DreamWorks Animation

DreamWorks Animation
Public
Traded as NASDAQ: DWA
Industry Animated films
Predecessor Amblimation
Founded October 12, 1994[1]
Founder
Headquarters Glendale, California, United States
Number of locations
3 facilities
Key people
Products
Revenue
  • Decrease$707 million (2013)[4]
  • $750 million (2012)[5]
  • Increase$76 million (2013)[4]
  • -$65 million (2012)[5]
  • Increase$55 million (2013)[4]
  • -$36 million (2012)[5]
Total assets
  • Increase$2.274 billion (2013)[4]
  • $1.945 billion (2012)[5]
Total equity
  • Increase$1.406 billion (2013)[4]
  • $1.346 billion (2012)[5]
Owner DreamWorks SKG (1994–2004)
Independent (2004–present)
Number of employees
  • Decrease2,200 (2013)[6]
  • 2,400 (2012)[7]
Subsidiaries
Website Official website
Entrance to DreamWorks Animation campus in Glendale

DreamWorks Animation SKG, Inc. (DWA) is an American animation studio based in Glendale, California that creates animated feature films, television programs and online virtual worlds. The studio has released a total of 31 feature films, including the franchises of Shrek, Madagascar, Kung Fu Panda and How to Train Your Dragon. As of November 2014, its feature films have grossed $12.5 billion worldwide,[10] with a $419 million average gross per film.[11] Shrek 2 and Shrek the Third are among the 50 highest-grossing films of all time, and fifteen of the films are among the 50 highest-grossing animated films, with Shrek 2 being the sixth all-time highest. Although the studio also made traditionally animated films in the past, as well as a co-production with Aardman Animations, all of their films now use computer animation. The studio has so far received three Academy Awards, as well as 22 Emmy and numerous Annie Awards, as well as multiple Golden Globe & BAFTA nominations. In recent years, the animation studio has acquired and created new divisions in an effort to diversify beyond the high-risk movie business.

The studio was formed by the merger of the feature animation division of DreamWorks and Pacific Data Images (PDI). Originally formed under the banner of DreamWorks in 1997 by some of Amblin Entertainment's former animation branch Amblimation alumni, it was spun off into a separate public company in 2004. DreamWorks Animation currently maintains its Glendale campus, as well as satellite studios in India and China.[12]

Films produced by DreamWorks Animation were formerly distributed worldwide by the live-action DreamWorks studio, then by Paramount Pictures, a subsidiary of Viacom, who acquired the live-action DreamWorks studio in February 2006, and spun it off again in 2008. In 2013, 20th Century Fox, a subsidiary of 21st Century Fox, took over distribution of DreamWorks Animation films for a five-year deal lasting until 2018.

History

DreamWorks SKG

On October 12, 1994, a trio of entertainment players, director and producer Steven Spielberg, music executive David Geffen, and former Disney executive Jeffrey Katzenberg, founded DreamWorks SKG. The studio attracted many artists from Spielberg's animation studio Amblimation. They first joined in 1995, when the last feature was completed,[13] and the rest came in 1997, when the studio had shut down.

In 1995, DreamWorks signed a co-production deal with Pacific Data Images to form subsidiary PDI, LLC (PDI owned 60% of PDI, LLC, while DreamWorks SKG owned 40%). This new unit would produce computer-generated feature films, beginning with Antz in 1998. In the same year DreamWorks SKG produced The Prince of Egypt, which used both CGI technology and traditional animation techniques.

In 1997, DreamWorks partnered with Aardman Animations, a British stop-motion animation studio, to co-produce and distribute Chicken Run, a stop-motion film already in pre-production.[14] Two years later they extended the deal for an additional four films. With Aardman doing stop-motion, they covered all three major styles, besides traditional and computer animation.[15] This partnership had DreamWorks participating in the production of stop-motion films in Bristol, and also had Aardman participating in some of the CGI films made in the United States.

