Delivery Hero

Delivery Hero
Industry Online food ordering
Founded 2011[1]
Headquarters Berlin, Germany
Area served
Worldwide
Products food and beverages for delivery or pick up
Number of employees
1,500
Website Delivery Hero

Delivery Hero Holding GmbH is a company based in Berlin, Germany, that is an online food-ordering service operating internationally in 29 countries including Sweden, UK, Australia, Finland, Poland, Switzerland, Germany, Austria, Denmark, Korea, China, as well as several countries in Latin America and the Middle East. Delivery Hero has over 100,000 restaurant partners across the group's worldwide network.[2]

The Delivery Hero network enables users to find restaurants in their area, usually filtered by cuisine and browse menus, read reviews and other information like the restaurant operating times and order takeaway food online. Payments can then be made by credit card, PayPal or with cash on delivery. Delivery Hero services are also accessible via mobile app (iPhone, Android, Windows Phone).

History

Delivery Hero Holding was founded by Niklas Östberg, Kolja Hebenstreit, Markus Fuhrmann and Lukasz Gadowski in May, 2011, with the goal of turning Delivery Hero into a global online food ordering platform.[3] Under the leadership of Niklas Östberg and Fabian Siegel, Delivery Hero first expanded to Australia, Russia and Mexico in 2011. In early 2012 the enterprise then acquired Lieferheld in Germany and hungryhouse.co.uk in the UK.[4]

Delivery Hero then raised €25 million in new funding to finance acquisitions in four European countries: Sweden, Finland, Austria and Poland. In August 2012 Delivery Hero started expanding in both South Korea and China[5] and the Asian expansion continued in 2013 when Delivery Hero increased investment in TastyKhana following a successful cooperation period.[6]

In 2014 Delivery Hero acquired a controlling stake in Latin American market leader PedidosYa [7] and in August 2014 the group acquired German market leader and rival, pizza.de.[8]

According to TNW Tech5 2014, Delivery Hero is one of Germany’s top 3 fastest growing start ups [9] and Delivery Hero is now the world’s largest online food ordering network with over 100,000 global restaurant partners and 1,500 staff in 29 countries worldwide.[10]

Investment

In November 2011, Delivery Hero received its first investment funding. In this financing round Team Europe, Holtzbrinck Ventures, Tengelmann Ventures, Kite Ventures and ru-Net together invested €4 million.

The second funding round took place in April 2012. This time the existing investors raised their investments by €25 million to support the international growth of the enterprise. In August 2012 Delivery Hero received an additional €40 million funded primarily by Kite Ventures and Kreos Capital.[11] A Series D financing round saw Delivery Hero receive $30 million from Phenomen Ventures In the latest Series D financing round, Delivery Hero received $30 million from Phenomen Ventures.[12]

In January 2014 Delivery Hero announced a Series E financing of $88 million led by Insight Venture Partners.[13] A further $85m followed in April 2014 and was used to strengthen Delivery Hero’s presence in core markets.[14]

In September 2014 a further $350m of investment was secured from existing partners and Swedish fund Vostok Nafta.[15] This was the largest investment in a European start up since 2009.[16]

In December 2014 the company raised another €287 Million from Rocket Internet. The total investment size by Rocket Internet was €496 Million in primary and secondary for a 30% stake in Delivery Hero. [17] Three months later Rocket Internet increased its stake in Delivery Hero to 39%.

How it works

Delivery Hero offers restaurants an online and mobile app ordering alternative to flyer distribution and telephone orders. Users find restaurants by searching via post code and filtering results via cuisine, delivery distance, payment options, customer reviews and guaranteed delivery time. Delivery Hero charges restaurants a commission on orders.

References

  1. "About us". Hungryhouse. Retrieved 27 December 2013.
  2. Meyer, David, Delivery Hero fuels up for acquisitions with fresh $49m round, retrieved 21 September 2012
  3. Hüsing, Alexander, Kurzmitteilungen: Delivery Hero, commercetools, chocri, Startup Weekend Nürnberg, Niklas Zennström, retrieved 21 September 2012
  4. Brenneisen, Malte; Eversmeier, Jochen, Lieferhelden greifen an, retrieved 22 September 2012
  5. Fowler, Nina, Delivery Hero takes on Asia’s giant, China, retrieved 22 September 2012
  6. http://venturevillage.eu/delivery-hero-heads-to-india
  7. http://www.endeavor.org/blog/uruguays-pedidosya-acquired-by-delivery-hero-expands-network-to-20-countries/
  8. http://techcrunch.com/2014/08/14/delivery-hero-joins-the-1b-valuation-club-as-it-gobbles-rival-pizza-de/
  9. http://thenextweb.com/voice/2014/04/11/fastest-growing-companies-europe-found/2/
  10. http://www.deliveryhero.com/about/
  11. http://www.deutsche-startups.de/2012/08/27/delivery-hero-40-millionen/
  12. http://techcrunch.com/2013/07/01/delivery-hero-series-d-follow-on/
  13. http://www.foodtechconnect.com/2014/01/16/delivery-hero-secures-88m-series-e-aims-to-conquer-european-food-delivery-space/
  14. http://techcrunch.com/2014/04/23/delivery-hero-gobbles-another-85m-to-fuel-a-price-war-with-just-eat/
  15. http://www.ft.com/intl/cms/s/0/a102f074-3374-11e4-85f1-00144feabdc0.html#axzz3CKheGMVw
  16. http://blogs.wsj.com/venturecapital/2014/09/04/the-daily-startup-the-biggest-european-venture-capital-rounds-ever
  17. http://www.spiegel.de/wirtschaft/unternehmen/lieferheld-rocket-internet-investiert-in-essenszustellung-a-1017029.html

External links