Time 106.6
 | |
| Broadcast area |
Slough, Maidenhead, Windsor. format =Adult Contemporary |
|---|---|
| Frequency | 106.6 MHz |
| First air date | May 21, 1993 |
| Audience share | 2.2% (September 2013, Rajar) |
| Owner | Lyca Media II |
Time 106.6 is the local commercial radio station for Slough, Maidenhead and Windsor. Time plays a variety of music from current to 60s, 70s, 80s, 90s and 00s. The station is available on FM on 106.6 MHz in the broadcast area, online via their website and on the stations android app.
History
The station launched as Star FM in 1993 (later one of six local stations owned by the UKRD Group to be branded under the 'Star' name), managed by Valerie Handley. Originally it was known as Star 101.6 before becoming Star 106.6. It was based in Slough's Observatory Shopping Centre in studios located on the first floor above Primark.
Star FM was sold to the London Media Company in May 2006, a subdivision of the Sunrise Radio Group, owners of Sunrise Radio, who rebranded the station into Time 106.6, in line with three other Sunrise-owned stations in Romford, Bexleyheath and Lewisham. It operated out of studios at Radio House in Southall during this time.
In January 2014, Time 106.6 and its sister stations entered Administration, and were acquired for an estimated £2m on 4 February 2014 by Lyca Media II Ltd, a subdivision of Lycamobile.[1] The station has retained its branding as 'Time 106.6FM'.
Time 106.6 is currently broadcasting from a temporary studio while new studios are being built in Slough. Sister radio stations formally known as Sunrise Radio and Kismat Radio are currently known as Lyca Radio 1458 & Lyca Dilse 1035, respectively, are broadcasting from temporary studios in South London.
Programming
Time 106.6FM broadcasts live output 24 hours a day. Traffic & travel news is from INRIX read by Gary Scott on the Breakfast show & Nicola Richards at Drivetime. The News programming is sourced locally in house & from Sky News. Sport comes from Sports Media. Kevin Hatchard is the Sports reader on the breakfast show with Steve Bell at Drivetime & Saturday Sportszone
Management
- Barry Edwards - Station Manager
- Paul Owens - Programme Controller
Presenters
- Paul Owens - Daytimes
- Richard Linton - Drivetime
- Gary Elsdon - Saturday breakfast
- Bruce Montgomery - Saturday mid-morning & Sunday Lunch
- Andy Smith - Saturday Sportszone
- Steve Dean - Sunday Brunch
- Steve Lee - Sunday Afternoon
Performance
Audience data for period ending December 2013 TSA: This radio station broadcast to a survey area of 303,000 adults (aged 15+). Reach: It was listened to by 22,000 people (7.0%) each week. Hours: Each listener tuned in for 4.4 hours per week - a total of 96,000. Share: In its area, it had a 1.9% market share.
See also
References
- ↑ Baddhan, Raj (4 February 2014). "Administrators confirm Sunrise Radio sale to Lyca". bizAsia.