Thrills

This is the current package of Thrills gum.

Thrills is a Canadian brand of chewing gum now made by Concord Confections. It was originally produced by the O-Pee-Chee company of London, Ontario, Canada which was subsequently bought by Nestle in the late 1980s. It is well known for its purple colour and its distinctive floral rosewater flavour.^[1] Comparisons of its flavour to soap are so prevalent that recent packaging states "it still tastes like soap!"

Thrills once came in a paper envelope or blister pack, but now come in a cardboard package similar to a Chiclets box. Prior to the 1980s it was a staple of the "penny candy" business of corner grocery stores in Canada. It is now made in and imported from Spain.

References