Twilio

Twilio is a cloud communications (IaaS) company based in San Francisco, California. Twilio allows software developers to programmatically make and receive phone calls and send and receive text messages using its web service APIs. Twilio's services are accessed over HTTP and are billed based on usage.

As of February 2015, more than 560,000 developers use the service.^[1]

History

Creation

Twilio was founded in 2007 by Jeff Lawson, Evan Cooke, and John Wolthuis^[2] and was originally based in both Seattle, Washington, and San Francisco, California.^[3]

Twilio's first major press coverage was the result of an application built by Jeff Lawson to Rickroll people, which investor Dave McClure used on TechCrunch founder and editor Michael Arrington as a prank.^[4] A few days later the company launched Twilio Voice, an API to make and receive phone calls completely hosted in the cloud.^[5] Twilio's text messaging API was released in February 2010,^[6] and SMS shortcodes were released in public beta in July 2011.^[7]

Twilio raised approximately $103 million in venture capital growth funding. Twilio received its first round of seed funding in March 2009 for an undisclosed amount, rumored to be around $250,000,^[8] from Mitch Kapor, The Founders Fund, Dave McClure, David G. Cohen, Chris Sacca, Manu Kumar, and Jeff Fluhr.^[9] Twilio's first A round of funding was led by Union Square Ventures for $3.7 million^[2] and its second B round of funding was for $12 million was led by Bessemer Venture Partners.^[10] Twilio received $17 million in a Series C round in December 2011 from Bessemer Venture Partners and Union Square Ventures.^[11] In July 2013 Twilio received another $70 million from Redpoint Ventures, Draper Fisher Jurvetson (DFJ) and Bessemer Venture Partners.^[12]

Reception

Twilio is known for its use of platform evangelism to acquire customers.^[13] The most notable early example is GroupMe, which was founded in May 2010 at the TechCrunch Disrupt hackathon and uses Twilio's text messaging product to facilitate group chat.^[14] It raised $10.6 million in venture funding in January 2011.^[15]

Following the success of the TechCrunch Disrupt hackathon Seed accelerator 500 Startups announced the Twilio Fund, a $250,000 "micro-fund" to provide seed money to startups using Twilio in September 2010.^[16][17]

Twilio participated in more than 500 developer events in 2014. The company now counts nearly 560,000 developers in its community–or roughly double the number registered in 2014. ^[1]

Acquisitions

In February 2015, Twilio acquired Authy, a Y Combinator-backed startup that offers two-factor authentication services to end users, developers and enterprises.^[18]

Technology

Twilio uses Amazon Web Services to host telephony infrastructure and provide connectivity between HTTP and the public switched telephone network (PSTN) through its APIs.^[19]

Twilio follows a set of architectural design principles to protect against unexpected outages, and received praise for staying online during the widespread Amazon Web Services outage in April 2011.^[20]

Twilio supports the development of open-source software and regularly makes contributions to the open-source community. In June 2010 Twilio launched OpenVBX, an open-source product that lets business users configure phone numbers to receive and route phone calls.^[21] One month later, Twilio engineer Kyle Conroy released Stashboard, an open-source status dashboard written in the Python programming language that any API or software service can use to display whether their service is functioning properly or not.^[22] Twilio also sponsors Localtunnel, created by now ex-Twilio engineer Jeff Lindsay, which enables software developers to expose their local development environment to the public internet from behind a NAT.^[23]

Twilio lists a number of other open-source projects on their website including:

1. Flask Restful: Python Flask framework to build REST APIs
2. Shadow: Runs requests through a release candidate with real production traffic.
3. Banker’s Box: Wrapper for storage backend.

Many companies use Twilio products to add communications capabilities to applications.

1. LinkTexting
2. Walmart^[24]
3. eHarmony^[25]
4. Hulu^[26]
5. OpenTable^[27]
6. Uber^[28]
7. airbnb^[29]
8. ebay^[30]
9. Shopify^[31]
10. Salesforce.com^[32]
11. The Home Depot^[33]
12. Box^[34]
13. Sprint^[35]
14. Zendesk^[36]
15. Coca-Cola^[37]
16. Eversnap
17. Lyft
18. Callr

One of the first services to abstract the process of SMS communication for forms and mobile apps was LinkTexting. It was the first SMS form generator built on top of twilio. Some of the early innovative use cases of SMS in mobile were GrubHub's use to indicate a delivery being made.

Awards

Twilio was named to the "Dow Jones FASTech 50 Start-ups to Watch" list for 2010,^[38] Business Insider named Twilio as one of "20 Hot Silicon Valley Startups You Need To Watch" in 2010,^[39] and Twilio received recognition as a Gartner "Cool Vendor" in April 2011.

In February 2012, Twilio was named one of the most innovative companies by Fast Company^[40]

In October 2014, Twilio was named #8 on LinkedIn's 10 Bay Area startups that are most in demand by local techies.^[41]

In November 2014, Twilio was ranked 3rd in The Deloitte Technology Fast 500^[42] The Deloitte Technology Fast 500™ is a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and clean technology companies in North America

In 2015, Twilio was listed in two categories, B2B application and cloud infrastructure, in OnCloud’s Top 100 Private Companies list. The OnCloud Top 100 awards companies that "are bringing the world's businesses and enterprises into the cloud".^[43]

See Also

• VivaConnect

References

External links

• Official website