Mister Wong
| Mister Wong | |
|---|---|
| Web address |
www |
| Slogan | Wong the web |
| Commercial? | Yes |
Type of site | Social bookmarking |
| Registration | Yes |
| Launched | March 2006 |
Alexa rank |
 19,738 (April 2014)[1] |
Mister Wong is one of the largest European free social-bookmarking web services.[2]
History
The website was a German startup, established in 2006. Kai Tietjen had been running an ad agency for nearly a decade, when, in March 2006, he entered the field of web entrepreneurship[3] with the idea to "take on Google". Investing mostly his own money, he created a website that allows customers to bookmark their favorite sites, and then uses those bookmarks as the basic data for its search engine : to find a popular site, a user can search all other users' bookmarks.[4]
The service is currently available in German, English, Russian, Chinese, Spanish and French.
Origin of name
The website extols its users to "Wong the Web!",[5] a reference to the practice of Wonging, often employed by card counters in Blackjack.
Controversy
Mister Wong's original logo,[6] depicting a "cartoonish, nerdy East Asian man", brought on protests from many Asian-Americans.[7] The website's creator subsequently issued an apology and removed the logo.[8]
See also
Notes
- ↑ "Mister-wong.com Site Info". Alexa Internet. Retrieved 2014-04-01.
- ↑ Mister Wong company profile at CrunchBase
- ↑ "Kai Tietjen, CEO & Founder of Construktiv", 2006
- ↑ "Creating Buzz (Without Hate Mail)", Newsweek, October 27, 2007
- ↑ "tai opera mini"
- ↑ flickr.com stored image
- ↑ "Mister Wong Isn't Laughing Anymore", Der Spiegel online in German
- ↑ A Message from the Founder, Kai Tietjen, July, 27 2007