The Love Anthem

"The Love Anthem"
Song by Silambarasan
Akon
Released 27 December 2011
Format Digital download
Recorded 2011
Length 2:42
Label Sony Music
Writer Silambarasan
Producer T. Rajender

The Love Anthem is an Indian song done by Silambarasan with a thought of spreading the message of love world over, written, sung and composed by the actor. A version of the song was officially released on 27 December 2011.

Development

In December 2011, Silambarasan revealed that he had recorded a promotional song promoting world peace, written in 96 different languages. Sony Music bought the rights of the song and launched a teaser version on 23 December 2011, with the actor revealing it was a "Christmas message to global fans".[1] The song composed by Silambarasan himself, featured Drums Sivamani on percussions, Dharan Kumar as a keyboardist and Ramji Soma as a sound editor. The 2 minute 40 second song teaser gained positive reviews and became viral on social networking sites.[2] Silambarasan announced that a final version would be released thereafter and announced his desire to bring in international artists Akon and Rihanna for the venture.[3] He subsequently headed to Los Angeles in January 2012 and recorded an original version of the song by himself at Studio Zappa with music producer Elan Morrison on the keyboards.[4] The failure to rope in the international artists prompted the project's producer, Silambarasan's father T. Rajender to lodge a police complaint against two agents who had misled his production company into supposed connections with the international artists concerned. Rajendar noted that the sound editor Ramji Soma and a Canadian entrepreneur Talvinder Bathh had charged Rs 1.2 crore ($200,000) from his company and failed to return it despite promises made to sign on Akon, David Guetta and either Rihanna or Nicole Scherzinger for the project.[5]

In May 2013, Silambarasan was finally successfully able to bring in American hip-hop artist Akon to collaborate for an alternate version of the song, with the move being facilitated by Vameedharan of Tracktical Entertainment.[6] Akon flew into Chennai for a two day stay, where he recorded the song and also shot for the music video directed by Vignesh Shivan at Binny Mills.[7] Silambarasan noted that this version would be more about "oneness and the need to spread love" and that the proposed filming with Akon had initially been long-delayed as a result of conflicting schedules.[8][9] The latest version of the song is yet to be released, with Silambarasan hinting in early 2014 that the song may be launched before the end of 2014.[10]

Music video

The initial music video from December 2011 features the actor-playback singer Silambarasan singing the song and a linguist helping him with lyrics. The video was directed by Vignesh Shivan, with still photographs by Karthik Srinivasan and costumes designed by Vasuki Bhaskar.

References

External links