Shri (musician)

Shri
Birth name Shrikanth Sriram
Also known as Shri, Shrilektric
Genres New-age, Electronic, Drum and Bass
Occupation(s) Producer, Composer, Bassist, Guitarist, Flautist
Instruments Guitar, Flute, Bass Guitar
Years active 1993–present
Labels Folktronic (Sony Music Independent)
Associated acts Shrilektric, Ragatronic
Website www.shri.co.uk

Shri (born Shrikanth Sriram in Bangalore, India) is a British Asian multi-instrumentalist and producer. Shri specializes is acoustic, electric and computing based live performances. Shri incorporates traditional Indian instruments into his music.[1]

Biography

Shri grew up in Mumbai, India in a musically inclined family. Shri's father plays the sitar, and his mother and sister play the Carnatic violin. He trained as a classical tabla player for about 14 years at Pandit Nikhil Ghosh's school in Mumbai. Tired of the rigidity of classical music, Shri went on to teach himself bass, guitar and flute.[2] His trademark instrument is one he handcrafted and designed himself - a fretless bass guitar suited towards his unique approach of playing bass with a bow.

Career

Having previously played percussion in Indus Creed,[3] a leading rock band in India, and bass in the jazz outfit Azure Hades (with which he recorded an album), he moved to London in the 1990s and collaborated, as a bass player, with the London-based Asian acts like Talvin Singh, Nitin Sawhney and DJ Badmarsh (forming Badmarsh & Shri).

Shri toured for 5 years with Sawhney, which led in 1997 to Shri's first solo album, Drum the Bass, produced by Sawhney and released by London-based label Outcaste Records. Later, Badmarsh & Shri produced two albums for Outcaste Records as a duo, Dancing Drums in 1998 and Signs in 2001. Shri released another solo album, East Rain, in 2005, with Drum the Bass Records. All of these albums mixed blended Electronica and Drum 'n' Bass with traditional Indian ragas.

Shri has also collaborated musically with theatrical productions - composing for Akademi's 2001 'Coming of Age' dance project at London's South Bank, the Builder's Association/Motiroti co-production 'Alladeen' in 2003, and Tamasha Theatre Company's 'Strictly Dandia' in 2005.

In 2007, Shri released 'Seven Steps' with Drum the Bass Records featuring his single, Just for a Minute.[4] In 2011, Shri produced and performed bass and bowed bass on the track 'Quest' with Vivek Rajagopalan on the mridangam and kanjira, and Embar Kannan on violin and vocals. 'Quest' was released by Folktronic, a sub-brand of Day 1 (Sony Music Independent).[5][6] Shri is also a composer for theatre productions.

Performance

Shri's latest avatar, Shrilektric, was designed to suit live performances wherein Shri performs either solo as a multi-instrumentalist, or with collaborators.[7] Shrilektric was premiered at Bonobo in Mumbai on 3 August 2011.[8][9] The second Shrilektric performance took place on 13 December 2011 at Blue Frog in Mumbai.[10][11] In 2012, Shri performed a 4-day 4-city tour in India. Starting May 24, he performed in Delhi, Hyderabad, Jaipur and Pune. This tour was coordinated by Folktronic.[12][13] Indiecision Staff.[14][15]

High Profile Involvements

Shri recently wrote the music for Google Chrome's video advertisement in India. This video won the Gold and Silver awards at the Goa film festival.[16] It was short-listed for the CLIO 2012 awards in the category of Best Original Music.[17][18][19] It was also short-listed for the Cannes Lions awards.[20][21] He also scored Tata Sumo Gold’s latest video advertisement.[22] Shri was also featured in Season 1 of Dewarists, on Episode 5, “Changing World” filmed in Jaisalmer, with Monica Dogra and Rajasthan Roots. The song Changing World was recorded.[23][24][25] The Dewarists won the bronze medal at Cannes Lions 2012. The bronze was awarded in the sub-category – ‘Best non-fiction programme, series or film where a client has successfully created a reality’.[26][27]

