St. Erhard (beer)
| |
Type | Beer |
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Manufacturer | St. ERHARD GmbH |
Country of origin | Germany |
Alcohol by volume | 5 % |
Colour | amber |
Flavour | malty |
Style | Kellerbier |
Website |
www |
St. Erhard (officially typeset St. ERHARD) is a German craft beer from the region of Bamberg in Bavaria. The beer positions itself as a luxurious brand and is predominantly exported to Asia.[1]
Product
St. Erhard beer is brewed according to the Reinheitsgebot (German purity law) of 1516 and has an original gravity of 12.5 degrees Plato with an alcohol content of 5% by volume. The beer can mainly be found in the Indian market.[2]
Branding
The brand positions itself as a premium product.[3] Unlike most other beer brands St. Erhard comes in an iconic clear glass bottle which is refined with the label printed on the glass and a varnished UV protection.
Trademark
The brand name 'St. ERHARD' is an internationally registered trademark for beer and related products and services.[4]
International locations
References
- ↑ "A network that runs from Bavaria to Delhi". Financial Times. Retrieved 2012-11-21.
- ↑ "From Bavaria, with love". The Hindu. Retrieved 2012-12-17.
- ↑ "Deutsche Gründer wollen mit Bier Asien erobern". Die WirtschaftsWoche. Retrieved 2013-05-13.
- ↑ "Ein Heiliger soll Asiens Biermarkt erobern". Süddeutsche Zeitung. Retrieved 2013-01-23.