
Zoggs is a brand of swimming goggles, training aids, swimwear and other related products. The company launched in Sydney, Australia in 1992 and was the first brand to offer UV protection and split yoke straps as standard features on all goggles.
History
In 1994 Zoggs launched the world's first patented one piece goggle, Phantom, which was shortly followed by the launch of Little Ripper which went on to be the No.1 selling junior swimming goggle in Australia and the UK. In 1997, Zoggs branched out into swimwear with the launch of Toggs, 26 styles named after Australian beaches.
In 1998, Zoggs bought Polyotter and began to incorporate the Bobin and float suit into its range, making its first steps into the water confidence category, followed the next year by Zoggs CV (Clearer Vision), the range vision enhancing lenses claimed to have improved clarity and brightness indoors while cutting glare in sunlight.
Zoggs returned to its goggle roots in 2001 launching Super Seal, introducing the first 100% Silicone flexible fit frame. This was shortly followed in 2003 by the launch of Junior Kids goggles, a range of goggles for swimmers up to 6 years old. These goggles were made to fit smaller faces and were much more colourful and functional.
In 2005, Zoggs launched Predator Goggles with Wiro-frame Bio-Integral design technology. This delivered the versatility of a one piece goggle with a frame which offered individualised fit and comfort. The following year, The Push-pad and Ratchet Quick-fit strap systems were launched. These have advanced strap mechanisms built into the frames, combined with Zoggs CLT (curved lens technology) lenses.
2008 saw the launch of hypo-allergenic Soft-Seal gaskets which mould to the contours of the swimmers face over time. In 2009 the company launched a "Booty Suit", which has bust support, adjustable straps and claims to provide a boost to the wearer's bottom.
In 2015, Zoggs launched Predator Flex Titanium Reactor Goggles, building on the previous features of the Predator and Predator Flex. Titanium Reactor Goggles add photochromatic lenses that react according to light conditions and polarization to reduce glare. Adam Walker, the first Briton to swim the Ocean's Seven - the 7 toughest oceans in the world, wore Predator Flex Titanium Reactor Goggles on his 7th and final swim from Ireland to Scotland a swim that lasted 10 hours 45 minutes.[1]
The company's mascot is the "Zoggy seal".
Curved Lens Technology
In 2004, Zoggs announced CLT - Curved Lens Technology, which claims to enhances peripheral vision underwater.
See also
References
External links
 |
Wikimedia Commons has media related to Zoggs. |