VeeV

VEEV Spirits LLC is the first carbon neutral spirit brand and is an active member of 1% for the Planet® where one percent of VEEV’s sales are donated to rainforest preservation and environmental causes and was ranked by Inc. Magazine (September 2011)[1] as one of the 250 fastest growing companies and brands in the U.S.

History

VEEV® Spirits, LLC was founded by brothers Courtney Reum and Carter Reum in Los Angeles in 2007. They introduced VEEV®, which featured the açaí berry, often touted as a superfruit. What started as a two-man start-up grew into one of the best-selling independent liquor brands in the U.S. Their social-entrepreneurship has been mentioned by Tom's Shoes founder Blake Mycoskie and Richard Branson in their case studies on business.

Products

VEEV® Spirits manufactures 2 product lines: VEEV, a vodka alternative, and VEEV VitaFrute™, pitched as the first line of organic and all-natural superfruit cocktails, and comes in four varieties: Cosmopolitan, Lemonade, Margarita, and Coconut Colada.

VEEV is a 70-proof[2] açaí-infused wheat-based grain alcohol liquor distilled in Idaho.[3] It is marketed as the world's first açaí spirit. VEEV also contains acerola cherry and prickly pear. In addition, VEEV is a carbon neutral spirit, and for every bottle purchased, the company donates $1 towards tropical rainforest conservation in Brazil.[4]

Awards and recognitions

VeeV Acai Spirit was awarded a score of 83 (out of 100) from the Beverage Testing Institute in 2009.[5]

References

  1. "VEEV". Veevlife.com. Retrieved 2015-02-27.
  2. "VEEV". Veevlife.com. Retrieved 2015-02-27.
  3. Hoyt, Jeff (2008-06-17). "VIVA VEEV VEEV Açaí Spirit". Spirits. Novusvinum.com. Retrieved 2010-01-31.
  4. "VeeV Acai Vodka Reviews and Ratings - Proof66.com - Infused Vodka Berry - Liquor Reviews - Spirits Reviews". Proof66.com. Retrieved 2015-02-27.

External links