Sathiyam TV
"Yes as Yes and No as No” | |
Television Channel | |
Industry | Media |
Founder | P. Isaac Livingstone |
Headquarters | Chennai, India |
Area served | India |
Products | Broadcasting, television |
Website |
www |
Sathiyam Television is a part of Sathiyam Media Vision Private Limited and has its Registered Office at Royapuram, Chennai. Started as a visionary dream of Evangelist, Bro. Mohan C Lazarus and under the pioneering leadership of Mr. P. Isaac Livingstone, with a desire to provide unmatched credibility to the ‘Fourth Pillar of our Society’, Sathiyam Media Vision strives to empower all its employees with complete independence in their responsibilities so that the news they collect is broadcast with complete honesty and transparency.
As a company, Sathiyam TV has a passion to reach out to the Tamil speaking population world over with the honest and responsible presentation of news and current affairs that reflects the true spirit of journalism and reported with authenticity, clarity and definitive conviction. They believe that a decision made by individuals in the society who have access to information that is truthful and unbiased has the potential to impact and change the society at large. All the broadcasts of Sathiyam Television will disseminate news in a manner that is true, integral, understandable and devoid of sensationalism or slander of any kind. All broadcasts of Sathiyam Television have a singular focus of arming the viewer with the truth that would empower them to make a decision by themselves. This change, will in turn prepare our society to face hard realities and motivate the citizens to operate based on their individual choices that have been made on the basis of truthful information.
Motto
“Yes as Yes and No as No” – There is always a quest by the human mind to know the wholesome truth. Sathiyam Television’s motto is to establish the media standard of speaking the whole truth and nothing but the truth, while leaving the rest to the informed decision of the people.
Mission
- To telecast the most pertinent news & current affairs, to the Tamil speaking community on par with International Standards.
- To deploy the latest technology to achieve such standards.
- To practice ethical principles and abet our professionals to strive for excellence, in all that they do.
Vision
- To disseminate News with unmatched credibility and balance, devoid of any sensationalism or slander, that will one day empower the Tamil speaking community world over to take decisions that will change the societies, cities, states, political territories and the nations they live in.
- To strive to provide a platform for the deprived sections of society, to express the issues that affect them and report the changes thus effected.
- To focus on spirituality and rekindling of the inner Soul.
- To address all sections of society than just to cater to the tastes of proficient.
Growth
- The credibility and pertinence of Sathiyam TV’s news telecasts have bestowed them with a loyal patronage that even exceeds those of other established television channels.
- The Gospel content that they telecast in non-prime time represents all leading denominations of the believer community and has a following that far exceeds any other Tamil Gospel channel
- Their distribution has also grown leaps and bounds. From being a channel that was available for viewership only in the state of Tamil Nadu, they are now visible in Mumbai, Maharashtra and Bangalore, Mysore & adjoining areas of Karnataka. They will also be available in Delhi, Hyderabad and a couple of leading DTH Platforms shortly.
- They have diversified to print media with the launch of a Tamil weekly magazine in the same name and style of Sathiyam. Currently being published as an E Magazine on the web at www.sathiyamweekly.com, they are planning for the commercial launch of the printed version at the very earliest.
- They have launched an Online FM Radio Evangel FM, devoted to Gospel music at www.Evangel.fm that is the only web radio that plays in all the 6 South Indian languages.
- They have registered a charitable and educational trust in the name of Sathiyam Evangel Trust to offer vocational education apart from providing solace to the most needed sections of our society. Details of this are available at www.sathiyamevangeltrust.org.
- They have also launched Sathiyam Creations - an end to end Creative, Production & Event Management Company, with the homepage at www.sathiyamcreations.com.
- They are about to launch a web TV by the name and style of Evangel TV, which will be devoted to full time gospel content.
While experiencing such exponential growth, they have stayed true to their self assumed corporate values, codes & ethics of their profession and have abetted their professionals to strive for excellence, in all that they do. Above all, they have placed their trust in the matchless name of GOD the Almighty, who guides them in all these endeavors.
Management
At the helm of Sathiyam Television and led by the pioneering entrepreneur, Mr. P. Isaac Livingstone, are professionals from diverse backgrounds, who are passionate about turning the vision of offering unbiased current news to Tamil speaking population all over the world, into reality. As said earlier, having been initiated by individuals driven by social causes, as an Organization they have evolved as a telecaster with truth and transparency as the central point of our disseminations.
The work flow and process management will be seamless in terms of accountability and reporting, as the diverse experience of these professionals come together to form a conglomeration that is focused on being the best in the industry. The main stay of their strategy will be to offer a level of authenticity and viewer focus, which is superior to those offered by counterparts and competitors. They are committed to continuous improvement and strive to set the standards that will serve as benchmarks for the television industry as a whole.
The Management of Sathiyam Television believes in acquiring the best, in terms of talent and technology. The Management stresses on individual excellence and inter & intra functional coherence and team building with absolutely no place for gender bias or harassment. This, they trust shall provide an environment that shall be conducive to the professional growth of the Company and Employees.