Harada Tea Processing Co., Ltd.

Harada Tea Processing Co., Ltd.
ハラダ製茶株式会社
Private KK
Industry Tea processing, distribution
Tea plantation management
(Shizuoka and Kagoshima prefectures)
Restaurant management
Founded 1917 (as private enterprise)
1948 (incorporated)
Headquarters Shimada City, Shizuoka, Japan
194 Iwamachi, Shimada-shi, Shizuoka, Japan
Products Green tea, coffee, black tea, oolong tea, nori, shiitake, gift items, etc.
Increase ¥20,600 million (2012)
Number of employees
340 (595 in related sales departments)
Website www.harada-tea.co.jp/harada/eng/engHome.html/ (English)

Harada Tea Processing Co., Ltd. (ハラダ製茶株式会社 Harada Seicha Kabushiki Gaisha) is a Japanese tea and foods processing, packaging and distribution company based in Shimada City, Japan.


Outline

Harada was founded in 1917 and incorporated as a kabushiki gaisha in 1948. Its business activities are distributed between tea processing, packaging and distribution and the management of several company-owned and contracted tea plantations.

The company gained wider recognition in Japan from its long-running series of Yabukita Blend television advertisements.[1]

External links

References

  1. http://www.cmdb.jp/service/event/best_ad_index08.html CM Databank "Best Advertisers of 2008" (Japanese)