Froggy (brand)

Froggy is a brand name radio format used for a variety of radio stations in numerous broadcast markets in the United States, most of which are country music formatted stations, with a few playing adult contemporary. (There was, however, an oldies-themed "Froggy" in Erie, Pennsylvania--the former WFGO; that station has since changed format and calls in 2007. There was also an Oldies based "Froggy" station in Austin, Texas KFGI 94.7 which changed formats in 1994.) Although the frog logo is shared among these stations, most of them are not associated with each other. The "Froggy" branding is particularly common among country stations currently or formerly owned by Forever Broadcasting or Forever Communications and Keymarketradio LLC.

General theme

The Froggy branded radio station uses jargon that usually refers to a frog, such as where the frog lives (in a pond), how a frog moves (hops), what noise a frog makes (cricket or ribbit), and other words that are related to frogs.

Examples of the "Froggy" theme use words like the following:

DJ monikers

Many DJs at Froggy-branded stations use special names that reflect the branding:

Froggy logo

For the most part, the logo of a "Froggy" branded radio station is generally the smiling green frog. The font, color, position and angles can vary, however, the frog is generally green with a red tongue.

The variations on the logo include the radio station's frequency or whether it is referred to as "Frog," "Big Frog," or "Froggyland."

See also

List of "Froggy" stations

This list is incomplete; you can help by expanding it.
"Froggy" Branded Stations
Station Frequency(s) Region Website
WFGY 98.1 Altoona, Pennsylvania Froggy 98
WFGE 101.1 State College, Pennsylvania Big Froggy 101
WWFG 99.9 Ocean City, Maryland Froggy 99.9
KFRG-FM 92.9
95.1
Riverside, California K-Frog
KVOX-FM 99.9 Fargo, North Dakota Froggy 99.9
KYLS-FM 95.9 Farmington, Missouri Froggy 96
WWGY 95.1 Grove City, Pennsylvania Froggy 95.1
WGYY/WGYI 100.3
98.5
Meadville, Pennsylvania Froggy 100.3
WFGI-FM 95.5 Johnstown, Pennsylvania Froggy 95
WOGG 94.9 Uniontown, Pennsylvania Froggy 94.9
WFGS 103.7 Murray, Kentucky Froggy 103.7
WFKY 104.9 Frankfort, Kentucky Froggy 104.9 & 101.7
WGIE 92.7 Clarksburg, West Virginia Froggy Country
KFGE 98.1 Lincoln, Nebraska Froggy 98.1
WOGI 104.3 Pittsburgh, Pennsylvania Froggy 104.3
WGGY/WGGI 101.3
95.9
Scranton, Pennsylvania Froggy 101
WFRG 104.3 Utica, New York Big Frog 104
WGGE 99.1 Parkersburg, West Virginia Froggy 99
WFRY 97.5 Watertown, New York Froggy 97
WOGH 103.5 Wheeling, West Virginia Froggy 103.5
WOGY 104.1 Jackson, Tennessee Froggy 104
WGYE 102.7
103.7
Fairmont, West Virginia Froggy Country
WKID 95.9 Vevay, Indiana K-95.9 Froggy
WWFY 100.9 Berlin, Vermont Froggy 100.9
WKBE-FM 107.1 Saratoga Springs, New York Froggy 100.3
WJNR-FM 101.5 Iron Mountain, Michigan Frog Country
KFGY 92.9 Santa Rosa, California Froggy 92.9
WJMQ 92.3 Clintonville, Wisconsin Frog Country
WFGI 940 Charleroi, Pennsylvania Froggy 98.3

In other media

The "Froggy" moniker is regularly lampooned on the Glenn Beck Program; Beck's alter ego, "Flap Jackson," is the morning jock at the fictional "109.9 The Big Frog."

There is a Froggy 101 bumper sticker on the file cabinet next to the desk of Dwight Schrute, a character on the television show The Office. The Office is set in Scranton, Pennsylvania, where WGGY goes by the "Froggy 101" branding.

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External links