Radio Dunedin
Radio Dunedin is a radio station, broadcasting from Dunedin, New Zealand on 1305 AM and online. The station was launched in late 1922, becoming the first radio station in New Zealand, and according to the station's website is the fifth oldest station in the world (five weeks older than the BBC).[1]
Radio Dunedin is part of MediaWorks Radio, which operates several other stations including More FM and Radio Live. MediaWorks runs the station from 6am and 6pm on weekdays. Air time is leased outside these hours by the Otago Radio Association, which is made up of volunteer presenters who are dedicated to providing quality LOCAL radio to the station's loyal listeners.
The station is aimed primarily at the 40+ age bracket, with a community focus, local news, and playing music primarily from the 1960s to 1980s. It is rated number one for share of commercial radio listening in Dunedin in the Radio Audience Measurement Survey.[2]
History
The Otago Radio Association first went to air on 4 October 1922, and celebrated 90 years of broadcasting in 2012. The station has had a number of call signs over the years including DN, 4AB, 4ZB (not to be confused with the government-owned station of the same name), Pioneer Radio, and for from 1948 until the 1980's as 4XD. Between 1922 and 1990, 4XD was operated by the Otago Radio Association as a non-commercial and voluntarily-run radio station. In 1990, Radio Dunedin was set up as a commercial station, and a few years later was purchased by Radio Otago Limited which also operated 4XO.
Radio Dunedin has broadcast to the greater Dunedin area (receivable in coastal Otago from Oamaru to Balclutha) on 1431 AM and 1305 AM, the latter of which it still uses.
In 1997, the station began simulcasting on 90.2 FM Stereo, but this was for only a brief period before 90.2 FM became 'Lite FM' and later Solid Gold. Over a decade passed before Radio Dunedin broadcast again in FM Stereo. Test signals began in mid-April 2008, with the official launch of 99.8 FM on Tuesday 6 May 2008.
After 7 years, MediaWorks decided to use 99.8 FM for its new nationwide network station 'Magic'. Therefore, on Monday 20 April 2015, Radio Dunedin moved to a low-power FM frequency of 107.7 with a range limited to the central city area.
Radio Dunedin introduced live streaming on the internet in mid-2007.
Slogans over the years have included 'one of a kind', 'easy listening', 'hits and memories', and (since June 2011) 'Good Talk, Good Music'.
Radio Dunedin broadcasts locally from ASB House (known as 'Radio Otago House' from 1996 to 2014) in the central city. Previous premises have been in Maclaggan Street and in the city's southern suburb of St Kilda.
Noted presenters and on-air announcers have included "Toots" Mitchell, Colin Lehmann, and Neil Collins.
Florida's "Radio Dunedin"
There is another Radio Dunedin, a one-hour show heard on WTAN-AM 1340 in Dunedin, FL (USA). This show and station are not affiliated with the New Zealand station.[3]