Three years later, DreamWorks SKG created DreamWorks Animation, a new business division that would regularly produce both types of animated feature films. The same year DW acquired majority interest (90%) in PDI, and reformed it into PDI/DreamWorks, the Northern California branch of its new business division.[16] In 2001, Shrek was released and went on to win the first Academy Award for Best Animated Feature Film. Due to the success of CGI animated films, DWA decided the same year to exit hand-drawn animation business after the next two of total four hand-drawn films. Beginning with Shrek 2, all released films, other than some co-produced with Aardman, were expected to be produced with CGI.[17] The releases of Shrek 2 and Shark Tale also made DWA the first studio to produce two CGI animated features in a single year.[18]

Public corporation

The animation division was spun off into a publicly traded company named DreamWorks Animation SKG, Inc. on October 27, 2004. Katzenberg headed the new division, while Spielberg and Geffen remained on board as investors and consultants.[19] DWA also inherited interests in PDI/DreamWorks. They made an agreement with their former parent to distribute all of their films until they deliver twelve new films, or December 12, 2010, whichever came last.[18]

On January 31, 2006, DWA entered into a distribution agreement with Paramount Pictures, which acquired DWA's former parent and distribution partner, DreamWorks SKG. The agreement granted Paramount the worldwide rights to distribute all animated films, including previously released films, until the delivery of 13 new animated feature films or December 31, 2012, whichever came last.[20]

DWA's partnership with Aardman ended after the release of Flushed Away in November 2006, having delivered only three out five films. The announcement was made before the film's release, on October 3, citing "creative differences".[21] DWA retained the co-ownership of rights to all films co-produced with Aardman, with an exception for Wallace & Gromit: The Curse of the Were-Rabbit, for which they only kept the worldwide distribution rights.[17]

On March 13, 2007, DreamWorks Animation announced it would release all of its films, beginning with Monsters vs. Aliens (2009), in stereoscopic 3D.[22] Together with Intel, they co-developed a new 3D film-making technology, InTru3D.[23]

In 2008, DWA extended its production pipeline into Bangalore, India, where they established a special unit within Technicolor, named DreamWorks Dedicated Unit. The unit is owned by Technicolor, but DreamWorks hires and trains the animators, who then contribute to DreamWorks projects. DDU at first worked only on TV specials, such as Merry Madagascar and Scared Shrekless, and DVD projects.[24] Eventually they started contributing to DreamWorks' feature films as well, beginning with animating part of Puss in Boots (2011).[25]

Since 2009, the studio has been a regular guest on the list of Fortune Magazine's 100 Best Companies to Work For. As the only entertainment company on the list, they ranked 47th in 2009,[26] 6th in 2010,[27] 10th in 2011,[28] 14th in 2012,[29] and 12th in 2013.[30] The company is praised by its employees for its openness, culture of collaboration, and a free breakfast and lunch, a perk not found at many other companies.

Beginning in 2010, the studio had planned to release five feature films over the course of every two years,[31] but the next year the studio revisited their plans, "but beyond 2012, Katzenberg said the studio will play it by ear, even if that means abandoning his proclamation that DWA would try to release three pictures in a single year, every other year."[32] In 2010, DWA became the first studio that released three feature-length CG-animated films in a year.[33] The same year, the company purchased the film rights to the Trolls franchise.[34]

Diversification and expansion

In August 2012, DreamWorks Animation formed a joint venture with Chinese investment companies to establish a Shanghai-based entertainment company, named Oriental DreamWorks, to develop and produce original Chinese films and their derivatives.[35] In July 2012, DreamWorks Animation won a $155 million bid to acquire Classic Media,[36] which has since been renamed to DreamWorks Classics.[37]

According to a Los Angeles Times report, DreamWorks Animation was in talks with Sony Pictures to distribute its upcoming films, such as The Croods and Turbo. The report also mentioned a possibility where Sony would handle the United States distribution while 20th Century Fox would handle the international distribution. Renewal of the deal with Paramount was also open, but only with more favorable terms for Paramount.[38] In August 2012, DreamWorks Animation signed a five-year distribution deal with 20th Century Fox for both domestic and international markets.[39] However, the deal did not include the distribution rights of previously released films, which DWA acquired from Paramount later in 2014.[40] Rise of the Guardians was the last DreamWorks Animation film to be distributed by Paramount Pictures, and The Croods became the first DreamWorks Animation film to be distributed by 20th Century Fox.

