Greg Waldorf

Gregory Waldorf

Greg Waldorf is CEO of Invoice2go, the mobile app that helps small businesses manage their cash flow through easy-to-use invoicing, expense tracking and simple reporting tools. He has a long history of involvement with leading technology businesses. Prior to joining Invoice2go, Greg was CEO-in-residence at Accel Partners from 2011 - 2014, and CEO of eHarmony from 2006-2010.

In addition to serving on the Board of Directors of Invoice2go, Greg serves on the boards of Grovo, Zillow (NASDAQ: Z), View the Space, and VivaReal. He holds a BA from University of California, Los Angeles and an MBA from Stanford University.

Biography

Waldorf started his entrepreneurial career early. At age 13, he started a successful, international software and consulting business. As Waldorf explained to the Wall Street Journal in February 2007, "Families would get a computer and they'd say, 'Oh, I think Greg Waldorf knows a lot about how to set up a computer,' and so I was that kid in the neighborhood who knew that." His mom signed him up to take a programming class, but he was so advanced he ended up teaching it.[1] After receiving his BA from UCLA, he received an MBA from Stanford Graduate School of Business. Waldorf remains actively involved at Stanford, where he is a member of the Hoover Institution Board of Overseers, and was a founding member of the Stanford Graduate School of Business Management Board.[2]

Career

Following his early success as an entrepreneur, Waldorf made his initial investment in eHarmony in 2000. In 2005, he took up the post of CEO in the company, leading rapid growth and international expansion. By the end of 2010, Waldorf's final year as CEO, he had achieved the highest number of subscribers to date, setting a yearly record. [3] “Without Greg’s involvement, eHarmony never would have happened. From before our beginnings he guided us all along the way,” said Dr. Neil Clark Warren, the company’s Founder and Chairman of the Board. [4]

In early 2011, Waldorf joined Accel Partners as CEO-in-residence. In this role, he worked with Accel's existing portfolio companies in order to identify promising start-ups. His particular interest was in new ventures focused on both business and consumer services and was brought on at Accel to take the reins of one of its young companies. [5] "Greg has been an outstanding executive and board member" said Sameer Gandhi, Partner at Accel Partners. "His experience on consumer acquisition and social media will be of huge help to [the firm] and our portfolio companies." [6]

In 2014, Greg took up the role of CEO at Invoice2go, an Accel backed start-up. In an interview with Cory Johnson on Bloomberg West TV, Greg talked about the global potential of the company, saying 'When I saw something that I realised could help every small business with cash flow, I knew it was something worth getting involved with.'

Given his expertise, Waldorf has been cited on matters relating to investing and technology in the New York Times, Wall Street Journal, San Jose Mercury News, and BusinessWeek among other publications and he has made numerous broadcast appearances on CNBC.[2] In 2010, Waldorf’s contribution to technology was further recognized with the prestigious Ernst and Young Entrepreneur of the Year Award in the Technology and Sciences category.[7] Waldorf has also extended his entrepreneurship to the non-profit world, where he is a board member and founder of Startup, which has provided business training for nearly 500 aspiring entrepreneurs in East Palo Alto, CA since 1994.[8] In 2011, he became a member of Propublica's Business Advisory Council. [9]

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Interviews

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