WBWT-LP

For the CW station in Watertown, New York that was formerly known by the call letters WBWT, see WWTI-DT2.
WBWT-LP
Milwaukee, Wisconsin
United States
Branding MundoFox 38
Channels Analog: 38 (UHF)
Digital: 31 (UHF, not yet on-air)
Affiliations MundoFox (2012–present)
Owner Adelante Media Group
(sale to DTV America Corporation pending)
First air date December 12, 2006
Call letters' meaning W Bustos Wisconsin Television
Sister station(s) WDDW
Former affiliations Azteca América (2006–2012)
Transmitter power 25 kW (analog)
10500 watts (digital)
Height 198 m
Class LPTV
Facility ID 168398
Transmitter coordinates 43°05′46″N 87°54′15″W / 43.09611°N 87.90417°W
Licensing authority FCC
Public license information: Profile
CDBS

WBWT-LP, UHF analog channel 38, is a MundoFox-affiliated television station located in Milwaukee, Wisconsin, United States. The station is owned by Adelante Media Group (formerly Bustos Media), which also owns Traditional Mexican radio station WDDW (104.7 FM). The two stations share studio facilities located at 1136 South 108th Street in West Allis, and its transmitter is located at the Milwaukee Public Television tower on North Humboldt Boulevard in Milwaukee's Estabrook Park neighborhood. With WMKE-CA launching digital operations in January 2015, WBWT-LP is currently the last analog television station operating in southeastern Wisconsin.

History

Bustos Media received approval for a construction permit by the Federal Communications Commission in May 2006 to build a low-power television station. The station began airing a test pattern in September 2006,[1] and officially signed on the air on December 12. The station originally served as an affiliate of Azteca América and also initially carried a video simulcast of the morning program from sister radio station WDDW. It expected to add additional local programming to serve Milwaukee's Hispanic community.[2] Time Warner Cable began carrying the station throughout its service area in October 2009 on digital cable channel 807.[3]

Bustos filed for a construction permit with the FCC to build digital transmitter facilities on UHF channel 31 in 2010. In September 2010, Bustos transferred most of its licenses to Adelante Media Group as part of a settlement with its lenders.[4]

On July 25, 2012, Adalante announced that it had signed an affiliation agreement to switch its Azteca America affiliates to upstart Spanish-language network MundoFox, which officially launched on August 13.[5] However, WBWT-LP switched to the network two weeks earlier on August 1 during its non-advertised soft launch period.

References

External links