On April 11, 2013, DreamWorks Animation announced that it has acquired the intellectual property for the Trolls franchise from the Dam Family and Dam Things. DreamWorks Animation, which has "big plans for the franchise", has become the exclusive worldwide licensor of the merchandise rights, except for Scandinavia, where Dam Things remains the licensor.[34] On May 1, Katzenberg and DWA announced their intent to purchase YouTube channel AwesomenessTV, which was finalized later in the month.[41]

The next month, DWA announced a multi-year content deal to provide 300 hours of exclusive original content to the video on demand Internet streaming media provider, Netflix.[42] Part of the intent of the deal was in part to establish a more reliable income for DWA to defray the financial risk of solely relying on the theatrical film market.[43] The next day, DWA completed a five-year licensing agreement with Super RTL to start that September for the Classic Media library and the Netflix slate.[44] With the Netflix and Super RTL deals in place for TV, DWA announced executive hiring for its new television group, DreamWorks Animation Television in late July.[45] In September that same year, DreamWorks announced that it has acquired the TV library of London-based Chapman Entertainment with the programs to distributed through DWA's UK-based TV distribution operation.[46]

The next year, in February, DreamWorks announced the foundation of a new publishing division called DreamWorks Press, to publish books in print and digital form.[47] In June, the rights to Felix the Cat were acquired by DreamWorks Animation from Felix the Cat Productions, owned by Don Oriolo.[48] The same month, DreamWorksTV channel debuted on YouTube and operated by AwesomenessTV.[49] DreamWorks Animation then purchased Paramount's distribution rights to the pre-2013 library in July, and since then, DreamWorks Animation's current distributor 20th Century Fox has assumed distribution rights to the library.[40]

The studio was reported to be acquired two separate times in the end of 2014. First, in September it was reported that the Japanese conglomerate SoftBank was in talks to acquire DreamWorks Animation for a price of $3.4 billion,[50] but the next day, it was reported that SoftBank had withdrawn its offer.[51] Next it was reported that Hasbro was in talks to buy DreamWorks Animation in November. The proposal reportedly calls for the combined company to take the name "DreamWorks-Hasbro" and for Jeffrey Katzenberg to become its chairman, but as a matter of policy, neither Hasbro nor DWA publicly comment on mergers and acquisitions.[52] Two days later, the talks were reported to have fallen through.[53]

DreamWorks Animation announced their launch into the television broadcasting business on December 9, 2014, by creating their own channel called The DreamWorks Channel. With HBO Asia handling affiliate sales, marketing and technical services, the network will launch in several Asian countries (except China and Japan) in the second half of 2015.[54] Also in December, DWA sold a 25% stake in AwesomenessTV for $81.25 million to the Hearst Corporation.[55]

On January 5, 2015, DreamWorks Animation announced that Bonnie Arnold, producer of the How to Train Your Dragon series and Mireille Soria, producer of the Madagascar series were named co-presidents of the studio's feature animation division. At the same time, it was also announced that Bill Damaschke will step down from his position as Chief Creative Officer. Two weeks later, PDI/DreamWorks completely shut down as part of its parent company's larger restructuring efforts.[56]

Partnerships

DreamWorks Animation has an ongoing partnership with Hewlett-Packard, and the studio exclusively uses HP workstations and servers. In 2005, DWA partnered with HP to introduce HP Halo Telepresence Solutions, technologies that allow people in different locations to communicate in a face-to-face environment in real time.[57]

In 2005, AMD signed a three-year deal to provide processors to the studio. This relationship ended in 2008, and DreamWorks announced that they will use Intel processors for future productions.[58]

The DreamWorks Experience

Further information: DreamWorks Experience

The DreamWorks Experience is a package of character interactions and experiences, including shows, meet and greets, and character dining, featuring Shrek, Po the Panda, Alex the Lion, The Penguins, and other DreamWorks Animation characters. The DreamWorks Experience was announced for Royal Caribbean cruise ships, including ships of the Freedom and Oasis class, in June 2010.[59] In April 2011, the DreamWorks Experience was announced for resorts owned by Gaylord Entertainment in Nashville, Orlando, Dallas, and Washington, D.C.[60]

Board of directors

The following executives are on the DreamWorks Animation SKG, Inc.'s board of directors:[61][62]

