WLGX
 | |
| City of license | Louisville, Kentucky |
|---|---|
| Broadcast area | Louisville Metro Area / Kentuckiana |
| Branding | 100.5 MYfm |
| Slogan | More Variety From the 90's to Now |
| Frequency | 100.5 MHz (also on HD Radio) |
| Format | Hot Adult Contemporary |
| ERP | 37,000 watts |
| HAAT | 169 meters |
| Class | C2 |
| Facility ID | 53593 |
| Transmitter coordinates | 38°11′32.00″N 85°31′17.00″W / 38.1922222°N 85.5213889°W |
| Callsign meaning | Louisville Gen-X Radio (previous format) |
| Former callsigns |
WTFX (1991-2002) WTFX-FM (2002-2005) WLUE (2005-2009) |
| Affiliations | Premiere Radio Networks |
| Owner |
iHeartMedia, Inc. (Clear Channel Broadcasting Licenses, Inc.) |
| Sister stations | WTFX-FM, WQMF (FM), WAMZ (FM), WNRW (FM), WKRD (AM), WHAS (AM), WKJK (AM) |
| Webcast | Listen Live |
| Website | myfmlouisville.com |
WLGX (100.5 FM) is a radio station broadcasting a Hot Adult Contemporary music format under the branding 100.5 MYfm. Licensed to Louisville, Kentucky, USA, the station serves the Louisville area. The station is owned by iHeartMedia, Inc. and features programing from Premiere Radio Networks.[1] The station is also broadcast on HD radio.[2] The station's studios are located in the Louisville enclave of Watterson Park and the transmitter site is in east Louisville southwest of the I-64/I-265 interchange.
History
The station was assigned call letters WTFX on June 28, 1991. On April 19, 2002, the station changed its call sign to WTFX-FM, on August 19, 2005 to WLUE, and an application was filed as of September 3, 2009, to change the call sign to WLGX.[3]
This station initially signed on with a classic rock format, which shifted more towards mainstream rock and then active rock by 2002, as 100.5 The Fox. In 2005, The Fox moved to 93.1 and 100.5 flipped to variety hits as 100.5 Louie FM. On September 3, 2009, in response to slipping market share, the station decided to shift towards a 90's pop/rock centered offering called Gen-X Radio. According to a press release which was issued hours before the format change, the station promises to feature music from "grunge, hip-hop, hair bands and boy bands".
Since 2011, Gen-X Radio has temporarily dropped their 90's Hits format beginning in November each year for a Christmas music format, branded Gen X-Mas. During these times, they maintained a separate stream of the regular format under the same name on iHeartRadio.
In April 2014, the station branding was modified and changed to My 100.5 Gen-X Radio. At the same time, the 1980s and 90s music was greatly reduced, and the playlist was modified to include a Hot Adult Contemporary mix of music generally focused towards the 1990s through today. On July 1, 2014 at midnight, WLGX was officially rebranded as 100.5 MYfm on-air and on their website. The station had a backlash of upset listeners venting their frustrations on the station's Facebook page as well as ratings dropping when the format was changed. The station's program director Jonathan Shuford quickly deleted any negative remarks from the station's Facebook page and blocked users who were posting them.
Previous logo
References
- ↑ "WLUE Facility Record". United States Federal Communications Commission, audio division.
- ↑ "HD Radio Station Guide". HD Radio. iBiquity.
- ↑ "WLUE Call Sign History". United States Federal Communications Commission, audio division.
External links
- Query the FCC's FM station database for WLGX
- Radio-Locator information on WLGX
- Query Nielsen Audio's FM station database for WLGX
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