NewMediaRockstars
 | |
| Editor | Rory Haines (CEO), Jeff Klima (Senior editor), Filup Molina (Head of Production) |
|---|---|
| Staff writers | Evan DeSimone, Rachel Kiley, Sara Parra, Christine Linnell |
| Format | Online magazine |
| Founder | Benny Luo |
| First issue | December 6, 2011 |
| Country | United States |
| Based in | Downtown Los Angeles, California |
| Language | English |
| Website |
newmediarockstars |
NewMediaRockstars (NMR) was launched in December 2011 and primarily covers YouTube performers, entrepreneurs, and artists with videos and interviews.[1] In 2013, NewMediaRockstars closed because of lack of funding,[2] but was subsequently acquired by Danny Zappin (former CEO of Maker Studios) with the aim of building an online entertainment weekly.[3][4][5]
History
The online magazine was started by Benny Luo towards the end of 2011. At that time, the stated aim was to cover new media primarily on YouTube.[2][3][5] In August, 2013, NewMediaRockstars ran out of money and shut down.[2][5] Two month later, in October of 2013, the online magazine was acquired by Danny Zappin. His goal in acquiring it was to broaden its coverage of new media.[3]
Content
When Danny Zappin acquired NewMediaRockstars in 2013, his stated aim was to make the magazine the leader in covering New media: "The plan is to broaden NMR’s business model so that it can be to new media and online video what Entertainment Weekly was to the film, TV, and book business when EW launched in the early 1990s."[3] In 2014, screenwriter and producer, Rory Haines was appointed CEO with the aim of expanding NMR into more video content. [6] For example, at the 2015 Academy Awards, NewMediaRockstars produced a video of comedian Mark David Christenson pranking at the Oscars by walking around during the event with a fake statuette of an oscar to see how people would react.[7][8] Its stories and interviews have been cited by a number of sources.[1][9][10][11][12][13][14] [15][16]
References
- ↑ 1.0 1.1 O'Leary, Amy (12 April 2013). "The Woman With 1 Billion Clicks, Jenna Marbles". The New York Times. Retrieved 8 September 2014.
- ↑ 2.0 2.1 2.2 "Best Blog That Shuttered in 2013 Orange County 2013 - New Media Rockstars". OC Weekly. 2013. Archived from the original on 30 September 2014. Retrieved 30 September 2014.
- ↑ 3.0 3.1 3.2 3.3 Spangler, Todd (17 October 2013). "Maker Studios Founder Danny Zappin Buys Website NewMediaRockstars". Variety. Archived from the original on 3 June 2014. Retrieved 3 June 2014.
- ↑ Shaw, Lucas (17 October 2013). "Ousted Maker Studios CEO Buys News Site – That Covers Maker". The Wrap. Archived from the original on 3 June 2014. Retrieved 3 June 2014.
- ↑ 5.0 5.1 5.2 Kafka, Peter (2013-10-17). "Former Maker Studios CEO Danny Zappin Buys NewMediaRockstars". AllThingsD. Retrieved 2014-08-18.
- ↑ ,
- ↑ Staff (March 2, 2015). "Comedian Mark David Christenson Filmed Himself Walking Around Hollywood With a Fake Academy Award on Oscar Sunday". Los Angeles.
- ↑ Ungerman, Alax (March 2, 2015). "This Guy Pretends He Won An Oscar And They Literally Give Him A Car". Entertainment Tonight. Retrieved 9 March 2015.
- ↑ Rose, Megan (13 December 2012). "This YouTube Star Is In The Middle Of A Very Ugly, Public Fight With His Studio (GOOG)". San Francisco Chronicle. Retrieved 6 October 2014.
- ↑ Paredes, Arlene (11 April 2013). "Not-So Funny Viral Meme: FBI Gets Involved, Did Reddit Get a Murder Confession or a Bad Joke?". International Business Times. Retrieved 6 October 2014.
- ↑ Petridis, Alexis (20 February 2014). "Streaming in: the new wave of pop stars created by YouTube". The Guardian. Retrieved 6 October 2014.
- ↑ Shaw, Lucas (17 October 2012). "Ray William Johnson, YouTube's Biggest Star, Will Leave Maker Studios". The Wrap. Retrieved 6 October 2014.
- ↑ "AJ Rafael on his tough year, hiatus, and musical evolution". Rappler. 10 July 2014. Retrieved 6 October 2014.
- ↑ Dickey, Megan Rose (13 December 2012). "Meet Singles into Cycling". Business Insider. Retrieved 6 October 2014.
- ↑ Gutelle, Sam (25 September 2013). "Collective DS Cuts Ties With Sam Pepper As More Allegations Emerge". Tubefilter. Retrieved 6 October 2014.
- ↑ Bea, Francis (13 December 2012). "Maker Studios and YouTuber Ray William Johnson clash in largest public YouTube fight to date". Digital Trends. Retrieved 6 October 2014.