Productions

Feature films

For Oriental DreamWorks feature films, see Oriental DreamWorks.
# Title Release date Budget[67] Gross[67] RT MC[68]
1 Antz October 2, 1998 $105 million $172 million 95% 72
2 The Prince of Egypt December 18, 1998 $70 million $219 million 79% 64
3 The Road to El Dorado March 31, 2000 $95 million $76 million 48% 51
4 Chicken Run June 23, 2000 $45 million $225 million 97% 88
5 Shrek May 18, 2001 $60 million $484 million 88% 84
6 Spirit: Stallion of the Cimarron May 24, 2002 $80 million $123 million 69% 52
7 Sinbad: Legend of the Seven Seas July 2, 2003 $60 million $81 million 46% 48
8 Shrek 2 May 19, 2004 $150 million $920 million 89% 75
9 Shark Tale October 1, 2004 $75 million $367 million 36% 48
10 Madagascar May 27, 2005 $75 million $533 million 55% 57
11 Wallace & Gromit: The Curse of the Were-Rabbit October 7, 2005 $30 million $193 million 95% 87
12 Over the Hedge May 19, 2006 $80 million $336 million 75% 67
13 Flushed Away November 3, 2006 $149 million $178 million 72% 74
14 Shrek the Third May 18, 2007 $160 million $799 million 40% 58
15 Bee Movie November 2, 2007 $150 million $288 million 51% 54
16 Kung Fu Panda June 6, 2008 $130 million $632 million 87% 73
17 Madagascar: Escape 2 Africa November 7, 2008 $150 million $604 million 64% 61
18 Monsters vs. Aliens March 27, 2009 $175 million $382 million 72% 56
19 How to Train Your Dragon March 26, 2010 $165 million $495 million 98% 74
20 Shrek Forever After May 21, 2010 $165 million $753 million 58% 58
21 Megamind November 5, 2010 $130 million $322 million 73% 63
22 Kung Fu Panda 2 May 26, 2011 $150 million $665 million 81% 67
23 Puss in Boots October 28, 2011 $130 million $555 million 84% 65
24 Madagascar 3: Europe's Most Wanted June 8, 2012 $145 million $747 million 79% 60
25 Rise of the Guardians November 21, 2012 $145 million $307 million 74% 57
26 The Croods March 22, 2013 $135 million $587 million 70% 55
27 Turbo July 17, 2013 $127 million $283 million 67% 58
28 Mr. Peabody & Sherman March 7, 2014 $145 million $273 million 79% 60
29 How to Train Your Dragon 2 June 13, 2014 $145 million $619 million 92% 76
30 Penguins of Madagascar November 26, 2014 $132 million $373 million 71% 53
31 Home March 27, 2015 $135 million $299 million 47% 55

Upcoming feature films

Title Release date Ref(s)
Kung Fu Panda 3 January 29, 2016 [69][70][71][72][73]
Trolls November 4, 2016 [69][74][75][76]
Boss Baby January 13, 2017 [77][78][79]
The Croods 2 December 22, 2017 [80][81]
Captain Underpants 2017 [79][80][82]
Larrikins February 16, 2018 [77][83][84]
How to Train Your Dragon 3 June 29, 2018 [69][85][86]

Feature films in development

Title Ref(s)
B.O.O.: Bureau of Otherworldly Operations [69][74][87][88][89][90][91]
Mumbai Musical [69][77][79][92][93][94][95][96]
Puss in Boots 2: Nine Lives & 40 Thieves [79][80][81][97]
Madagascar 4 [79][80]
Everest [98]
Me and My Shadow [99][100][101][102][103]
Trollhunters [97][104][105]
Alma [106][107]
Lidsville [108][109]
Flawed Dogs [110][111]
Rumblewick [112]
The Grimm Legacy [113]
Untitled Blue-footed Booby film [114]
Hot Stuff [115]

Direct-to-video films

# Title Release date
1 Joseph: King of Dreams November 7, 2000

TV Specials

# Title Release date
1 Shrek the Halls November 28, 2007
2 Monsters vs. Aliens: Mutant Pumpkins from
Outer Space
October 28, 2009
3 Merry Madagascar November 17, 2009
4 Scared Shrekless October 28, 2010
5 Kung Fu Panda Holiday November 24, 2010
6 Dragons: Gift of the Night Fury November 15, 2011
7 Madly Madagascar January 29, 2013

