Digilant
| Industry | Digital Advertising and Marketing |
|---|---|
| Founded | (2009) |
| Headquarters | Boston, Massachusetts |
Number of locations | 11 |
Key people | CEO - Mr. Don Epperson |
DIGILANT[1] is an independent marketing technology company that provides marketers with a platform to support programmatic media buying. Launched in 2009 as Adnetik, DIGILANT is headquartered in the United States, with offices in Brazil, Colombia, Mexico and the European Union. DIGILANT'S team of experts go above and beyond, combining ad technology with an approach to help marketers uncover unique insights about their online audience. DIGILANT products are available as managed services or through a self-service interface.[2] [3] [4]
Digilant is connected to a variety of inventory partners including adap.tv, adbrite, AdMeld, Google DoubleClick, AppNexus, OpenX, Right Media, Rubicon and Improve Digital.[5] Digilant is headquartered in Boston, Massachusetts, with offices in Bogota, Chicago, Dallas, Denver, Los Angeles, New York, Madrid, Mexico City, Miami and São Paulo.[5][6]
Services
Digilant is a consolidated media buying platform that combines intelligent data management from proprietary and third party sources with real-time bidding technology to distribute display, video and mobile ads across Ad Exchanges, Ad Networks, Publisher Sites, Supply-Side Optimizers,Video Exchanges and Mobile Exchanges.[7]
Awards
- January 2011, Formerly Adnetik, Digilant CEO, Edward Montes, was awarded the Latino Trendsetter Award by LatinTRENDS Magazine.[8]
- September 2011, Formerly Adnetik, Digilant CEO, Edward Montes, was named one of Boston Business Journal Top 40 Under 40.[9]
- November 2011, Adnetik - now Digilant - received the Media Owner Award from the Institute of Practitioners in Advertising in London for Most Effective Online Campaign.[10]
- February 2012, Adnetik - now Digilant - named AlwaysOn Top 100 private companies.[11]
- July 2013, Digilant named AlwaysOn Global 250. [12]
References
- ↑ Rodgers, Zach. "Havas Ownership But A Memory, AdNetik Rebrands As Digilant". Adexchanger. Retrieved 10 July 2012.
- ↑ "Adnetik Continues to Lead in Privacy Self-Regulation by Becoming the First Multinational Provider to Implement the Evidon InForm Platform in the EU". Adnetik. 7 June 2011.
- ↑ "Adnetik Unveils New Leadership Technology". Marketwire. 21 March 2011.
- ↑ "Real-Time Bidding Becomes a $823M Market in 2011, Study Says". AdAge.com. 9 February 2011.
- ↑ 5.0 5.1 "Adnetik". Ad Age Custom Programs.
- ↑ "Adnetik, adap.tv Announce Partnership to Optimize Media Buying for Online Videos". Boston Innovation. 29 October 2010.
- ↑ "Adnetik Inc.". Bloomsberg Businessweek. 12 July 2011.
- ↑ "Adnetik CEO Edward Montes Wins Latino Trendsetter Award". Marketwire. 11 January 2011.
- ↑ "2011 40-under-40 winners announced". bizjournals. 13 September 2011.
- ↑ "IPA Announces Winners of the 2011 Media Owner Awards". Marketwire. 27 November 2011.
- ↑ "Announcing the 2012 OnMedia 100 Top Private Companies". aonetwork. 7 February 2012.
- ↑ "Announcing the 2013 AlwaysOn Global 250 Top Private Companies". aonetwork. 2 July 2013.