MSP Intermark

MSP Intermark is an American full-service advertising agency and management consultancy located in San Francisco, California. The agency serves regional and national clients. The agency employs some 200 people in Los Angeles, California, Denver, Colorado, Oklahoma City, Oklahoma, Dallas, Texas, and Birmingham, Alabama. It also owns Vazda Studios, a 30-person production facility in Birmingham.

Founders

In 2001, Mark Madison and Bob Sproul founded advertising agency Madison Sproul & Partners. In 2007, that agency sold a controlling interest to the Intermark Group, after which it was renamed MSP Intermark.

Robert (Bob) Sproul (born February 1947), grandson of Robert Gordon Sproul, worked in the advertising business for almost thirty years. He has served as a senior executive in San Francisco and New York, and was a partner in several Bay Area firms. In 2007 he retired from the advertising business and is now the Chief Executive Officer of the Fritz Institute, a San Francisco organization specializing in disaster preparedness.[1]

Mark Madison (born February 1967) is the present Managing Partner. He is head of the Strategy & Planning Division. He has non-profit, B2C, and B2B experience. Clients have included IUGM Rescue Missions, Catholic Charities, The Clorox Company, Boise Cascade, Tyson Foods, First American Title Insurance Company, Wells Fargo, Oracle Corporation, Sterling Commerce, and Tibco Software. He lives in Marin County, California.

Clients and experience

Notable Campaigns and Awards

Other awards received by the agency include:

Notable personnel

Stephen Etzine, the Executive Creative Director at MSP Intermark, has received international recognition for his creative work and campaigns. He has worked on many national and international brands including Toyota, Blue Cross Blue Shield, Acura, Lenox, Jack Daniel's, and Dewar's. He is also an Associate Professor for Integrated Marketing & Communications at Johns Hopkins University.[8] His awards include:

References

  1. ↑ http://www.fritzinstitute.org/aboutUs.htm accessed 22 August 2009
  2. ↑ http://www.gdusa.com/issue_2004/10_oct/feature/feat_02.php
  3. ↑ http://intermarkgroup.com/creative_award.html
  4. ↑ http://www.intgroup.com/dead_tv.html
  5. ↑ http://www.intgroup.com/eHealthcare.html
  6. ↑ http://www.intgroup.com/top_100.html
  7. ↑ http://www.intgroup.com/addy.html
  8. ↑ http://msp-inter.com/us.html