Wenxuecity

Wenxuecity
Media
Headquarters Fremont, California
Website http://www.wenxuecity.com

Wenxuecity.com[1] (Chinese: 文学城; Pinyin: Wénxuéchéng), literally "Literature City," is a Chinese-language tabloid website targeting Chinese expatriates and people who work and/or study abroad for entertainment purpose. Without its own news reporting staff, it is a site that collects tabloid news, gossips and editorial articles, both concerning China and the world from other sources, without any verification. In addition to providing information portal service, it has an active set of online forums, divided into various categories. About 30% of the traffic of the site consists of visits to the forums, such as "子女教育(Raising kids)" "我爱我家(Sweet Home)" and "私房小菜(Private Recipes)" etc.

Wenxuecity.com has a broad influence as the largest overseas Chinese tabloid website. It has been mentioned by other media such as the New York Times[2]、BBC[3]、VOA[4][5]、China News[6][7]、China Review News [8]

This website is the most popular Chinese-language website outside of China.

Popular Forums [9]

The readers are engaged in forums and contribute to the popularity of some venues in WXC. Those specific forums have become unique audience-generated brand names, such as

子女教育(Raising kids) – The love and pain, fun and frustrations in raising kids overseas

我爱我家(Sweet Home) – “Home, my sweet Home.” Everything under the roof, and with the family

私房小菜(Private Recipes) – Tantalizing aroma is the only thing you cannot find here

海外原创(Haiwai Original – Literature) – Share your stories and feelings

流行时尚(Fashion) – The platform to show your beauty, share your fashion tips and learn from others

影视人生(Video life) – Enrich your life with various shows

世界风情(Travel Adventures) – Share the stories of your trips around the world

婚姻生活(Marriage Life) – Flirting, showing you are romantically attracted to someone

Some statistics about wenxuecity.com [10]

According to 2013 data, wenxuecity.com is ranked 2,531 globally and 810 in the U.S. on search engine traffic volume. Every 30 days, the number of average pageviews is over 2 billion, and that of unique visitors is close to 3 million. Within the 3 million unique visitors, over 90% are returning visitors. And about 60% of the total traffic comes from the US, while about 20% are from Canada. On average, they view about 9 pages for each visit and stay on the site for 14 minutes.

Notes

  1. On its About Us section, this website calls itself as "Wenxuecity.com", and "A ChinaGate Web Group". "ChinaGate" appears on its logo, but it is not the official English name of this website.
  2. Chinese abroad exult in glory of Olympics
  3. http://news.bbc.co.uk/chinese/simp/hi/newsid_4770000/newsid_4778900/4778912.stm
  4. http://www.voachinese.com/articleprintview/1591951.html
  5. http://www.voachinese.com/content/error-404-episode-54-bo-xilai-trial/1723199.html
  6. http://www.chinanews.com/hr/2011/09-18/3335370.shtml
  7. http://www.chinanews.com/hr/hr-hrjy/news/2009/09-04/1850464.shtml
  8. http://www.zhgpl.com/crn-webapp/search/allDetail.jsp?id=102326967&sw=%E6%96%87%E5%AD%A6%E5%9F%8E
  9. wenxuecity.com/aboutus
  10. wenxuecity.com/aboutus

External links