Redcats

Redcats
Société Anonyme
Headquarters Roubaix, France
Key people
 Jean-Michel Noir
Products Distribution of fashion, sport and home décor products on the web
Revenue 3.4 bn E (2010)
Number of employees
 14 000 (average headcount, 2010)
Subsidiaries La Redoute, Cyrillus, Somewhere, Vertbaudet, Stella McCartney Kids, Daxon, Castaluna, Ellos, OneStopPlus, Jessica London, Roaman's, Woman Within, Avenue, KingSize, BrylaneHome, The Golf Warehouse, The Sportsman's Guide
Website www.redcats.com/eng

Redcats is a group of commercial companies managed by Jean-Michel Noir. This group entity specializes in international online fashion and home furnishing distribution.

The Group

History

Formerly known as the La Redoute Group, Redcats is a French group that was founded in 1999.[1] In the late 1990s, the Group acquired international brands. Active today in all market segments, Redcats represents a portfolio of 17 European and American brands for men, women and children.[2]

To increase its brand presence on the web, Redcats introduced a new visual identity in 2010[1] and launched a new corporate website in 2011.

The network

With an international presence, the Group accounts for more than 70 merchant websites in 2011[2]

The brands

Redcats mainly deals with product categories in the fields of apparel, home furnishings and sports gear.

E-commerce: a growth catalyst for redcats

Worldwide presence

In 2010, Redcats had over 26 million active customers in 31 countries[3] and generated 57%[2] of its revenue through its 70 merchant websites.[4] The Group attracts 54 million visitors per month from all over the world to its websites.

Key figures

Executive Committee

See also

References

  1. ↑ 1.0 1.1 Article on http://leblog.wcie.fr/
  2. ↑ 2.0 2.1 2.2 Publication on http://www.ppr.com /
  3. ↑ Article on http://www.vad-info.com /
  4. ↑ Article on http://lexpansion.lexpress.fr/
  5. ↑ Key figures on http://lexpansion.lexpress.fr/

External links