Free Being Me

Free Being Me is an educational initiative from the World Association of Girl Guides and Girl Scouts, supported by Unilever's Dove Self-Esteem Fund, which encourages a positive body image and self esteem.[1][2][3] It is hoped that the programme "will reach 3.5 million girls across the world by 2016".[4]

National initiatives

The programme has been implemented at national level by Girlguiding UK, Girl Guides Australia, the Catholic Guides of Ireland & the Irish Girl Guides.[5][6][4][2][7]

References

  1. "PRESS RELEASE". WAGGS. 11 October 2013. Retrieved 3 March 2015.
  2. 2.0 2.1 Wayman, Sheila (3 March 2015). "Parenting: ‘I always felt overweight and out of place’". Irish Times. Retrieved 3 March 2015.
  3. "About Free Being Me". World Association of Girl Guides and Girl Scouts. Retrieved 2 March 2015.
  4. 4.0 4.1 "Free Being Me – Putting Girls in the Lead". Girl Guides Australia. Retrieved 3 March 2015.
  5. "Don’t aim for a Girl Guide badge in perfection". The Scotsman. 20 February 2015. Retrieved 2 March 2015.
  6. ""I got airbrushed thin and now I look like a skinny bitch"". The Telegraph. 5 June 2014. Retrieved 2 March 2015.
  7. "A programme tackling poor body image among young girls is to be rolled out across Girl Guide groups in Mayo.". Mayo Advertiser. 20 February 2015. Retrieved 2 March 2015.