National Institute of Agricultural Marketing (NIAM)
| National Institute of Agricultural Marketing ( NIAM ) | |
|---|---|
| राष्ट्रीय कृषि विपणन संस्थान | |
 | |
| Motto | Mavens of Agribusiness |
| Established | 8 August 1988 |
| Type | Autonomous business school |
| Location | Jaipur, Rajasthan, India |
| Campus | Urban,32 acres (130,000 m2) |
| Website |
ccsniam |
Introduction
National Institute of Agricultural Marketing (NIAM) is a premier national level institute set up by the Ministry of Agriculture, on 8 August 1988 at Jaipur, Rajasthan,to cater to the needs of agricultural marketing personnel and to offer specialized Training, Research, Consultancy and Education in Agricultural Marketing in India and South East Asian countries. The institute is dedicated to Chaudhary Charan Singh, the fifth prime minister of India from where it derives its full name, "Chaudhary Charan Singh National Institute of Agricultural Marketing". The Union Minister for Agriculture is the President of the General body of NIAM and Secretary, Department of Agriculture and Cooperation is the Chairman of the Executive Committee.
Vision
NIAM should be the nodal agency for implementation of training, extension and research programmes in agricultural marketing.
Mission
To be a centre of excellence to study and provide advice and assistance to public and private organisations, institutions, co-operatives and individuals in India as well as internationally on policy issues, trading and marketing of the highest quality with the ultimate objective for helping millions of farmers and functionaries in agricultural marketing.
Training
NIAM imparts training to various level functionaries in the thrust areas identified in the field of agricultural marketing for client organization. The training is imparted to senior and middle level executives of agricultural and horticultural departments, agro- industrial corporation, apex level cooperatives, commodity boards and commercial banks. Besides these target clients, the institute also has a mandate to reach out to farmers to impart training on management.
Education
NIAM offers a two-year PGDM (ABM) (AICTE approved) program for students with graduation and post-graduation in agriculture and allied sciences. The postgraduate diploma in Agribusiness Management combines the best of an MBA with unique skills required for a career in agribusiness. It churns out professionals to cater to the needs of various sectors of agribusiness sectors like food retailing, exports, Agri-input,Tractor & Farm machinary, Dairy, commodity trading, microfinance, banking, agribusiness consultancy etc.
Pedagogy
Pedagogy Learning Model in NIAM: Learning model for PGDABM has faculty drawn from top business schools (IIMA, IIML, XLRI, CORD-M, ASCI, QCFI, etc.) across the country complemented by industry captains from agri-business sector. The programme features lectures and seminars by the corporate leaders, to help students to blend theoretical understanding with practical applications.
Programme Design
The curriculum here consists of 37 core courses and over 4 electives totally comprising 118 credits spread over two years. Constant review ensures that the courses are both contemporary and pertinent. The PGDABM course is composed of a mix of core courses, electives, seminars and industry interaction. NIAM customize the educational experience by maintaining a low student-to-faculty ratio. A small group-learning environment is encouraged and the faculty and students share an excellent rapport with each other.
Research and consultancy
Agricultural marketing research is one of the important areas which needs substantial documentation strength to develop strategic policies in order to achieve a paradigm shift in agriculture towards commercialization. Working together as partners, disseminating information and sharing knowledge at the national and global levels are the fundamental ethos of the institute. An emphasis has been given to networking with prestigious universities and organizations at the international and national levels. The institute conducts long-term and short-term research on the various issues of agricultural marketing and allied discipline. NIAM has been engaged in preparing development proposals and providing required consultancy services for institutions and corporations dealing with agricultural marketing.
References
Official web site for Government of India
Official web site for Government of Agricultural Ministry
Official web site for NIAM Jaipur