Short films

# Title Release date
1 Shrek in the Swamp Karaoke Dance Party November 2, 2001
2 Shrek 4-D May 23, 2003
3 Cyclops Island November 18, 2003
4 Far Far Away Idol November 5, 2004
5 Club Oscar February 8, 2005
6 The Madagascar Penguins in a Christmas Caper October 7, 2005
7 First Flight May 19, 2006
8 Hammy's Boomerang Adventure October 17, 2006
9 Secrets of the Furious Five November 9, 2008
10 B.O.B.'s Big Break September 29, 2009
11 Legend of the Boneknapper Dragon October 15, 2010
12 Donkey's Caroling Christmas-tacular December 7, 2010
13 Megamind: The Button of Doom February 25, 2011
14 Thriller Night September 13, 2011
15 The Pig Who Cried Werewolf October 4, 2011
16 Night of the Living Carrots October 13, 2011
17 Book of Dragons November 15, 2011
18 Kung Fu Panda: Secrets of the Masters December 13, 2011
19 Puss in Boots: The Three Diablos February 24, 2012
20 Almost Home March 7, 2014
21 Rocky and Bullwinkle October 14, 2014
22 Dawn of the Dragon Racers November 11, 2014

Television series

# Title Premiere date End date Network
1 Toonsylvania[116] February 14, 1998 December 21, 1998 Fox Kids
2 Invasion America[117] June 8, 1998 July 7, 1998 The WB/Kids' WB
3 Alienators: Evolution Continues[118] September 15, 2001 June 22, 2002 Fox Kids
4 Father of the Pride August 31, 2004 May 27, 2005 NBC
5 The Penguins of Madagascar November 29, 2008 present Nickelodeon
6 Neighbors from Hell June 7, 2010 July 26, 2010 TBS
7 Kung Fu Panda: Legends of Awesomeness September 19, 2011 present Nickelodeon
8 DreamWorks Dragons August 7, 2012 present Cartoon Network (2012–2014)
Netflix (Starting 2015)
9 Monsters vs. Aliens March 23, 2013 February 8, 2014 Nickelodeon
10 Turbo FAST December 24, 2013 present Netflix
11 VeggieTales in the House November 26, 2014 present
12 All Hail King Julien December 19, 2014 present
13 The Adventures of Puss in Boots January 16, 2015 present
14 Dinotrux[119][120] Spring 2015
15 Untitled Voltron series[121] 2015
16 Noddy, Toyland Detective[122] 2016 France 5
17 Untitled The Croods television series [123][124][125] TBA Netflix
18 Untitled Mr. Peabody & Sherman television series[125] TBA TBA

Awards and nominations

Edwin R. Leonard, CTO of DreamWorks Animation, won a special achievement award at the 2008 Annies for driving their innovative work with Open Source Software and Linux.[126]

Academy Awards

Year Film Category Winner/Nominee(s) Result
1998 The Prince of Egypt Best Original Score Hans Zimmer Nominated
Best Original Song "When You Believe" Won
2001 Shrek Best Animated Feature Aron Warner
Best Adapted Screenplay Ted Elliott & Terry Rossio and Joe Stillman and Roger S.H. Schulman Nominated
2002 Spirit: Stallion of the Cimarron Best Animated Feature Jeffrey Katzenberg
2004 Shrek 2 Andrew Adamson
Best Original Song "Accidentally in Love"
Shark Tale Best Animated Feature Bill Damaschke
2005 Wallace & Gromit: The Curse of the Were-Rabbit Nick Park and Steve Box Won
2008 Kung Fu Panda John Stevenson and Mark Osborne Nominated
2010 How to Train Your Dragon Chris Sanders and Dean DeBlois
Best Original Score John Powell
2011 Kung Fu Panda 2 Best Animated Feature Jennifer Yuh Nelson
Puss in Boots Chris Miller
2013 The Croods Chris Sanders, Kirk DeMicco and Kristine Belson
2014 How to Train Your Dragon 2 Dean DeBlois and Bonnie Arnold

Golden Globes

Year Film Category Winner/Nominee(s) Result
1998 The Prince of Egypt Best Original Score Hans Zimmer Nominated
Best Original Song "When You Believe"
2000 Chicken Run Best Motion Picture - Musical or Comedy
2001 Shrek
2002 Spirit: Stallion of the Cimarron Best Original Song "Here I Am"
2004 Shrek 2 "Accidentally in Love"
2007 Bee Movie Best Animated Feature Film
2008 Kung Fu Panda
2010 How to Train Your Dragon
2011 Puss in Boots
2012 Rise of the Guardians
2013 The Croods
2014 How to Train Your Dragon 2 Won

See also

References

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