KVUU

KVUU
City of license Pueblo, Colorado
Broadcast area Colorado Springs-Pueblo
Branding My 99.9
Slogan "My Music"
Frequency 99.9 MHz (also on HD Radio)
First air date July 1978 (as KPUB-FM)
Format Commercial; Hot AC; CHR/Top 40
ERP 57,000 watts
HAAT 670 meters
Class C
Facility ID 35868
Callsign meaning From its previous branding K-View
Former callsigns KPUB-FM (7/1978-11/1978)
KYNR (1978-1983)
Affiliations KiWi Radio
Owner iHeartMedia, Inc.
Sister stations KIBT, KCCY-FM, KKLI
Webcast Listen Live
Website My999Radio.com

KVUU (99.9 FM) is a Hot AC radio station in the Colorado Springs, Colorado area that is known by its moniker "My99.9". It was known for many years by its previous moniker, "K-View 99.9".

99.9 FM history

The 99.9 FM frequency was originally occupied by KPUB-FM, later KYNR, an easy listening/beautiful music station out of Pueblo, Colorado. In 1983, it moved studios to Colorado Springs, adopted the KVUU call letters, K-View moniker and flipped to an adult contemporary format. The station was owned by KVUU/KSSS, Inc. until it was acquired by Triathlon Broadcasting Of Colorado Springs in 1996.

In 1999, Triathlon was acquired by AM/FM, Inc. (later absorbed into Clear Channel Communications) and evolved into a Hot AC format. In Summer of 2005, it rebranded itself as "My99.9" playing hits from the 70's, 80's, 90's and 2000's. In 2007, it evolved towards a CHR format to compete with mainstream CHR KKMG "98.9 Magic FM".

KVUU plays a large amount of 80s, 90s and current music heard on Hot AC and tracks on Top 40 not heard on Hot AC stations including rap and R&B music. On March 7, 2008, Radio & Records moved KVUU from the Hot AC panel to the Top 40/CHR panel, in part due to its conversion to a CHR direction.[1] In addition, Mediabase has also started listing KVUU as a Top 40/CHR reporter as well.[2]

By January 2010, KVUU reverted to a Hot AC format.

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Coordinates: 38°44′46″N 104°51′43″W / 38.746°N 104.862°W