Tara Newz

Tara Newz

Tara Newz logo
Launched 21 February 2005
Owned by Government of West Bengal, India[1]
Picture format 480i, 576i (SDTV 4:3)
Country India
Language Bengali
Broadcast area All Bengali speaking countries
Headquarters Kolkata, India
and Bangladesh
Formerly called TARA Newz
Sister channel(s) TARA Muzik
TV Southasia
Website www.taratv.com

Tara Newz (Bengali: তারা নিউজ) (also known as Tara News), is a 24 hour Bengali language news channel, covering local news of West Bengal, India and Bangladesh as well as national and international news, was operated by Broadcast Worldwide Limited, a Public Limited Company, with other channels under its umbrella, viz. TARA Muzik, and TV Southasia. But it is was nationalized on 23 May 2013.[1] Tara Newz was formally launched on 21 February 2005, the International Language Day.[2]

About the channel

TARA Newz is one of a kind 24X7 Bengali news channel that stands strong as one of West Bengal’s leading credible news channels. It is watched by an audience which looks for pure news and quality programming and not sensational infotainment. TARA Newz brings to you the best from epar and opar Bengali. It is watched widely on the other side of the border because of its impartial stand on issues in Bangladesh.

Apart from current news and views from all over the globe, some special programmes of Tara Newz highlight a cross section of the society. The interactive and talk shows get into what is happening in the spheres of health, education, technology beside dealing with women centric issues and Indo-Bengali relations.

The TARA Newz channel has acquired a reputation for credibility without any political bias in the region. It continues to disseminate up to the minute news and information relevant to its viewers and is the only news channel providing its viewers in India with regular updates from Bangladesh. It believes greater awareness and sharing of the joys and sorrows, the achievements and aspirations of neighbours across borders would lead to better understanding and goodwill.

Tara Newz was the first 24x7 Bengali news channel which was launched in the year 2005 on 21 February which also happens to be the International Mother Language day. Many TV networks followed Tara's footprints and launched Bengali language news channels one after another. It definitely brought competition, but Tara Newz, as a pioneer of the Bengali news channel genre continued all kinds of innovations and experiments with news production in an undaunted manner, which others just followed.

Tara Newz has a very unique and upbeat format. Under the guidance of Chief Reporter cum Channel Coordinator Mahuya Santra and Chief Producer Debjani Roy and operated by a very young, enthusiastic team, Tara Newz caters to everything - from breaking news, to top news stories of the hour and from world news to national and local news. And it does not end here. Tara Newz has something in store for everyone. Health shows to women centric programs, travel shows to cookery shows, Box office ups and downs to weather fluctuations, Tara Newz has it all.

Interactive programmes based on current affairs are also aired, inviting participation, inputs and feedback. It also offers a platform for Bengali people with a young outlook to air their views, discuss issues and concerns, fulfill aspirations and display talent. This is meant to make viewers feel a part of the programme and the channel.

Competitors

See also

External links

References

  1. 1.0 1.1 http://www.indiablooms.com/NewsDetailsPage/2013/newsDetails230513z.php
  2. http://www.indiantelevision.com/headlines/y2k5/may/may147.htm