Albums

Year Album Main Artist Record Label
1997 Drum the Bass Shri Outcaste Records
1998 Dancing Drums Badmarsh and Shri Outcaste Records
2000 Hooked Shri The Orchard
2000 Miz Blues Shooz Shri The Orchard
2000 See Shri Play the Blues Shri Bad Poet Productions
2001 Signs Badmarsh and Shri Outcaste Records
2001 Signs (12" Vinyl) Badmarsh and Shri Nutone Records
2001 Swarm (12" Vinyl) Badmarsh and Shri Outcaste Records
2001 CSI (soundtrack) Badmarsh and Shri Hip-O Records
2005 East Rain Shri MSI Records
2007 Seven Steps Shri Drum the Bass Records
2008 Heavy World (EP) Shri Drum the Bass Records
2008 Just For A Minute (EP)" Shri Drum the Bass Records
2009 Barah Aana (soundtrack)" Shri Shringar Films Pvt. Ltd.
2009 Lucky Thirteen Shri Bad Poet Records
2010 Striker (soundtrack) Shri T-Series
2011 Quest Shri Feat. Vivek Rajagopalan Folktronic
2011 Google Chrome ‘Tanjore’ (soundtrack) Shri Folktronic

See also

References

  1. "ShriLektric Set to Rock Delhi." ShriLektric Set to Rock Delhi. Deccan Herald, 22 May 2012. Web. 18 July 2012. <http://www.deccanherald.com/content/251399/shrilektric-set-rock-delhi.html>.
  2. "ShriLektric Set to Rock Delhi." ShriLektric Set to Rock Delhi. Deccan Herald, 22 May 2012. Web. 18 July 2012. <http://www.deccanherald.com/content/251399/shrilektric-set-rock-delhi.html>.
  3. Rovi. "Shri on AllMusic." Allmusic.com. All Music, n.d. Web. 25 July 2012. <http://www.allmusic.com/artist/shri-mn0000028860>.
  4. Miller, Chris. "Shri - Just For A Minute (Drum The Bass Records)." Music Reviews, News, Festivals & Interviews. Daily Music Guide, 07 Sept. 2008. Web. 18 July 2012. <http://www.dailymusicguide.com/Reviews/shri_just_for_a_minute_single_review_08092008_1212.aspx>
  5. "Vivek Rajagopalan Releases New Track 'Quest' Feat Shri and Embar Kanan."Indianrockmp3.com. Indian Rock MP3, 16 Aug. 2011. Web. 18 July 2012. <http://indianrockmp3.com/2011/08/16/vivek-rajagopalan-release-new-track-quest-feat-shri-and-embar-kanan/>.
  6. Vivek Rajagopalan Feat Embar Kannan and Shri - Quest. Prod. Shrikanth Sriram. Perf. Vivek Rajagopalan, Embar Kannan, Shri. YouTube. Folktronic India, 19 Oct. 2011. Web. 18 July 2012.
  7. Shri Introduces His Shrilektric Performances. Perf. Shri. Indianelectronica.com. Thrillpill Films, 3 Aug. 2011. Web. 18 July 2012. <http://www.indianelectronica.com/videos/live-performance/shri-introduces-his-shrilektric-performances>.
  8. "Catch the “World Premiere” of “ShriLektric”." Mumbaiboss.com. Mumbai Boss, 02 Aug. 2011. Web. 18 July 2012. <http://mumbaiboss.com/2011/08/02/catch-the-world-premiere-of-shrilektric>.
  9. "ShriLektric: Founding Member of the Asian Underground, in Town." CNNGo.com. CNNGo, 2 Aug. 2011. Web. 18 July 2012. <http://www.cnngo.com/mumbai/play/shrilektric-set-bonobo>.
  10. "Shri & Vivek Jamming (shriLektric at BlueFROG)." YouTube. Folktronic India, 24 Jan. 2012. Web. 18 July 2012. <http://www.youtube.com/watch?v=23QOwp-f6AI>.
  11. "ShriLektric (UK) & Guests." BlueFROG. BlueFROG.co.in, n.d. Web. 18 July 2012. <http://www.bluefrog.co.in/events/folktronic-presents-shrilektric-uk>.
