Paul Ridley

Paul Ridley is a public relations consultant[1] and former sports editor at 'The Sun'.[2][3]

Ridley started his career as a news reporter on the 'Harlow Citizen', before moving to the 'Evening Gazette', Colchester, where he won a design award before joining The Sun. He transferred to the Daily Mirror before re-joining The Sun and being appointed sports editor in 1992 by Kelvin MacKenzie.

When the England football team under manager Graham Taylor flopped at Euro ’92, Ridley capitalised on the infamous SWEDES 2 TURNIPS 1 headline with a lengthy campaign to get ‘Turnip’ Taylor sacked.

In 1998, Ridley became the Chief Executive who developed and launched Manchester United Television (MUTV)[4][5] before returning to The Sun as Assistant Editor (Head of Sport).

In 2001, after a short spell at 'The Mail' on Sunday as Assistant Editor (Head of Sport), Ridley set up the specialist sports PR agency Paul Ridley Limited.

References

  1. "Paul Ridley Ltd". Paul Ridley Ltd. Retrieved 2011-07-21.
  2. "Sport Industry Group | Sport Industry Awards 2009". Sportindustry.biz. Retrieved 2011-07-21.
  3. "Media: Shock! Horror! `The Sun' goes soft and cuddly - Media, News". The Independent. 1998-03-02. Retrieved 2011-07-21.
  4. Campaign, 22 April 1998, 12:00AM (1998-04-22). "Man United TV venture appoints man from the Sun as chief - Brand Republic News". Brandrepublic.com. Retrieved 2011-07-21.
  5. 22 April 1998, 12:00am (1998-04-22). "Man United TV venture appoints man from the Sun as chief - Media news". Media Week. Retrieved 2011-07-21.