Now (Trouble Maker song)

"Naeil-eun eobs-eo"
Single by Trouble Maker
from the album Chemistry
Released October 28, 2013
Format Digital download
Recorded 2013
Genre K-pop, dance-pop, electropop
Label Cube Entertainment
Writer(s) Shinsadong Tiger, Rado, LE
Trouble Maker singles chronology
"Trouble Maker"
(2011)		 "There Is No Tomorrow"
(2013)
Music video
"There Is No Tomorrow" on YouTube

"Naeil-eun eobs-eo" (Korean: "내일은 없어 (Now)", lit. "No Tomorrow") or "Now",[1] is a 2013 K-pop song by South Korean duo Trouble Maker, who consists of Hyuna from 4Minute and Hyunseung from Beast; it is taken from their second EP, Chemistry, released on October 28.

Promotion and release

On October 4, 2013, Cube revealed that Trouble Maker will make their comeback. A representative confirmed the comeback date to be the October 24 episode of Mnet's M! Countdown: "As it has been a while since they were active as a unit, the both of them are fully engaged in practice and very nervous."[2]

On October 23, the duo released a teaser video and photo which showed a sexy concept. The agency confirmed the release date of October 24, and the title track will be called "There Is No Tomorrow".[3] They eventually released the single on October 28.[4]

Trouble Maker promoted "There Is No Tomorrow" on October 30 on MBC Music's Show Champion[5] They would then follow up with performances on Mnet's M! Countdown, KBS's Music Bank, MBC's Show! Music Core and SBS's Inkigayo.[6][7]

Musical style, writing, composition

"There's No Tomorrow" is a fantasy-like track that "displays the characteristics of saxophone sound and strings, portraying relationship of a theatrical couple, on the other hand, resembling a monodrama".[8]

Music video

The video was directed by Lee GiBeak who also directed Beast's "Caffeine", "Shadow (Geurimja)" and "I'm Sorry". On October 24, 2013, the music video teaser for "There Is No Tomorrow" was released, with the full version on October 28.[9]

The music video has a “Bonnie and Clyde” theme.[1] Kpopstarz.com wrote that the video "reflects the decadence of life in the fast lane, most specifically in American culture. The video opens with the duo drinking profuse amounts of Budweiser and Hyunseung waking from a bed where he is draped with foreign women. In essence both the song and the video provide far more social commentary than what the duo was previously known for."[10]

The choreography was done by Keone Madrid and Mariel Madrid, who have worked with Urban Dance Camp in Germany.[11]

On November 3, Trouble Maker has released an uncut version of their music video. An Allkpop article describes it as "double the length of the original MV, and features even more steamy scenes with the two artists, bringing their fans even more of their lush emotions and sexy chemistry".[12]

Charts

On October 28, "Now" reached number one on Korea's ten music charts (Melon, Mnet, Olleh Music, Bugs, Soribada, Monkey3, Naver Music, Cyworld Music, GENIE and Daum Music) within two hours of its release and was certified by Instiz.net as an "All-Kill".[13][14] On November 7, 2013, 'Now' debuted at number 1 on the GAON chart.[15] The song reached the top of the Billboard K-Pop 100 for the date of November 16, 2013.[16]

The song also received numerous first place award in various music show broadcasts, a double crown in Mnet's M! Countdown (November 7, 14)[17] and in KBS Music Bank (November 8,15),[18] in MBC Music Core (November 9),[19] in SBS Inkigayo (November 10)[20] and a triple crown in MBC Music Show Champion (November 6, 13, 20).[21]

Chart Peak
position
Gaon Singles chart[22] 1
Gaon Local Singles chart[15] 1
Gaon Streaming Singles chart[23] 1
Gaon Download Singles chart[24] 1
Gaon BGM chart[25] 1
Gaon Mobile Ringtone chart[26] 3
Gaon Karaoke chart[27] 62
Billboard K-Pop Hot 100[28] 1

