Sudha Pennathur

Sudha Pennathur
Born Chennai, India
Occupation jewellery designer and entrepreneur.

Sudha Pennathur (born in Chennai,[1] India) is an Indian jewellery designer and entrepreneur. Pennathur designs and brings Indian inspired jewellery and crafts to the American Market.[2] Daughter of Dr. Krish Pennathur, noted Indian author of productivity and business management books.

Education

Pennathur studied commerce at Mumbai's Sydenham College, Business Administration at Columbia University, and Computer Science at University of Washington[3]

Business approach

Pennathur has sought to keep the art of Indian Craftsmanship alive by employing local artisans to create jewellery, clothing and decorator items. Pennathur wanted to match American consumers' tastes with the skills of India's deep reserves of artisan labour.[4] (This is in contrast to factory produced goods.)[2]

Career

Pennathur was formerly employed by Levi Strauss and Carter Hawley Hale Stores.[5] She also has worked at Carson Pirie and Scott.[1]

Achievements

Worked with Indian Government to reduce red tape involved in exportation from India.[6]

Awards

In recognition of 12 years of extraordinary generosity and devotion to the Bread & Roses mission of Hope & Healing Through Live Music

Charity Work

Pennathur has served on the board and continues to support Bread and Roses both through donations and as board member for 6 years, two of those as co-chair.[7] (Bread & Roses is dedicated to uplifting the human spirit by providing free, live, quality shows to people who live in institutions or are otherwise isolated from society.[8][9])

Sudha is a long time supporter and currently active as Board President of The Redwoods[10] in Mill Valley. The Redwoods is a non-profit active home for seniors in Mill Valley, CA.

Donor to the Sarvdaya International Trust [11] The Sarvodaya International Trust aims identify and support those Gandhian institutions and voluntary organisations which are of importance in the context of the objects and doing' laudable and commendable work in the moral, non-violence, peace, communal and racial harmony fields and in the Social, Cultural and Environmental spheres, on Gandhian lines.[12]

Active supporter (since 2007) and board member (2009–2013)[13] of Angel Island Conservancy whose focus is to facilitate the preservation, restoration and interpretation of historical and natural resources on Angel Island.[14]

Poster for the 10th Annual Sudha Sale held in Mill Valley in 2013

For the last 10 years Sudha has opened a once-a-year holiday store that benefits local charities. 100% of the profits are donated. Past beneficiaries include Bread & Roses, The Redwoods, Angel Island Conservancy,Gateway Public Schools, and The Friendship Club

References

  1. ↑ 1.0 1.1 Aside Tableau 1987-07-16-31, Aside Tableau, The Magazine of Madras.
  2. ↑ 2.0 2.1 Nalini Sastry, Subrata Pandey,Universities Press, 2000, Women employees and human resource management.
  3. ↑ New York Sun 22 August 2005, Sudha Pennathur's 'Sari' State.
  4. ↑ Forbes Article 5 October 1987, Shamianas, anyone? What the developing countries need is more Sudha Pennathurs and fewer socialist planning economists.
  5. ↑ India Express Article 22 February 1986 , Jewels as a Lifestyle.
  6. ↑ Asian finance, Volume 14 pp 30–31, Asian Finance Publications, Copyright 1988
  7. ↑ World News Network, Video 2007, Bread and Roses Benefit 2007.
  8. ↑ Bread and Roses Website, Bread and Roses Copyright 2010.
  9. ↑ Indian handicrafts sold to benefit Bread & Roses, SFGate 14 November 2007.
  10. ↑ "The Redwoods Board of Directors".
  11. ↑ Sarvodaya International Trust 2010, Support Base.
  12. ↑ Sarvodaya International Trust 2010, Aims and Goals.
  13. ↑ "Angel Island Board of Directors".
  14. ↑ Angel Island Conservancy, Supporting Angel Island State Park in California (Camp Reynolds Event 4 July 2010).

External links