Limca Book of Records

Limca Book of Records
Country India
Language English , Hindi , Malayalam
Series Limca Book of Records
Subject World Records by Indians
Genre World Record, Reference Book
Published 1990 - Present
Publisher Coca-Cola India
Publication date
Annually

Limca Book of Records is annual reference book published in India documenting human and natural world records. The world records achieved by humans are further categorised in education, agriculture, medical science, business, sports, nature, adventure, radio, and cinema.

History

Limca Book of Records was first published in 1990, when the Limca Brand was owned by Parle Group. The book continued to be published by Coca-Cola, when they bought the Limca Brand. The Limca Book of Records is published with the patronage of Coca-Cola India which manufactures the soft drink called Limca.

It was started originally by Ramesh Chauhan, who sold it to Coca Cola in 1993.[1] The current editor is Vijaya Ghose.[2] Its year 2006 edition was launched in New Delhi by Atul Singh, CEO of Coca-Cola India.[3] On September 25, 2007, a special edition of it was released by Coca-Cola to commemorate 60 years of India's independence. On May 30, 2008, the 19th Edition was launched in New Delhi, India. Amit Mitra, secretary-general of the Federation of Indian Chambers of Commerce and Industry (FICCI) addressed the attendees in this event.[2] Its 20th edition was released by Amitabh Bachchan. Indian Space Research Organisation (ISRO) chief G. Madhavan Nair also participated in this event.[4]

21st text edition of the book was launched on March 29, 2011. As the Sports Achievers Special Edition, it pays special tribute to the Indian sportspersons proud in the 2010 Commonwealth Games and Asian Games.

20th edition of this book was released by Amitabh Bachchan in March 2009.[5]

25th edition marking the Silver Jubilee (25 years) of publication the book was launched on International Women’s Day in 2014.[6] [7]

26th edition of Limca Book of Records was launched at the Jaipur Literature Festival in January 2015.[8][9]

The Limca Book of Records is published annually in three languages; English, Hindi and Malayalam.

Television series

In 1996, the Indian national television channel Doordarshan telecasted 19 episodes of Limca Records Ki Anokhi Duniya which were hosted by Siddharth Kak and featured events from the book.

In 2008 Star TV News Channel aired Limca Book of Records Wah India Show on Saturdays and Sundays from April to December.[10]

Film

In 2010, the National Geographic Group Fox History and Entertainment channel broadcast Siddarth Kak 's film Triumph of the Spirit about the Limca Book of Records.[11]

References

External links