Credits and personnel

References

  1. ↑ 1.0 1.1 Benjamin, Jeff. "Trouble Maker Becomes K-Pop's Bonnie & Clyde in Lana Del Rey-Esque 'Now' Video". Billboard. Retrieved 2013-11-04.
  2. ↑ "Hyuna and Hyunseung's return and comeback date as Trouble Maker confirmed!". Allkpop.com. 2013-10-04. Retrieved 2013-10-14.
  3. ↑ "Trouble Maker signals a sexy return with video + image teaser". Allkpop.com. October 23, 2013.
  4. ↑ Trouble Maker – Chemistry EP Release
  5. ↑ "Trouble Maker to have their 1st comeback stage on 'Show Champion'". Allkpop.com. October 27, 2013.
  6. ↑ Performances from November 2nd 'Show! Music Core'!
  7. ↑ Performances from the Nov. 3rd episode of SBS' 'Inkigayo'
  8. ↑ "Endless charms, endless possibilities ♥ - info about 'there is no tomorrow' / '내일은 없어 (Now)' + new teaser photos". Omonatheydidnt.livejournal.com. 2013-10-27. Retrieved 2013-11-04.
  9. ↑ "Trouble Maker releases MV for 'Now'!". allkpop.com. 2013-10-27. Retrieved 2013-11-04.
  10. ↑ "Trouble Maker's 'Chemistry' Shows Substance Beyond The Sex Appeal Of The Duo [REVIEW". KpopStarz. Retrieved 2013-10-28.
  11. ↑ "Trouble Maker makes sexy comeback with "Now" on ‘Show Champion’ ~ Latest K-pop News - K-pop News | Daily K Pop News". Dkpopnews.net. Retrieved 2013-11-04.
  12. ↑ "Trouble Maker releases uncut music video for 'Now'!". allkpop.com. Retrieved 2013-11-04.
  13. ↑ "Trouble Maker sweeps an all-kill with 'Now'". Allkpop.com. 2013-10-28. Retrieved 2013-10-28.
  14. ↑ "트러블메이커, 통했다..10개 음원차트 퍼펙트 올킬". Osen. Korea. 2013-10-28. Lay summary – Loveindacube.wordpress.com (2013-10-28).
  15. ↑ 15.0 15.1 "Gaon Search - Trouble Maker" (in Korean). Gaon. Retrieved 2013-10-28.
  16. ↑ Billboard Charts from November 16, 2013
  17. ↑ Trouble Maker win #1 + Performances from Nov. 7th 'M! Countdown'!
  18. ↑ Trouble Maker win #1 + Performances from Nov. 8th 'Music Bank'!
  19. ↑ Trouble Maker win #1 + Performances from Nov. 9th 'Show! Music Core'!
  20. ↑ Trouble Maker wins #1 + Performances from the Nov. 10th episode of SBS' 'Inkigayo'
  21. ↑ Trouble Maker win their first trophy on 'Show Champion' with 'Now'!
  22. ↑ "Gaon Digital Chart - 2013년 11월 2주차" (in Korean). Gaon. Retrieved 2013-11-19.
  23. ↑ "Gaon Streaming Chart - 2013년 11월 2주차" (in Korean). Gaon. Retrieved 2013-11-19.
  24. ↑ "Gaon Download Chart - 2013년 11월 2주차" (in Korean). Gaon. Retrieved 2013-11-19.
  25. ↑ "Gaon BGM Chart - 2013년 11월 2주차" (in Korean). Gaon. Retrieved 2013-11-19.
  26. ↑ "Gaon Mobile Chart - 2013년 11월 2주차" (in Korean). Gaon. Retrieved 2013-11-19.
  27. ↑ "Gaon 노래방 Chart - 2013년 11월 3주차" (in Korean). Gaon. Retrieved 2013-11-19.
  28. ↑ "Korea K-Pop Hot 100 : October 28, 2013". Billboard.

External links