Ingrid Chua-Go

Ingrid Chua-Go
Residence Metro Manila, Philippines
Nationality Filipino
Other names The Bag Hag
Education BA in Communication Arts
Alma mater Saint Mary's College of California
Occupation Journalist, Blogger, Entrepreneur
Parent(s) Benjamin Chua (father)
Pacita Ong Chua (mother)
Website
The Bag Hag Diaries
The Manila Social Diary

Ingrid Chua-Go is a Filipino-Chinese fashion and lifestyle blogger based in Manila, Philippines. She is known for her fashion blog The Bag Hag Diaries and her society blog, Manila Social Diary. She blogs for The Huffington Post-UK and writes columns for the both the Philippine Daily Inquirer and Look Magazine. She has also contributed fashion week photographs for online retailer Luisa Via Roma and Harrods of London. She co-owns Accessory Lab, a jewelry store specializing in crystals and semi-precious jewelry.

Biography

Early years

Ingrid Chua-Go is the daughter of Benjamin Chua, Jr. and Pacita Ong Chua. When she was a child, her mother gave her a Tomy typewriter, which sparked her fascination with writing.[1] This interest was further stimulated by her father during the summers that they would spend in San Francisco. He would assign her books to read over the vacation and required her to write book reports on each one. This developed her writing proficiency at an early age and she considers her father a great influence on her chosen profession.[1]

Career

After graduating from Saint Mary's College with a bachelor's degree in communication arts,[1] Chua-Go worked in broadcast news in Hong Kong, before becoming the managing editor of Metro Weddings Magazine, a top bridal publication in the Philippines.[2][3] After she left Metro Weddings in 2007, she started blogging full-time.

Blogs

Fashion and society blogger Ingrid Chua-Go posing in a black evening dress.

The Bag Hag Diaries

In 2005, Ingrid Chua-Go started a personal blog to answer a personal question of whether she should buy either a Louis Vuitton bag or a couch for her home. The blog’s main purpose was for her friends to help her decide, but after a number of responses from both friends and other readers, it evolved into The Bag Hag Diaries where bag enthusiasts come to for information regarding the newest trends in bag fashion.[4] The blog has gathered an international following in the world of fashion in Europe, Asia, and the United States.[1]

The Bag Hag Diaries features Chua-Go's commentaries on the latest bag fashions, trends, and styles. Since its inception, it has expanded to include other fashion items like clothes, footwear, and accessories to appeal to a diverse array of interests and readers. The blog also includes some of her collaborations with different fashion houses, institutions, and personalities.

Manila Social Diary

Manila Social Diary is a society blog started and published by Ingrid Chua-Go. The blog is mainly concerned with Philippine travel, food, society, and events. Chua-Go sees the Manila Social Diary blog as an attempt to honor her roots in the local social scene through covering the some of the most talked-about events in the country.

Other publications

Chua-Go is a photoblogger/contributor for the Facebook page of Harrods of London, as well as a regular contributor for online fashion retail store Luisaviaroma.com. She blogs about fashion for The Huffington Post-UK and writes columns for the both the Philippine Daily Inquirer and Look Magazine.[5]

Accessory Lab

Chua-Go is a co-owner and Managing Director of The Accessory Lab, a retail establishment that showcases collections of semi-precious jewelry and accessories from Asian artists as well as pieces from other designers across the globe. Some of the designers featured by the store include Daphne Oseña-Paez, Rodina Chua Velasco, Victoria & Beatrice, and Gold Leaf.[6] The store carries a large collection of raw semi-precious stones and crystals. The store is located at the Rockwell Power Plant Mall in Makati City.[6]

International collaborations

Ingrid Chua-Go has worked with a number of international fashion houses. She collaborated with Dolce & Gabbana for Milan Fashion Week, along with five other international fashion bloggers, interpreting the Dolce & Gabbana Spring/Summer 2011-2012 collection based on own her own style and tastes for the windows of the flagship store of the brand in Milan.[7] She blogged at Paris Fashion Week 2012 at the invitation of online luxury retailer Luisa Via Roma,[8] and collaborated with them for their Firenze4Ever Style Lab campaign. She has also worked with Ermenegildo Zegna Online.[1]

Media appearances

Fashion and society blogger Ingrid Chua-Go, dressed by Roberto Cavalli for Milan Fashion Week. Bag by Hermès.

She is also featured in Ingrid Chua Go - Dolce&Gabbana FW2013 Baroque Collection on Dolce & Gabbana's YouTube channel.

References

  1. 1.0 1.1 1.2 1.3 1.4 Ignacio, Gabby (September 2012). "Bagging It". Lifestyle Asia (One Mega Group, Inc.): 142–149.
  2. "Megawoman: Ingrid Chua-Go". Mega Magazine. February 2012.
  3. Popple, Shauna Jay (December 2012). "High-T with Ingrid Chua-Go". Philippine Tatler (Edipresse).
  4. Dacumos-Lagorza, Kristel (May 27, 2012). "Ingrid Chua-Go: The Bag Hag". www.philstar.com. Retrieved January 11, 2013.
  5. "Ingrid Chua-Go". www.huffingtonpost.co.uk. The Huffington Post-UK. Retrieved January 11, 2013.
  6. 6.0 6.1 "About Accessory Lab". accessorylab.com. Retrieved January 11, 2013.
  7. Chua-Go, Ingrid (June 17, 2011). "Style bloggers do ‘dress-up’ for Milan fashion week". lifestyle.inquirer.net. INQUIRER.net. Retrieved January 26, 2013.
  8. Chua-Go, Ingrid (December 3, 2010). "How I blogged my way to Paris Fashion Week". lifestyle.inquirer.net. INQUIRER.net. Retrieved January 26, 2013.

External links

Wikimedia Commons has media related to Ingrid Chua-Go.