Vivino
 | |
| Type | Private |
|---|---|
| Headquarters | Copenhagen, Denmark |
| Founder(s) | Heini Zachariassen, Founder & Theis Sondergaard, Co-Founder |
| Slogan(s) | Never forget another wine |
| Website | www.vivino.com |
| Launched | July 2009 |
Vivino is an online wine community, database and mobile application where users can buy, rate and review wines. Vivino was founded in July 2009 by Heini Zachariassen and Theis Sondergaard. As of 2014, Vivino has a wine database containing over 3 million different wines, and has 6.8 million users.[1] In July 2013, the database had 1 million wines.[2] Vivino's headquarters are based in Copenhagen, Denmark but the company also has offices in the USA, Ukraine and India.[3]
History
Vivino was founded in Copenhagen, Denmark by Heini Zachariassen and Theis Sondergaard. The company launched their iPhone app in July 2011. They knew very little about wine, and used that ignorance in the development of an app for ordinary people.[1] The app was poor at first, disappointing users with its small database. The developers photographed 5,000 wines, but the breakthrough came when they offered a corkscrew to whoever could upload the most wines, gaining 50,000 pictures. In late 2014, the database receives 250,000 photos per day, although not all are of new wines. The software fails to recognize 25,000 photos per day, which are manually handled by 50 Indians.[1] In July 2013 Vivino raised 10.3 million USD in capital bringing their net capital to 12.4 million USD.[4] Vivino expects to raise more funds, and long term profitability hinges on in-app purchasing and email campaigns, as only 5% of wine purchases are made online.[1]
Awards and Nominations
- Nominated for the 2012 Danish App Awards.[5]
- Won 2012 Danish Growth Award (Award won by Heini Zachariassen for Vivino).[6]
- Nominated for 2013 Danish Startup Awards. (Category: Best Design)
- Nominated for 2013 Mobile Excellence Awards. (Category: Best Original Content for Mobile) [7]
References
- ↑ 1.0 1.1 1.2 1.3 "Iværksættere bag appen Vivino: »Vi ved ikke en skid om vin« " in English Ingeniøren, 1 December 2014. Accessed: 3 December 2014.
- ↑ "Just like good wine, Vivino wine gets better with time". Appadvice. July 24, 2013. Archived from the original on December 15, 2013.
- ↑ "Say hello to the new wine app for normal people". Forbes. August 13, 2012. Archived from the original on October 28, 2013.
- ↑ "Vivino uncorks 10.3 m USD to turn anyone into a wine snob". Venturebeat. July 17, 2013. Archived from the original on May 1, 2014.
- ↑ "Danish app awards 2012". Bureaubiz. October 11, 2012. Archived from the original on October 29, 2013.
- ↑ "Danish growth awards 2012". Bureaubiz. November 16, 2012. Archived from the original on October 29, 2013.
- ↑ "Mobile Excellence Awards 2013". Mobilexawards. October 23, 2013. Archived from the original on November 1, 2013.