Make A Difference
Founded | 2006 |
---|---|
Founder | Jithin C Nedumala, Gloria Benny, Sujith Abraham Varkey |
Type | 80G |
Focus | Education |
Location | |
Area served | India |
Method | English, Career Awareness |
Slogan | Don't Stop BELIEVING! |
Website | www.makeadiff.in |
Make A Difference is an organization dedicated to teaching children.
MAD volunteers implement projects that provide these children with the skills that guarantee employment, role models they can relate to and exposure that helps them dream big.
Currently, around 2100 Make A Difference volunteers teach close to 5200 children in the Indian cities of Cochin, Mangalore, Coimbatore, Thiruvananthapuram, Chennai, Vellore, Bangalore, Vijayawada, Visakhapatnam, Hyderabad, Kolkata, Mumbai, Pune, Nagpur, Lucknow, Chandigarh, Bhopal, Gwalior, Guntur, Dehradun, Delhi, Ahmedabad and Mysore.[1][2]
Origins
On an unexpected visit to a center home in Kerala, MAD's founders, who were college students then, were exposed to the inequalities in education. Children at shelter homes were bright and had aspirations, they realized, but did not have quite the means to succeed at reaching their aspirations.
The founders went back to the same center, YMCA Boys' Home Thrikkakara, and set up a library early in 2006, which marked the unofficial beginnings of Make A Difference.
The official registration for the organization was completed on November 1, 2006.[3]
Vision
Even the most vulnerable children in the society are able to realize Equitable outcomes
Most Vulnerable: Children who do not have a family to support them, children whose family is unable to provide a safe space to grow up in.
Equitable Outcomes:
- Personal: Has a safe environment to grow and flourish
- Educational: Has access to quality education
- Financial: Has access to financial instruments and has the ability to earn and save
- Exploitation & Freedoms : Has the ability to fight against exploitative elements
Programmes
ED Support Programme (Education Support)
- A mentoring program where volunteers act as role models and create positive development ecosystem for children.
- Volunteers recruited deliver the Cambridge University Press curriculum to improve language skills in children.[4][5]
Placements Programme (Discover)
- Life-skills and career-aspiration generating programme. Helps children dream and pursue their passion by giving them exposure and experiences in multiple fields of interest.
- Life skills training, career awareness workshops and workplace simulations conducted every week.
- 1 such activity planned for each child every month.[6]
Infrastructure Project (Fortify)
- Creating, maintaining and making use of active libraries for children.
- Supplements the English project by helping children develop language skills and reading habits.
- Improves center environment by providing infrastructural changes.
Life Skills Project (Dream Camp)
- Year end camps, inbound or outbound, organized to identify and boost the skills of children.
- Wide range of sessions such as construction club, aero modeling, hygiene etc. are conducted.
Youth Development Project (Leadership x Design: LxD)
- Youth leadership development program spanning 3 years
- Participants undergo 100+ hours of direct training and has dedicated mentor support round the year.
Innovation Hub
- Innovative ideas of social change is sourced nationally and shortlisted by a panel of experts
- Winning ideas are provided with lean start up training and weekly mentorship support
- Successful projects are given the MAD platform to scale across 23 cities in under a year’s time.[7]
Organizational Structure
MAD is organized and managed at 3 different levels.
- Level 1: City Teams:
City-level operations are led, and managed, by a team of 'Fellows' who are part of MAD's Leadership Development programme. Fellows are part-time employees who may be in college or be working full-time elsewhere.
- Level 2: Regional Experts:
MAD is divided broadly into four regions geographically, and each region is composed of a Regional Team, most of whom have had previous experience in MAD as Fellows or volunteers. The Regional level provides support to the cities in terms of operational bandwidth.
- Level 3: National Strategy Team:
The top-level consists of full-time employees that MAD recruits to develop strategy for programmes and support functions. Hiring is mostly done in-house from Fellows or Regional level teams.
Funding
Make A Difference receives funding from 3 primary avenues:
- Individual donations: Donations could be made either by individuals or corporates as part of the Corporate Social Responsibility drive. Or donations are made by fundraising platforms or education-related grants such as Global Funds for Children or Global Giving.
- Dream Tee: Dream Tee is a T-shirt brand that promotes conscious consumerism. A T-shirt sold under the Dream Tee project educates one child in the MAD programme for a month.
- Events: MAD's fundraising team conducts small-scale fundraiser events locally to provide the community with a good experience that also contributes to a child's education. MAD conducts such events in 16 cities across India.
Expansion
MAD was initially operational in the city of Cochin, with 30 volunteers, reaching out to about 130 children in 2006. Since then, MAD has grown exponentially to establish chapters and operations pan-India.
- 2006 Oct : Pune
- 2007: Chennai.
- 2008: Hyderabad.
- 2009: Delhi, Mumbai, Nagpur, Mangalore, Bangalore, Trivandrum
- 2010: Chandigarh, Kolkata, Vellore
- 2011: Coimbatore, Vizag, Vijayawada, Lucknow, Bhopal, Gwalior.
- 2012: Dehradun, Ahmedabad, Guntur, Mysore.[8]
Approach
MAD works on the model of empowering communities to take care of their own. MAD provides models that are implementable by youth in a community to address the needs of the vulnerable children of the very same community.
Recognitions
- Winner of the Ashoka: Innovators for the Public Staples Inc. Youth Social Entrepreneur competition, 2008.
- Winner of Medium Category in the Indiya Shines Competition, organized by GreatNonProfits.com, 2009.
- Noble Laureate of the Karmaveer Puraskaar awarded by Icongo.
- YouthActionNet Global Fellow, 2010.[9]
- Cordes Fellowship, 2010 Opportunity Collaboration
- Winner of the 'Leader in Volunteer Engagement' Award at the iVolunteer Awards 2012.[10]
References
- ↑ http://www.newglobalcitizens.org/make-a-difference-mad
- ↑ http://www.thehindu.com/news/national/michelle-obama-makes-a-difference/article872502.ece
- ↑ http://www.india.youth-leader.org/2011/09/%E2%80%98make-a-difference%E2%80%99-where-it-really-counts/
- ↑ http://www.cambridgeindia.org/news43.asp
- ↑ http://www.andrewlittlejohn.net/website/mad.html
- ↑ http://makeadiff.in/blog/contact/
- ↑ http://www.youthaward.org/winners/make-difference
- ↑ http://makeadiff.in/blog/contact/
- ↑ http://www.iyfnet.org/sites/default/files/2010_YAN_Global_Fellows.pdf
- ↑ http://www.ivolunteer.in/