Dublin's Q102

Q102
Broadcast area Dublin
Slogan More Music, Less Talk
Frequency 102.2 MHz
First air date As Lite FM May 2000, As Q102 March 2004
Format Adult Contemporary
Owner UTV Radio
Website www.q102.ie

Dublin's Q102 is a commercial radio station in Dublin, owned by UTV Radio. It broadcasts on 102.2 MHz FM. The station is licensed to target the 35+ age group, and must provide hourly news, as well as current events programming.

The station was launched as Lite 102.2. On purchasing the station, UTV rebranded it to Dublin's Q102 thanks to research of Dublin people aged over 35, who decided on bringing back the name of a former pirate radio station.

Relaunch

The station's relaunch was "orchestrated" by Ray Shah, a station presenter, who apparently "took over" the station until it was relaunched. The "take over" involved a defacement of Lite 102.2's website and the constant playing of Mah Nà Mah Nà during the transition period. The stations Radio Data System PS name was changed to "MUPPET" during this time, before settling on "Q102" afterwards. The first song played on the new Dublin's Q102 was "Night Fever" by The Bee Gees followed by "What About Me" by Shannon Knoll.

Programming

The station broadcasts mainly adult contemporary music aimed at the 35+ age group. The station broadcasts news on the hour (half-hour at peak times) along with sports, traffic and weather updates. From September 2008, under new management the station has adopted a more music, less talk format. Recent JNLR listenership results have seen the station go from strength to strength with Dublin's Q102 recording a market share of 9.4%.

Presenters

External links