  12. Shri's 4-day India Tour. Digital image. NH7. Day 1, n.d. Web. 18 July 2012. <http://nh7.s3.amazonaws.com/indiecision/wp-content/uploads/2012/05/ShriLektricPoster.jpg>.
  13. Bhatti, Sharin. "ShriLektric Returns to India." Rolling Stone India. Rolling Stone India, 23 May 2012. Web. 18 July 2012. <http://rollingstoneindia.com/features/shrilektric-returns-to-india/>.
  14. "ShriLektric Announce India Tour." NH7. N.p., n.d. Web. 18 July 2012. <http://nh7.in/indiecision/2012/05/15/shrilektric-announce-india-tour/>.
  15. "ShriLektric Announces 4 City India Tour Starting 24th May '12." ShriLektric Announces 4 City India Tour Starting 24th May '12. India Infoline News Service, 17 May 2012. Web. 18 July 2012. <http://www.indiainfoline.com/Markets/News/ShriLektric-announces-4-city-India-tour-starting-24th-May-12/5419153586>.
  16. CREATIVE ABBY AWARD - 2012. Goa Fest, n.d. Web. 19 July 2012. <http://goafest.com/goafest2012/downloads/Creative%20Abby%20Winners%202012.pdf>.
  17. "CLIO Awards | Film - Winners." CLIO Awards. Clioawards.com, n.d. Web. 19 July 2012. <http://www.clioawards.com/catalog/2012/film/entry.cfm?award=99>.
  18. Indiecision Staff. "Shri Gets CLIO Award Nomination." NH7. Nh7.in, 26 Apr. 2012. Web. 19 July 2012. <http://nh7.in/indiecision/2012/04/26/shri-gets-clio-award-nomination/>.
  19. "Shri Bags Nomination for Clio Awards." Soundbox.co.in. Soundbox, 7 May 2012. Web. 25 July 2012. <http://www.soundbox.co.in/shri-bags-nomination-for-clio-awards/>.
  20. "Film Craft Lions." Cannes Lions. Canneslions.com, n.d. Web. 19 July 2012. <http://www.canneslions.com/work/2012/craft_film/entry.cfm?entryid=23837>.
  21. "Shri - Composer/Producer/Multi-Instrumentalist." Shri.co.uk, n.d. Web. 19 July 2012. <http://shri.co.uk/>.
  22. Bang Bang Films. "Tata Sumo Gold." YouTube. Tata Sumo, 18 Feb. 2012. Web. 19 July 2012. <http://www.youtube.com/watch?v=SIrELm1RKZ4>.
  23. The Dewarists S01E05 - 'Changing World' Perf. Monica Dogra, Shri, Rajasthan Roots. Youtube.com. YouTube, 12 Nov. 2011. Web. 26 July 2012. <http://www.youtube.com/watch?v=Q9kQ8OYTqlY>.
  24. Yasin, Fozia. "There’s No Need to Ape the West." Asianage.com. Asian Age, 8 Nov. 2011. Web. 19 July 2012. <http://www.asianage.com/life-and-style/there-s-no-need-ape-west-995>.
  25. RnM Team. "UK's Multi-instrumentalist Shri and Rajasthan Roots on 'The Dewarists' | Editorial-News | Radioandmusic.com." Radioandmusic.com. N.p., 9 Nov. 2011. Web. 19 July 2012. <http://www.radioandmusic.com/content/editorial/news/uks-multi-instrumentalist-shri-and-rajasthan-roots-the-dewarists>.
  26. Saha, Prajjal. "Cannes 2012: Non-Bollywoodish Content Helps Bacardi Dewarists Bag the First Metal in Branded Content & Entertainment." Afaqs.com. Cannes, 24 June 2012. Web. 19 July 2012. <http://www.afaqs.com/news/story/34505_Cannes-2012:-Non-Bollywoodish-content-helps-Bacardi-Dewarists-bag-the-first-metal-in-Branded-Content--Entertainment>.
  27. TNN. "The Dewarists Bags Bronze at Cannes Lions 2012." The Times Of India. Articles.timesofindia.indiatimes.com, 25 June 2012. Web. 19 July 2012.

External links

  1. ^ Shri Website
  2. ^ Outcaste Records
  3. ^ Aladeen
  4. ^ Coming of Age
  5. ^ Details of 'Strictly Dandia'