Verve (magazine)

Verve

Asin on the March 2009 cover of Verve
Editor-in-Chief Anuradha Mahindra
Categories Lifestyle, Fashion
Frequency Monthly
Publisher Anuradha Mahindra
Year founded 1995
First issue 1995
Company Indian and Eastern Engineer Ltd.
Country India
Based in Mumbai
Language English
Website VerveOnline.com
OCLC number 37128882

Verve is India's premier and only home-grown luxury and lifestyle magazine for women that has been in publication since 1995.[1][2] Verve celebrates its 20th anniversary in 2015.

Anuradha Mahindra, wife of industrialist Anand Mahindra, is the founder, editor and publisher.[2][3] Mala Vaishnav is the managing editor of the publication and Falguni Kapadia is the CEO. Verve magazine is an Indian magazine, not owned or run by a foreign company. About 80 per cent of it’s readership is in cities. The south Mumbai-based publishing organisation also produces specialised in-house magazines, coffee-table books and supplements for leading brands.[4]

Print cycle

Verve started out as a quarterly publication in 1995. It then became a bi-monthly (coming out every 2 months) in 2005 and finally made the change over to a monthly in 2007 to keep pace with growing readership demands.

References

  1. "Verve". Infobharti.Com. 2011-09-05. Retrieved 2013-03-12.
  2. 2.0 2.1 Dibeyendu (2013-01-21). "For love of long-form journalism, Anuradha Mahindra turns to IQ". Indian Express. Retrieved 2013-03-12.
  3. "Verve eMagazine". Onlinemagazineshub.com. Retrieved 2013-03-12.
  4. "Verve About Us". vervemagazine.in.