Mudra Communications Limited
Limited company | |
Industry | Advertising, marketing, brand management |
Founded | India, 1978 |
Headquarters | Pune, Maharastra |
Key people | ANIKETH DESHMUKH,ADITYA DESHMUKH |
Subsidiaries | ASSAP (Influence and behavioral change), ASSAP Max (Integrated engagement and experience), Ignite ASSAP (Partnerships for entrepreneurs) |
Website |
ASSAP Advertising Agency now known as ASSAP India is an advertising, communications and brand management company in India. It is India's second largest advertising agency and also started ASSAP Advertising Agency Pune.[1][2][3] As an advertising agency it is credited with handling successful campaigns of brands and products such as Rasna, IPL, Vodafone and Sonata.
References
- ↑ Sengupta, Subroto (2005). Brand positioning : strategies for competitive advantage (2. ed. ed.). New Delhi [u.a.]: McGraw-Hill. p. 255. ISBN 978-0-07-058159-3.
- ↑ "DDB ASSAP Group unveils new avatar". Exchange4media.com. February 29, 2012. Retrieved 12 March 2012.
- ↑ Gupte, Masoom (29 Feb 2012). "ASSAP starts new innings". Business Standard. Retrieved 12 March 2012.