Your Coffee Cups

Your Coffee Cups is a coffee shop based in the Warm Springs district of Fremont, California.^[1] Opened in the summer of 2010, the coffee houses have baristas wear bikinis. Your Coffee Cups serves coffee, smoothies, and pastries, the former being available in "B cup" (12 oz), "C cup" (16 oz), and "D cup" (20 oz) sizes.^[2]

The Founder

After seeing his friend open up a similar shop and seeing for himself the success of the new bikini barista "fad" when he traveled to Seattle, Castro Valley resident Martinez founded the shop.^[1] The shop is reportedly only just breaking even; he believes that each of them may eventually earn a net profit of US$10,000 to 15,000 monthly. He says that he got the idea from a few examples he had seen in the northwest of the United States.^[1][3] He was a general contractor, but having been without work for almost a year, he decided to open up this business.^[4]

Criticism

Media commentary cites criticism of the coffee house's use of sex appeal to attract customers and acknowledges the appeal has increased sales and employee tips.^[1][3][4] The baristas make $US 8 an hour and during a four-hour shift can earn more than $60 in tips.^[5][6]

In the media

The coffee house has received media coverage in the San Francisco Bay Area for its sexual theme and because the baristas wear bikinis. It is the second of these type of restaurants to open in the San Francisco Bay Area.^[1][3][4][6]

References

External links

• Website